???Jakarta’s Waste Management Challenge: A Field Research Adventure??? In collaboration with?Mitsui Indonesia, we embarked on a field research journey to tackle Jakarta’s mounting waste management crisis.??? With a rapidly growing population and inadequate infrastructure, the city is grappling with environmental and public health concerns.??? Our mission was to understand the behaviors, values, and pain points of Jakarta residents, as well as the challenges faced by waste collectors.???? Through in-depth interviews, observations, and behavioral experiments, we gained invaluable insights into the current state of waste management in the city. We discovered that residents are willing to separate waste if provided with better systems and guidance.???Our behavioral experiment demonstrated a promising 54% participation rate and an impressive 84% accuracy rate in sorting waste when proper garbage bags were readily available.?? However, we also uncovered a significant lack of public awareness regarding recycling efforts. ?? This highlights the need for targeted education and awareness campaigns to drive positive behavioral change. Our field research findings have provided a solid foundation for future decision-making and the development of innovative solutions to address Jakarta’s waste management challenges. Want to learn more? Check out our blog! Yui Aiyama, from Moon Creative Lab, navigates the Field Research process. ??????https://lnkd.in/giUipdCt Stay tuned for updates on our progress in transforming waste management in Jakarta! #Jakarta #WasteManagement #Sustainability #FieldResearch #Recycling #EnvironmentalImpact #BehavioralChange #MitsuiIndonesia #MoonCreativeLab #SocialImpact #Innovation
Moon Creative Lab
设计服务
Palo Alto，California 4,441 位关注者
Moon Creative Lab is a venture studio that powers the creation of new businesses.
关于我们
Are you hungry to make people’s lives better? Do you frame problems around people’s actual lived needs? Do you wish you could work across disciplines, across industries, and across cultures? If you’re nodding excitedly, you should know about Moon. Moon Creative Lab is a human-centered venture studio that powers the creation of new businesses. Moon’s mission is to help Mitsui & Co, one of Japan’s largest organizations, in its pursuit to become a more future-forward, entrepreneurial company. We work to unlock the creativity of Mitsui’s 45,000 strong global workforce to build innovative businesses that will have an exponential impact on the world. We do this by bringing together the best talent in design, engineering, product and more to create bold new ventures from zero to launch. Moon transforms ideas into bold new ventures and provides the resources and expertise to light the way to a more creative future. We are human-centered in our approach and hands-on in our delivery. Our team of talented designers, engineers, product leaders and marketers help our idea owners connect with real users to create prototypes and MVPs and bring them to market quickly. Moon is looking for people who are passionate about unlocking the innate creativity of others while designing impactful businesses. Come join us!
- 网站
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https://www.mooncreativelab.com/
Moon Creative Lab的外部链接
- 所属行业
- 设计服务
- 规模
- 11-50 人
- 总部
- Palo Alto，California
- 类型
- 私人持股
- 创立
- 2018
- 领域
- innovation、design thinking、venture design、new-to-market business creation、multi-sector global mindset、creativity、venture studio和human centered design
地点
Moon Creative Lab员工
动态
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Struggling to connect with the Japanese market? Hello, we are Issho! At ISSHO, we help companies hack Japan’s unique market dynamics with bilingual (English?Japanese) digital marketing strategies that drive engagement and results. Services ? Social media marketing (strategy to content creation) ? Employer branding that attracts and retains future leaders ? PR strategies/content that elevate brand credibility Our team crafts impact marketing tailored to Japanese consumer behaviors, ensuring your brand resonates with the right audience. Book a free consultation with us today! ブランド認知を一緒に拡大しませんか？ 私たちは、英語?日本語対応のデジタルマーケティングの専門チームです。御社の日本市場への参入やグローバル展開を、SNS運用だけにとどまらず、ブランド価値を高め、売上につなげる戦略で支援します。 ?? SNSマーケティングで認知度とエンゲージメントを最大化 ?? 採用ブランディングで理想の人材を惹きつける 戦略立案からコンテンツ制作、広告運用まで丸ごとサポート！まずは無料相談から、お気軽にご相談ください。 #Marketing #SocialMedia #EmployerBranding #PublicRelations #JapanBusiness #ISSHO #Japan Entry
