Grateful for our community of Movers & Makers here in San Diego. Every impression has the ability to make a lasting impact. #storytelling #sustainability #movers #makers
Sustainability Leadership Scientist & Practitioner | TEDx Speaker | HBR Author | Top 1% most cited social scientists worldwide | Download my new whitepaper on influencing your Scope 3 stakeholders to reduce emissions
I was cycling home from my Zumba class this Saturday and I saw this van parked in the local community park. Of course, it wasn't the van that caught my eye, but the message on the side. Stories of sustainability. I went home and looked them up and found The Momentum is headquartered in San Diego and the CEO Dave Winslow lived near this park. It made sense why the van was parked there. Either he was at the dog discipline class or at the very popular skatepark. While I was excited to learn of another sustainability based business here in San Diego, and to read all the stories online, the message actually felt like a call to action for me. I have been listening to a great book 'Stories that Stick' by Kindra Hall and had actually written a story with my 16 year old son. I tend to lead with my science, like my new whitepaper, but I had forgotten that the stories of the people leading change are so much more inspiring. My son and I recorded the audio of the story last weekend, apparently people in the US love our British accents... But I had not published it yet, despite still having my podcast platform that I could use. So the message on the van, on this sunny San Diego day, was my call to action. I went home, finished editing and published it as a bonus episode. The story is called: Hidden Networks - Uncovering inspirational leaders in unexpected places. You can listen in here: https://lnkd.in/gxrmExRd I hope it brings the change I want to help you lead more to life. What sustainability stories have you not yet told? Please share them here and check out The Momentum for more stories too. And definitely listen to Stories that Stick, a wonderful story filled guide to making stories work for your business.