mktg.ai

The Potential AI Bubble: https://bit.ly/40XptjS Are we witnessing the rise of an AI bubble? Kevin Wassong, founder of mktg.ai, weighs in on the question: will the generative AI companies of today still be relevant five years from now? While established platforms like Google and Meta dominate with their decades of data, the real opportunity lies in Horizontal AI. These systems transcend industries, helping businesses organize, optimize, and achieve faster outcomes. Discover why Horizontal AI could be the solution to today’s AI fragmentation—and the smart investment of tomorrow. What’s your perspective on AI’s future? Let us know! #GenerativeAI #AIInnovation #MarketingTech

Welcoming Peter Naylor to the mktg.ai Advisory Board! Peter Naylor, a media-industry veteran with an incredible track record at companies like Netflix, NBCUniversal, Hulu, and Snap, joins us as an advisor. His career has been marked by driving innovation and building transformative advertising businesses, including launching Netflix’s first ad-supported tier. Peter’s deep industry knowledge, strategic insight, and invaluable relationships with Madison Avenue make him an outstanding addition to our team. We’re excited to have Peter’s expertise as we continue to empower brands to stay culturally relevant and make smarter marketing decisions with mktg.ai. Interested in learning more about how mktg.ai is transforming the marketing landscape? Reach out at [email protected]. #MarketingInnovation, #AdvisoryBoard #MediaIndustry #mktgai #Advertising

?? Weekly Kickstarter: 5 AI Tools to Boost Your Productivity ?? 1?? Gamma: Use Gamma to create high-grade presentations, documents, and websites, without the design/coding skills needed to do so. 2?? GitHub Co-Pilot: GitHub Copilot is a well known tool for AI developers. This companion app is proven to increase developer productivity, accelerating the pace of software development. 3?? Julius AI: ?Julius can analyze your data and generate expert-level insights for your business. 4?? Spinach AI: Spinach AI: This app helps run your meetings. It can summarize the actual conversation and automate work based on the meeting content. Available in 100 languages. 5?? Character.AI:?This silly app actually has a lot of unique functions. Character.ai allows you to chat with interactive AI bots. Some of these bots can help you practice a new language, or even plan a trip. Boost your productivity this week with these tools and stay tuned for next Monday’s edition of Weekly Kickstarter! #Productivity #AITools #MarketingInnovation #MarketingTech

???New from mktg.ai??? Our latest article,?Creative Is King: Marketers Must Shift Focus from Channels to Content, examines whether creativity has become an endangered species in the relentless pursuit of clicks and conversions? Here’s a preview: ????47% of sales?come from creative quality, yet it’s often treated as an afterthought. ???AI-generated ads?might be efficient, but where’s the soul? ???Optimization is great, but can your audience even remember your name? Creativity isn’t a luxury. It’s essential. Because great brands don’t just sell. They connect. Dive into how platforms like mktg.ai help marketers balance data and creative, ensuring your brand stands out and stays memorable. #Marketing #Creativity #AI

? ?? Weekly Kickstarter: 5 AI Tools to Boost Your Productivity?? 1?? Perplexity: This an alternate to ChatGPT, Copilot and other competitors who use AI-powered search engines. Perplexity Knows it all! 2?? Midjourney: Midjourney is a research lab exploring thought mediums and imaginative powers of humans. They have developed an advanced text to image generator using AI. 3?? Pika: Pika is video on command. This service provides users with the power to generate vast video content that could be seen on the big screen. 4?? ElevenLabs: ElevenLabs creates realistic speech from user generated text. Use this service for voice-over, narration, or even a podcast. 5?? Sturdy: Sturdy is an alert system that harnesses AI to identify risks within customer conversation to ensure that no issue goes unnoticed. Boost your productivity this week with these tools and stay tuned for next Monday’s edition of Weekly Kickstarter! #Productivity #AITools #MarketingInnovation #MarketingTech

Test. Learn. Repeat. ?? mktg.ai makes A/B testing at scale easy. Track multiple creative asset variations, analyze real-time performance data, and refine your campaigns to perform with your audience. Data-backed insights = more effective marketing! #ABTesting #MarketingTech #CreativeTesting #MarketingOptimization

?? New Product Drop Alert: LEGO Marketing Analytics! ?? Because who?doesn't?want to spend hours piecing together endless rows of data? ?? Let's face it: Excel spreadsheets are great for many things, but delivering impactful marketing insights isn't one of them. Hours of wrangling cells and formulas to tell a story that just gets…lost in translation. ?? With mktg.ai, we make marketing reporting a little less like playing with bricks and a lot more like building real, actionable insights. ???? No more getting lost in spreadsheets—just clear, intuitive analytics that empower your brand to grow. #marketing #analytics #excel

?? Weekly Kickstarter: 5 AI Tools to Boost Your Productivity ?? 1?? Deepgram: Deepgram builds voice AI into your apps by offering APIs for speech-to-text, text-to-speech, and language understanding. 2?? Ryter: Ryter is a content generating service that creates humanized, and compelling content for your business. 3?? Munch: Munch is an AI-powered clip extracting service for your long-form content. Munch is capable of clipping your content based off current social media trends. 4?? Lumen5: Lumen5 is a video creation service that can turn blog posts, documents, and previous videos into captivating video content. 5?? Beatoven.ai: Beatoven.ai gives users the tools to create personalized music that can be used for your videos. Beatoven.ai uses a text-to-music input feature to generate your own unique sound. Boost your productivity this week with these tools and stay tuned for next Monday’s edition of Weekly Kickstarter! #Productivity #AITools #MarketingInnovation #MarketingTech

???Key Insights from the Forrester Study on Marketing Priorities??? In today’s competitive landscape, balancing creative and media investments is crucial to marketing success. Here’s what we learned from Forrester: 66% of marketers?agree that brands must equally prioritize media buying and creative. Creative isn’t just an add-on; it’s a powerful driver of performance. Without strong creative, even the most strategic media plan can fall short. 76% of marketers?find measuring creative effectiveness a top challenge. If creative performance remains a mystery, brands miss out on significant growth opportunities. At mktg.ai, we’re here to help you?See What Works. Ditch What Doesn’t.?Our platform empowers brands to connect the dots between creative impact and media performance, ensuring that every marketing dollar spent is maximized. Ready to unlock the full potential of your media and creative? Reach out to [email protected] ?? #MarketingInsights #CreativeEffectiveness #MediaInvestment #MarketingStrategy #ForresterStudy #mktgai

???New article from mktg.ai: “Half the Money I Spend on Advertising is Wasted”—Solving This Age-Old Problem? Marketing legend John Wanamaker once said, “Half the money I spend on advertising is wasted; the trouble is I don’t know which half.” It’s a dilemma that still rings true today, but thanks to advances in AI and analytics, we’re closer than ever to cracking this mystery. Our latest article dives into how tools like mktg.ai are transforming the way marketers approach budget allocation. By integrating data across channels and providing real-time insights, we’re empowering marketers to see exactly where their dollars make the biggest impact. #MarketingInsights #AI #Advertising #DataDrivenMarketing #Marketing