Milkymap - Journey Management

We are proud to announce the latest advancement in Customer Journey Management with our new Milkymap Stargate Middleware solution that will improve data integration. We are now able to integrate any database with Milkymap to drive efficiency and connectivity across your entire organization. ?? ? But what exactly does this mean for you and your team? ? Universal connectivity across your organisation by connecting to any data source from traditional SQL databases to cutting-edge NoSQL systems. Streamlined integrations will simplify the connection process, ensuring seamless links with your existing systems and encouraging collaboration across teams. Real-time data access within your customer journey mapping platform means your team can gain instant access to your data, no matter where it resides. This will save your team hours of data entry tasks and ensure no human error. With database connection and integration with your databases, it sets up your organization to scale your customer journey management operations and as your business continues to evolve, add new data sources. Go from 10 maps to 100 maps to 1000 maps easily. Finally, the Milkymap Stargate Middleware also has a robust security system so your data will always be secure. ? A customer journey is not a static event it is a constant live exchange and so our maps should be the same for true journey mapping. Through the Milkymap Stargate Middleware solution you can unlock the full potential of your data and take your customer journey management to the next level. ? Send us an email to find out how you can get connected today. -??[email protected]

*** LAATSTE KANS *** BIJNA VOL *** NOG PLAATS VOOR 2?? TEAMS *** Wil je jouw team een volle dag onderdompelen in customer experience, meld je dan snel aan voor de CX Battle 2025 van Customer Contact & CXForum op 11 maart a.s. in Leuven (B). We zitten bijna vol en er is nog plaats voor 2?? TEAMS. De CX Battle is 3?? in 1??: 1. Mijn kersverse keynote 'Mind the Gap' over hybride CX en het vinden van de juiste balans in tech & touch; 2. De 'pressure cooker' workshop Customer Journey Mapping aan de hand van de bewezen 6-stappenmethode van Milkymap - Journey Management; 3. Teambuilding bij het werken aan een praktijkcase waarin AI een belangrijke rol speelt. Hoe zet jouw team AI in bij het bieden van de optimale klantbeleving? ??? dinsdag 11 maart 2025 ? v.a. 09.30 uur ontvangst met ontbijt ?? H?vn, Leuven (B) Ga voor het volledige programma naar ??

Customer Journey Management Meets Value Streams: The Future of CX Management We've always believed that customer journey management is more than just mapping touchpoints—it’s about creating a seamless symphony of value that resonates with every customer interaction. Here’s the bold truth: customer journeys and value streams are two sides of the same coin. While value streams ensure operational efficiency, customer journeys capture the emotional and experiential essence of your brand. Together, they form the ultimate blueprint for delivering exceptional customer experiences. We have seen this at our clients, with our own eyes. Think of value streams as the engine and customer journeys as the driver’s experience. One ensures performance; the other defines satisfaction. At Milkymap, we bridge these worlds, helping organizations align their internal processes with external expectations and vice versa. The result? A business that doesn’t just meet customer needs—it anticipates them. Here’s our challenge to you: - Stop thinking in silos. Break down barriers between teams and align around value. - Measure what matters: emotions, outcomes, and flow efficiency—not just KPIs. - Design journeys where every step adds meaning and eliminates friction. The future belongs to businesses that master this balance. Are you ready to join us in transforming customer-centricity into a competitive superpower? Let’s make every journey extraordinary! #CustomerExperience #JourneyManagement #ValueStreams

Thanks Toni, it is a pleasure to working with Bosch and the great team behind all that you are sharing. A great setup of tools, best-in-class and effective for the goals Bosch has. We are proud of being part of your journey.