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Join us in Palo Alto for an illuminating panel discussion commemorating International Women’s Day! Hosted in partnership with JWIBA, Beyond Bias: Unleashing Women's Potential will feature a panel of women leaders sharing challenges they've faced pursuing their career goals, and what we can do to forge female-led innovation. Hear from women leaders and gain valuable insight into empowering women to design their careers and advance equality.?Register here: https://lnkd.in/gFX2iWh9
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【International Women’s Day｜Future Building Workshop on March 5th】 Are you interested in creating future solutions through human-centered design to foster a more inclusive and thriving society? Join our interactive workshop where you can ideate creative business ideas and visualize them! ??? Date:?Wednesday, March 5, 2025, 18:00-19:30 ??? Location:?Moon Creative Lab (Spring Terrace 2F) ????? Language:?The workshop will be conducted in both Japanese and English, ensuring accessibility for bilingual participants. ??? Participation:?Free and open to everyone! ??? Link:?https://lnkd.in/gUB8GF2f #InternationalWomensDay #IWD2025?#DEI
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?? Tokyo! ?? Tomorrow! Join Us for the "Sliders Pitch Event" – The Most Casual Pitch Event in Town ?? https://lnkd.in/gFMK-7VE ?? When: Thursday, February 27th ?? Time: 18:30–20:45 ?? Where: Moon Creative Lab - Spring Terrace 1F ?? This is the perfect event for: Startups & idea owners seeking funding or support. Freelancers exploring exciting new opportunities. Social impact projects & businesses eager to connect with like-minded individuals. Anyone interested in joining Tokyo's thriving creative community! ?? Event Agenda: ?? 18:30 – Pitch Presentations Begin ?? 19:00–20:45 – Networking ??? Cost: FREE! (Register via Peatix) https://lnkd.in/gFMK-7VE ?? Pro Tip: Don’t forget your business cards! Have a problem to pitch or an idea to share? We’re looking for speakers! Email us to get involved (information on Peatix event page). ? Let’s connect, collaborate, and bring solutions to life. See you there! hashtag #StartupEvents? hashtag #NetworkingTokyo? hashtag #CreativeCommunity? hashtag #PitchEvent? hashtag #SlidersPitch
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We recently hosted the Stanford FashionX?student group at our Palo Alto studio for a conversation on the transformation 3D printing can bring to the fashion industry. Our Variloom team shared how precision-focused 3D printing is redefining traditional manufacturing and driving sustainable production practices, aligning with the UN’s?Sustainable Development Goal 12:?Responsible Consumption and Production. The students—future leaders in design and technology—offered fresh perspectives on tackling the industry’s complex challenges, from reducing waste to rethinking how fashion is made. Dive into our latest story to see how this exchange sparked new ideas for the?future of fashion: https://lnkd.in/dDKnMwMp #Sustainability #FashionTech #3DPrinting #FutureOfFashion #MoonCreativeLab #Variloom #StanfordFashionX?
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Had a great week in Silicon Valley hanging out at our Venture Studio, Moon Creative Lab. Palo Alto is gorgeous and the office vibes immaculate. Shout out to all the friendly colleagues and people I met ?? I managed to sneak a visit to the Legion of Honor, huge collection of European Masters and one of Rodin's The Thinker. Totally loved it, worth a visit ??
