??? Hot off the presses! The latest edition of CU Keynotes just dropped — and this one’s all about media that moves the needle. ?????? From radio to reels, credit unions have more ways than ever to meet members where they are. But here’s the secret sauce: authenticity over advertising. ?? We’re breaking down how smart media strategy builds trust, boosts visibility, and drives real growth — without losing your mission in the mix. ?? Don’t miss it. Your mic moment is waiting. ?? Check your inbox or click the link in bio to read now. #CUKeynotes #CreditUnionMarketing #AuthenticBranding #MediaMatters #CreditUnionDifference https://lnkd.in/ei5zCSjr
关于我们
Michael Walters is a full-service advertising agency that has partnered with many of the world's most well-known brand names to deliver custom marketing strategy and solutions. Our creative is results-oriented and although we don't seek recognition, our creative has produced many awards on local and national levels. Our work has been successful in not only setting our clients apart, but more importantly - above their key competitors. Our foundation is based on principles of strategy, creativity and most importantly, accountability. We take pride in the fact that we are an independent advertising agency that provides an outside point of view for our clients in the effort of selling their products or services. That viewpoint gives us the proper perspective and strategy to develop successful marketing programs. We invite you to discover for yourself the true essence of who we are and how well Michael Walters works to produce results for their clients.
- 网站
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https://www.mwachicago.com/
Michael Walters Advertising的外部链接
- 所属行业
- 广告服务
- 规模
- 11-50 人
- 总部
- Chicago，IL
- 类型
- 私人持股
- 创立
- 1988
- 领域
- Full Service Advertising Agency、Creative Services、Media Buying、Digital Advertising、Strategy、Healthcare Advertising、Credit Union Advertising、Higher Education Advertising、Insurance Advertising和Food Service Advertising
地点
Michael Walters Advertising员工
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Jay Gurel
MBA, Client Services Director, Experienced Media Planner, Buyer and Negotiator, Brand Strategy, New Business Development
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Jim Lake
President Michael Walters Advertising
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Juli Lewis, CMPFinCap, CCUFC, CUDE, CCUE
VP of Community Engagement at USF Federal Credit Union, Chief Relationship Officer at Michael Walters Advertising
动态
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?? Gen Z Friday Social Takeover ?? "FREE is for ME!" ??? Let’s be real—Gen Z isn’t just looking for the best deal... they're looking for NO deal — just free. ?? Free ATMs ?? Free mobile banking ?? Free financial education ?? And yes, sometimes even free money (hello, student perks ??) If your credit union isn’t tapping into Gen Z’s love for value without the strings, it’s time to switch it up. Gen Z is all about: ?? Convenience ?? Authenticity ?? Social good ?? Brands that get them Want to win over Gen Z? Start by being real, relevant, and maybe throw in a few freebies too. #GenZFriday #MWATakeover #FreeIsForMe #CreditUnionCool #NoCapBanking #GenZMarketing #GenZPOV
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?? Opening Day is here! ?? There’s nothing like the first pitch of the season — and nothing quite like working with one of baseball’s most iconic teams. We were proud to help the Chicago Cubs refresh a century-old brand, blending legacy with energy to draw new generations of fans to the greatest game on Earth. Here’s to a new season, new stories, and timeless traditions. Let’s play ball! ???? #OpeningDay #Cubs #BaseballIsBack #BrandRefresh #MWA #GreatestGameOnEarth #CubsNation https://lnkd.in/e4MXamKT
MWA Cubs Video 2019
https://www.youtube.com/
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?? Big thanks to United Solutions for inviting us to speak with their incredible credit union partners this week! We loved sharing insights and strategies to help drive growth and meaningful member engagement. ?? If you missed the session or want to dive deeper into how we can support your credit union’s goals, let’s connect! We’d love to learn more about your vision and help bring it to life. #CreditUnions #CUGrowth #MarketingThatMatters #CreditUnionStrong #MWA Juli Lewis, CMPFinCap, CCUFC, CUDE, CCUE