Klantcommunicatie management en CX management - de perfecte symbiose voor een naadloze klantreis ? In de moderne, dynamische en concurrerende zakelijke omgeving is het essentieel om effectief met klanten te communiceren. Customer Communication Management (CCM) speelt hierin een cruciale rol door bedrijven te helpen op een slimme, geautomatiseerde manier met hun klanten te communiceren via een gepersonaliseerde omnichannel aanpak. ? Waar marketing automation met name gericht is op het genereren en opwarmen van leads, richt CCM software zich op de ‘klant zijn’ fase in de customer lifecycle. De communicatie met klanten verschuift dan vaak naar andere afdelingen, met andere doelen en soms ook andere kanalen. Het gaat dan om service communicatie - gericht op het onderhouden van een goede relatie met de klant. ? Door Customer Communication Management (CCM) te integreren met Customer Journey Management (CJM) kunnen organisaties hun communicatieprocessen optimaliseren en een omnichannel klantervaring cre?ren. De inzichten en data vanuit de klantreis maken meer contextuele, gepersonaliseerde communicatie mogelijk. ? Historisch gezien was CCM vooral gericht op het automatiseren van transactionele documenten, zoals rekeningen en afschriften. Deze communicatie werd vaak uitgevoerd als afzonderlijke werkstromen, voornamelijk aangestuurd door IT-afdelingen. Maar met de opkomst van omnichannel strategie?n en klantgericht denken, verschuift Customer Communications Management steeds meer op naar service communicatie en CX management. Dit betekent dat bedrijven nu verder kijken dan alleen het automatiseren van documenten en meer focussen op het leveren van consistente, gepersonaliseerde ervaringen die inspelen op verschillende fasen en klantreizen in de klantlevenscyclus. ? Deze verschuiving betekent ook dat de verantwoordelijkheid voor klantcommunicatie zich uitbreidt buiten de traditionele IT-silo's. Met de groei van SaaS-oplossingen zien we dat communicatieplatforms toegankelijker worden voor afdelingen zoals marketing en verkoop. Dit maakt een meer multidisciplinaire aanpak mogelijk, waarbij verschillende teams gezamenlijk verantwoordelijk zijn voor de klantervaring. Organisaties die hierin slagen, cre?ren niet alleen effici?ntere processen, maar verbeteren ook de consistentie en kwaliteit van de interacties gedurende de gehele klantreis. ? Door de samenwerking met onze partner Milkymap - Journey Management maken we deze evolutie mogelijk, en brengen we omnichannel CX in de praktijk!

?? The feature our users asked for is here: share your customer Journey Map with anyone! ?? At Milkymap, we’re excited to announce a new feature: you can now share your customer journey maps with anyone, even if they don't have a Milkymap account! Whether it’s project members, partners, colleagues, or your management team, sharing your journey maps has never been easier. Here are three big reasons why this feature will transform your CX initiatives: 1. Collaborate, prioritize together and involve everyone in the process. By sharing your map, you can align your team on priorities, gather valuable feedback, and ensure everyone is working towards the same goals. 2. Educate and onboard effortlessly: use your customer journey maps as powerful learning tools. HR can share these maps with new employees to help them understand the customer experience vision from day one. 3. Amplify your impact: present your journey maps in meetings, share them with external partners, and let them see the value you’re bringing. This isn’t just about sharing; it’s about showing the power of customer journey management in driving real results. Your customer journey map is the blueprint for improving CX, and now it can be the centrepiece of your collaboration and communication efforts. Present, share, and let others use it to shine, improve, prove, and learn. Ready to take your CX game to the next level? Subscribe for a free trial, book a demo, or visit our website to learn more. Your journey deserves to be shared. Simply connect the dots! #CX #CustomerJourney #JourneyMapping #Milkymap #Collaboration #CustomerExperience

