Modern Currency PR

NEW CLIENT NEWS // With Spring comes new beginnings, and we are proud to welcome Omni Hotels & Resorts’ West Coast portfolio to Modern Currency PR’s growing luxury hospitality roster—a defining milestone as we expand our presence in the hotel brand space. ? A collection of independent, family-owned landmark hotels, Omni’s West Coast properties set the standard for approachable luxury, offering world-class accommodations, award-winning dining, signature wellness experiences, and premier golf across Southern California and Arizona. ? As the?West Coast?agency of record, we are excited to support these renowned destinations, each a standout in its own right: ? Omni Rancho Las Palmas Resort & Spa?| Palm Springs, CA Omni La Costa Resort & Spa?| Carlsbad, CA Omni San Diego Hotel?| San Diego, CA Omni Scottsdale Resort & Spa at Montelucia?| Scottsdale, AZ Omni Tempe Hotel at ASU?| Tempe, AZ #hotelsandresorts #luxurytravel #travelPR #travelnews #mcpr #clientnews #omni #omnihotelsandresorts #newclient

Three years, countless wins, and an undeniable impact—today, we’re celebrating?our agency fashionista, entertainment junkie & world-traveler?Bailey Athan’s 3??-year anniversary at MCPR! ? From her start as an Account Executive to her recent promotion to Senior Account Supervisor, Bailey has been a driving force?at MCPR since Day 1—combining strategic expertise, sharp media instincts, and a remarkable ability to foster lasting relationships with clients and press. Her talent for securing standout coverage, developing high-impact partnerships,?strong mentorship skills,?and leading with creativity has?consistently delivered exceptional results. ? Bailey, we’re so grateful to work alongside you with many more milestones ahead. Three cheers for three years!???

Part of the allure of taking a vacation is the idea that it will leave you feeling rested and relaxed—but that’s not always the case. For a truly rejuvenating getaway, consider a wellness retreat that’s been specifically designed to help guests level up and chill out. Whether you’re hoping to reduce your stress, heighten your physical strength, address a specific health concern, or get in touch with your spiritual side, the current landscape of wellness retreats has you covered thanks to the reporting by Ariana Marsh for Harper's Bazaar. Wellness tourism?grew more than 30 percent between 2020 and 2022?and shows no signs of stopping, so there’s never been a better time to find and make your escape including a digital detox in the desert at #Arizona's award-winning Castle Hot Springs! cc: Tina Newman, Kevin Maguire, Scott McGinty, Colleen Inman #hotelsandresorts #luxurytravel #wellness #traveltrends #travelPR #travelnews #wellnessretreats #mcpr #clientnews #clipoftheweek

So thrilled to see Michelle Gross' editorial debut in National Geographic touching upon a topic that's near and dear to my own heart -- a beautiful piece about hotels and resorts across the globe that are doing incredible things in the way of conservation, energy efficiency, and community outreach as champions of sustainability, rewilding efforts, and proponents of regenerative tourism & travel. So deeply honored to have our client, Few & Far Luvhondo, South Africa's newly opened 100% solar-powered eco-luxury lodge make the discerning cut -- after having visited last week, I am still blown away by founder Sarah Dusek's unwavering commitment to offering a truly wild yet luxurious bush experience that reimagines the traditional safari and protects fragile environments whilst creating sustainable access to incredible places. Kudos to Michelle and NatGeo for shining a spotlight on the places and people actively working to make the world a better, greener, and more sustainable place. After all, there is no Plan(et) B. ?? #sustainabletravel #ecotravel #greentravel #fewandfar #hotelsandresorts #travel #travelnews #MCPR

All about catching the desert vibes this month, sans the long travel lines. JSX is all about traveling in style this festival season and we're not mad about it. Read more via our favorite friends at Travel + Leisure! Who's heading out to #Coachella this year?

In an era where air travel often feels like a hassle, JSX has reimagined the journey—delivering a seamless, elevated travel experience without the stress of standstill?lines, crowded terminals, or long wait times. ? Inc. Magazine?recently spotlighted JSX Co-Founder & CEO?Alex Wilcox, revealing how the company?is, quite literally, the future of flying,?carving?out a unique space between private and commercial aviation. With a?"Joyfully Simple eXperience", JSX is reshaping the industry and disrupting the skies by offering short-haul, crowd-free flights from private terminals—creating a smarter, smoother way to travel. ? Read the full feature to see how JSX is setting a new standard in modern air travel: https://lnkd.in/gubKAW8Y #MCPR #JSX #Aviation #LuxuryTravel #Innovation #AviationNews

We're #hiring a new Digital Marketing Executive in Los Angeles, California. Apply today or share this post with your network.

Our Digital Studio team is #hiring a Digital Marketing Executive to work across our award-winning luxury travel, hospitality & aviation client roster. Think you're a fit & want to join our all-star team? Apply below or email your resume to [email protected]! #hiring #socialmediajobs #digitaljob #jobopening

In moments of uncertainty (and boy, are we all facing many as a collective in 2025)—be it?a natural disaster,?a global health crisis, socio-economic uncertainty, geo-political unrest, or industry-wide?layoffs—one question looms large for PR professionals and communicators:?Should we be pitching? In Modern Currency PR's latest article, "Pitch Perfect: Thoughtful Insights for Pitching During Times of Uncertainty," Founder & President Meghan Patke and Vice President Jordan Robinson, with over?30?years of combined expertise, share practical insights on managing communications and pitching with sensitivity, relevance, and impact during times of crisis. From applying a Sensitivity Litmus Test to adapting with agility, these tips are designed to help PR professionals strike the right tone when it matters most. ?? Read the full article below! #publicrelations #mediarelations #media #pr #pragency #leaders #mcpr

We're #hiring a new Public Relations Account Supervisor in Los Angeles, California. Apply today or share this post with your network.