MikMak

MikMak is thrilled to announce our latest platform enhancements, which continue to help global brands grow commerce-first. ?? This week’s product release includes: ?? Self-service tools to build and deploy where-to-buy experiences for brand websites ??? Custom retailer allocation for Retail Media, allowing brands to direct a specified % of clicks to preferred retailers ?? Updates to our alcohol compliance controls for Tied-House Laws, Marketplace Laws, and other regulations ?? Enhanced data granularity within our Custom Report Builder, offering expanded metrics and easy report sharing And don’t forget our recently announced… ??? New integration with DoorDash, enhancing convenience and providing closed-loop sales attribution. Available in the US, Canada, and Australia. Learn more: https://lnkd.in/gyPEecvT Read the Blog: https://lnkd.in/g3dg5ubW #eCommerce #RetailMedia #DataAnalytics #CustomerExperience #MikMak #MarketingTech #Omnichannel

?? 96.4% of Shoppers on the MikMak Platform that checkout at #Costco come from social media. How can your brand best reach online Costco shoppers? Unlock powerful data, insights, and best practices in our recent Playbook: https://lnkd.in/gCYUdPaE #eCommerceMarketing #Costco

It's tough times in booze. This year, MikMak has seen some alcohol brands conversion rates increase by +400% while others decline by -40%. Want to know what separates alcohol winners from losers? Myself, Will Meyer and Michael Rosenfeld will show you on Oct 23rd. Sign up here: https://lnkd.in/eAnvQmnk

?? Building transparency with your retail partners is a major key to marketing success. Check out this clip of Mike Pierson of Campbell's! #eCommerceMarketing #Campbells #DataTransparency

?? Beauty and Personal Care brands have seen smaller baskets YoY, but are shoppers buying these products more frequently? Discover eCommerce basket-level trends in the Beauty, Personal Care, Alcohol, and Grocery sectors by reading our recent blog. ? Check it out here: https://lnkd.in/gTUBYBWM #eCommerceMarketing #DataAnalytics #BasketSizes

?? Are your holiday marketing campaigns optimized in real-time for maximum profitability? ??Discover how the #Aperol brand, part of the Campari Group, increased their marketing effectiveness with strategic insights. Get inspired by our latest case study from the Alcohol sector. #Aperol #ShoppableMedia #eCommerceMarketing #MarketingOptimization ???Discover more: https://lnkd.in/ej2sv_hd

?? Delsym upgraded to MikMak 3.0 on their brand websites and saw a 1.3x increase in their Purchase Intent. Learn more about how brands can leverage MikMak to improve marketing effectiveness and drive profitability. ? Read the success story here: https://lnkd.in/g3XmcPGh #eCommerceMarketing #Delsym

?? Uncover European Beauty & Personal Care eCommerce Insights ?? ??The end of the year is a crucial time for Beauty & Personal Care eCommerce in Europe. Now’s the time to fine-tune your marketing strategy. ??Leverage the latest MikMak benchmarks across key European markets – including the UK, France, Germany, Spain, and Italy. Explore top-performing marketing channels, leading retailers, and trending product categories. ??Get actionable insights and strategies from the industry’s leading brands to boost your sales, and maximize your marketing ROI. Ready to dive in? Download the guide here: https://lnkd.in/eP9Gmiek #eCommerceMarketing #BeautyIndustry #PersonalCare #MarketingInsights #DigitalMarketing

?? Last month, on the MikMak 3.0 platform, Walmart took the top spot as the go-to retailer for U.S. Grocery shoppers.? Meanwhile, Tesco saw the most traffic from European Grocery shoppers. Discover what retailers your shoppers are checking out at, and how to reach them, with powerful insights like this from MikMak! #eCommerceMarketing #Walmart #Tesco #GroceryStores

????? In honor of National Coming Out Day, MikMak is excited to share that our Founder and CEO, Rachel Tipograph has been included in the 2024 edition of?Gaingels?100, which spotlights venture-backed LGBTQIA+ founders! The?Gaingels?100 is not a ranked list but rather a collection of amazing, accomplished, and inspiring venture-backed LGBTQIA+ entrepreneurs. They hail from all over the world and have built, or are building, great companies of the exact kind?Gaingels?was founded to support and invest in. We are excited to see Rachel and MikMak included, and we hope this project showcasing representation inspires thousands of LGBTIQA+ entrepreneurs to pursue their dreams! ? We look forward to continued work with?Lorenzo Thione,?Brian Lucksinger,?Amanda Abbe, and the?Gaingels?Team.?