?? The feature our users asked for is here: share your customer Journey Map with anyone! ?? At Milkymap, we’re excited to announce a new feature: you can now share your customer journey maps with anyone, even if they don't have a Milkymap account! Whether it’s project members, partners, colleagues, or your management team, sharing your journey maps has never been easier. Here are three big reasons why this feature will transform your CX initiatives: 1. Collaborate, prioritize together and involve everyone in the process. By sharing your map, you can align your team on priorities, gather valuable feedback, and ensure everyone is working towards the same goals. 2. Educate and onboard effortlessly: use your customer journey maps as powerful learning tools. HR can share these maps with new employees to help them understand the customer experience vision from day one. 3. Amplify your impact: present your journey maps in meetings, share them with external partners, and let them see the value you’re bringing. This isn’t just about sharing; it’s about showing the power of customer journey management in driving real results. Your customer journey map is the blueprint for improving CX, and now it can be the centrepiece of your collaboration and communication efforts. Present, share, and let others use it to shine, improve, prove, and learn. Ready to take your CX game to the next level? Subscribe for a free trial, book a demo, or visit our website to learn more. Your journey deserves to be shared. Simply connect the dots! #CX #CustomerJourney #JourneyMapping #Milkymap #Collaboration #CustomerExperience

We're thrilled to introduce our latest update — further AI integration within the Milkymap platform! This powerful feature not only generates content but also analyzes your market research and other key documents to deliver actionable insights directly into your customer journey maps. Re-usable for other users as well with an approval process for central teams. ?? Why is this a game-changer for enterprises? Imagine being able to quickly translate complex data into clear, actionable insights in any language. This means you can now easily engage with colleagues across different regions, understand the unique experiences from their customers, and optimize journeys like never before. By leveraging AI, your team can make data-driven decisions that boost customer satisfaction, improve CX metrics, and ultimately drive higher sales and stronger KPI performance. The future of customer experience is here, and it's more insightful, efficient, and globally connected than ever before. Stay ahead of the curve — let AI power your customer journeys with Milkymap! ?? Subscribe now and use Milkymap for free, visit our website for more info and signing up. #CustomerExperience #AI #CXInnovation #JourneyMapping #Milkymap #CustomerSatisfaction #BusinessGrowth

Milkymap transforms organisations with an outside-in perspective: working with Customer Journeys: from project to culture ?? Navigating the customer journey landscape can feel difficult, but it doesn’t have to be. Let's break down the evolution from Customer Journey Mapping to Customer Journey Management, and finally, to a full-blown Customer Journey Culture. Each phase is a stepping stone towards creating an exceptional customer experience. Ready to dive in? ?? Phase 1: Customer Journey Mapping The Starting Line One owner, one journey: Typically led by a single project owner focused on a singular customer journey. Standalone activities are often isolated initiatives that must be integrated into the broader organizational strategy. Pros: Simple to start, easy to manage, quick wins. Cons: Limited scope, not scalable, can create silos. ?? Phase 2: Customer Journey Management Scaling Up Multiple journeys, multiple owners: Different teams own various customer journeys, all coordinated centrally. Centralized team: A dedicated team ensures that all customer journeys are managed cohesively. Pros: Better alignment, scalable, centralized oversight. Cons: Requires more resources, potential for coordination challenges, difficulties in collaborating between silos. ?? Phase 3: Customer Journey Culture Embedding into the DNA A way of working company-wide: Everyone, from product managers to customer service reps, works with customer journeys. Multi-disciplinary teams: High-level journeys and detailed micro-journeys are tackled by collaborative teams across departments. Pros: Holistic approach, enhanced customer experience, fosters innovation. Cons: Cultural shift can be challenging and requires significant commitment. Why enterprises must go through each phase: Organizations need to transition through these phases to reach customer journey maturity. Starting with simple, project-based mapping helps establish the basics. As you move to journey management, you build a centralized framework for scalability. Finally, embedding a customer journey culture ensures that every part of your organization is aligned towards creating exceptional customer experiences. Consulting firms emphasize that this evolutionary approach helps mitigate risks, manage resources effectively, and build a resilient, customer-centric organization. So, where are you on this journey? Please share your experiences or ask how we can help you navigate these phases! #CustomerJourney #B2B #SaaS #CustomerExperience #CX #BusinessTransformation #JourneyMapping #JourneyManagement #JourneyCulture Stay awesome! ??

It's an honor to have Danny, our co-founder and CEO, as part of this distinguished group of judges. He is excited to participate in this year's event, especially since it's taking place in our hometown, Amsterdam. :-) #ccworldseries #customerexperiencemanagement #judges