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??How Do You Turn Intangible Ideas About Health Into Tangible Insights??? When it comes to understanding health, it’s easy to get lost because it’s as invisible as air. At Moon Creative Lab, we believe that the key to meaningful innovation lies in transforming these abstract ideas into specific, measurable insights. In this blog, Subaru(Tingyan Wong), our design lead, dives into the power of design research—a process that helps uncover the facts behind complex topics like health. It features real-life examples of design research that revealed unexpected insights through observing people’s everyday experiences. ??Curious about how design research has unlocked hidden insights in healthcare? Read more here: https://lnkd.in/gfzA7Qsm #MoonCreativeLab #DesignResearch #StartupJourney #HealthCare
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"Why pitch if you know you're not going to win?" - real question asked to me. Well, we have to try! But also because we’re here for something bigger! So last night Yuki Obata and I pitched at Rocket Pitch Night Ibaraki! The main point for us, beyond awareness is the already awesome connections, introductions and opportunities coming up from the networking! And to just meet inspiring people too! That's our "win" so far and it's leading to better things, each meeting. Tomorrow, Yuki and I will be pitching AGAIN! At YOKOHAMA CONNéCT powered by Venture Café Tokyo! Let's see... that's in-person and online too. https://lnkd.in/gXxXSdtS It's our chance to "win" the Yokohama Regionals, but also to just meet awesome people! Watch online by registering: https://lnkd.in/gXxXSdtS Thank you to everyone who supported us yesterday for Ibaraki, both in person and online! #VentureCafe #PitchNight #Japan #startups #socialimpact #RPN
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Thank you Kaori Rei for the amazing opportunity to be part of your podcast! Had a great time talking about my diving into how we can empower Gen Z and transform recruiting through short-form video content. ?? Let’s connect! If you’re interested in shaping the future of talent attraction, bridging generational gaps (especially GenZ), or short video content creation! Let’s be the change-makers in recruiting and showcase companies with videos instead of text! #GenZ #RecruitmentInnovation #EmployerBranding
The Product manager utilize the AI ???? A judge at the SF City Conference ??♀?A director Product manager and lead UX at US startups ??A founder of "AI Founders' Mindset" Podcast ???
??Hello! from Tokyo?? The podcast "AI Founders' Mindset" ??? 129. Bridging the Gap: Empowers Gen Z in Japan: Yuki Obata ISSHO Inc The full episode is from here: https://lnkd.in/gu7X5YKG ????Please subscribe to it, and give your LIKE and comments!???? I was so amazed that Yuki Obata is an "Intrepreneur" of ISSHO Inc, Moon Creative Lab and she has a unique perspective. Her mission is to help match Generation Z with Japanese companies, a major social issue in Japan. Japan's population is declining and it is becoming increasingly difficult to recruit young people. - - - - - - - - - - - - - - - - - - - ?? - - - - - - - - - - - - - - - - - - - The 3 key takeaways from the conversation with Yuki today: 1. Empowering Gen Z and Solving Talent Gaps in Japan Yuki’s startup, ISSHO, focuses on bridging the gap between Japan’s declining youth population and corporate hiring needs. By creating short video content tailored to Gen Z preferences, such as TikTok-style office tours, ISSHO helps companies showcase their unique cultures authentically.? This approach resonates with Gen Z job seekers, who value transparency over traditional, text-heavy job postings. Example: Instead of using generic websites, ISSHO? helps companies produce 30-second videos that highlight team dynamics and work environments, making it easier for Gen Z to connect with their potential employers. 2. Understanding and Collaborating with Gen Z: A Solution for All Generations Yuki’s observations about Gen Z revealed key challenges: a lack of focus, an obsession with social media, and a deep need for authentic connection, which often leads to feelings of loneliness. However, these aren’t just Gen Z issues—they reflect challenges faced by all generations. By understanding Gen Z’s behaviors and needs, we can address our own struggles with connection and communication, paving the way for better collaboration across age groups. Example: Yuki pointed out that Gen Z’s phone obsession stems from a desire to feel connected, not from a lack of interest in the world around them. She encourages managers and teams to see this behavior positively and build authentic, meaningful interactions to foster stronger bonds. 3. The Challenge and Resilience of Pivoting as a Solo Founder Yuki shared her decision to pivot from HR tech software to video content creation after realizing the market demand wasn’t there. ? As a solo founder, she navigated tough decisions and overcame loneliness by networking and seeking support in Tokyo’s growing startup ecosystem. Example: In December, after a year of effort on her first product, she chose to pivot to video content, emphasizing adaptability as a critical entrepreneurial skill. She credited Tokyo's supportive startup community for helping her stay motivated. #GenZ #Japanesemarket #WorkinJaoan #Tokyostartupvisa #Japanworkvisa #Digitalnomadvisa, #Japanesestartups #Hiring