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Tuesday is the day! We’re excited to invite you to an?exclusive, free webinar?presented by?MWA?in partnership with?United Solutions and Juli Lewis, CMPFinCap, CCUFC, CUDE, CCUE with USF Credit Union! After a?huge success?at the World Council of Credit Unions (WOCCU) Conference and The League of Credit Unions & Affiliates Gulf Coast Chapter, we’re bringing it back for an encore—don’t miss this opportunity to explore how branding, financial wellness, community engagement, and AI can fuel?real, sustainable growth?for your credit union. ? ???Balancing Innovation & Impact: Igniting Growth Through Branding, Community & AI ???Tuesday, March 25 ??1:00 PM EST ???What You’ll Learn: ? How to position?financial wellness & community engagement?as growth strategies ? Ways AI can enhance?efficiency & personalization?(without losing the human touch) ? How to maintain the?member-first approach?that differentiates credit unions ? Strategies to engage consumers by?aligning with their values ? ???Want a customized presentation for your CU, Chapter, or League??Let’s make it happen—just email [email protected]!
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?? Gen Z POV Friday Takeover ?? Think Gen Z only cares about the here and now? Think again. They’re building their futures on their own terms—and brands that meet them where they are today will earn loyalty for years to come. From financial decisions to brand engagement, Gen Z expects authenticity, accessibility, and real value every step of the way. At MWA, we help brands cut through the noise and connect with this powerhouse generation in ways that matter. Are you meeting them where they are? #GenZPOV #FridayTakeover #MarketingThatMatters
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GenZPOV: Your Values. Our Values. Connection That Matters. It's Friday and here's our latest GenZPOV! This time, we’re diving into something that defines every great brand and every strong relationship—values. It’s simple: we care about what you care about. Whether it’s financial empowerment, community impact, or just having a brand that aligns with our lifestyle, values are what connect us. This video isn’t just about what we stand for—it’s about you. How do we know when a company genuinely cares? ?? Watch now and tell us: What values matter most to you? #GENZPOV #ValuesMatter
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?? FREE Credit Union Webinar – March 25 @ 1 PM EST! ?? Join us for Balancing Innovation and Impact: Igniting Growth Through Connecting Branding with Community, Financial Wellness, and AI. In today’s rapidly evolving landscape, credit unions must harness community engagement, financial wellness, and AI to drive meaningful growth—without losing the personal touch that sets us apart. ?? What you’ll learn: ? Position financial wellness & community engagement as growth strategies ? Use AI to enhance efficiency & personalization ? Maintain the human-centered approach that differentiates credit unions ? Engage consumers by connecting with their values ?? Tuesday, March 25 ? 1:00 PM EST ?? Register now! Let’s bridge innovation with impact—tag a CU colleague who needs to be there! ?? #CreditUnion #AI #FinancialWellness #CommunityEngagement #FreeWebinar
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Back from the whirlwind of #GAC2025, and one thing is crystal clear—storytelling sticks. ???? Just like lawmakers wanted to hear real stories of impact, consumers connect with brands that make them feel something. Data and details matter, but stories are what people remember. How are you telling your brand’s story? Let’s talk about best practices and how you can craft a message that resonates. Drop us a comment or reach out—we’d love to help! #CreditUnionDifference #StorytellingMatters #BrandImpact
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?? Gen Z Friday Takeover Alert! ?? Attention spans are short, but our Gen Z squad knows how to grab it and keep it! ???? Kasey brings the ??, the creativity, and the real talk on what actually gets their attention. From bold branding to storytelling that slaps, it’s time to rethink how we connect with the next generation. ?? What’s the one thing that always stops your scroll? Drop it in the comments! ?? #GenZFriday #AttentionGrabbers #MarketingThatHits #EngageTheFuture #GenZPOV