Each year, Meld makes a donation to organizations chosen by each Melder. In 2024, our Content Strategy Manager, Sam, chose to donate to Girls Inc. ?? "?? ?????????? ???? ???????????? ???? ?????????? ??????. ?????????????? ???? ?????????? ???????? ???? ???????? ?????????????????????????? ?????????????? ?????? ?????????? ?????????? ???? ?????? ???? ?????? ????????????. ?????????? ???????? ?????????? ?????????? ???? ???? ???? ?????????????????? ?????????????? ?????? ???????? ???????? ???????????? ???? ?????????? ????????. ???????? ???????? ?????????? ?????? ?????????? ???? ???? ???????????? & ??????????????, ?????????? & ????????????????, ?????? ???????? & ??????????????????????." As a female-founded and owned company, we love supporting this organization that supports a new generation of leaders! ??♀? ?? #meldmarketing #girlpower #girlsinc #digitalmarketing #femaleowned #femalefounded
关于我们
Meld is a full-service branding, marketing, and digital agency with powerful national reach. We are an award-winning, woman-owned agency with a proven track record of providing collaborative and customized marketing solutions to companies and non-profit organizations across industries. We help envision, elevate, and execute marketing strategies, logos, brand identities, digital, websites, content, design, research, analytics, photo, and video. Our name reflects our philosophy of “melding” with organizations to help them define who they are and then translating that vision into strategic marketing content and design that resonates with their audiences. Founder and CEO Melinda Pradarelli, who has more than 20 years of experience in marketing, launched Meld in 2016. The company, based in Iowa City, works with clients regionally, nationally and internationally—having perfected the ability to deliver all of our services in person or remotely. Meld works with a wide range of industries, including colleges and universities; hearth, BBQ, and patio; architecture, real estate, home builders, and development; in-store retail and department stores; e-commerce; food service; craft beer; hospitality; packaging; pet services; non-profits; technology; and more. Clients have included Fortune 500 companies and Ivy League universities as well as small to medium-size businesses in Iowa, Boston, Atlanta, New York, Italy, and beyond. Meld has been named one of the Fastest Growing Companies, the Coolest Places to Work, and the Best of the Corridor, and Melinda was named one of the Top 250 Most Influential Executives in the Corridor. Visit our website to see our work across multiple industries: https://meldmarketing.com/our-work/ Read our origin story: https://meldmarketing.com/about-meld/ Want to work with an award-winning agency? Reach out—we’d love to talk!
- 网站
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https://meldmarketing.com/
Meld Marketing的外部链接
- 所属行业
- 广告服务
- 规模
- 2-10 人
- 总部
- Iowa City，Iowa
- 类型
- 私人持股
- 创立
- 2016
- 领域
- Marketing Strategy、Brand Development、Digital and Print Execution、Business Consultation、Brand and Digital Strategy、Product Launches、Marketing Plans、Event Coordination、Naming and Tagline Development、Logo Design、Messaging Development、Organic and Paid Social Media、Targeted Digital Advertisements、Website Design and Writing、Signage and Displays、Market Research、Process Development、Change Management、Training and Facilitation、Strategic Planning和Corporate History Books
地点
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主要
获取路线
308 E. Burlington St.
#411
US，Iowa，Iowa City，52240
Meld Marketing员工
动态
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Meld CEO Melinda Pradarelli had the pleasure of attending the Corridor Business Journal's Health Care Symposium as the branding partner for Stead Impact Ventures and Foundation and its innovation companies. Corridor industry leaders from UIHC HEALTHCARE, Mercy Cedar Rapids, and UnityPoint Health shared insights into advanced AI-powered solutions. Stead CEO Tiffani Shaw also introduced Colby Bishop, co-founder of Darroch Medical Solutions, Inc. (a Stead partner in San Diego, CA) who highlighted his company's innovations around continuous remote patient monitoring. #AI #healthcareinnovation #medtech
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Next week, from February 18-22, X Marks the Arts is presenting Free Week, sponsored by Iowa City Downtown District and Think Iowa City. The event is a cost-free festival that celebrates local and regional talent through everything from live music and theatre to comedy and interactive art workshops. Meld is so proud to have designed the branding for X Marks the Arts, creating a unifying voice and visual to promote Iowa City's Cultural & Entertainment District. ?? Swipe to see a bit of the brand's design process and see how Meld brought it to life through our case study: https://lnkd.in/e--ADGtE
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Block your calendar! ??? These are the top marketing conferences you should be attending this year. Plus, discover how Meld's latest work with Cookies Food Products Inc has results flying in, the latest news in digital marketing, and more—all in this edition of The Charging Pad! ?? #meldmarketing #digitalmarketing #brand #socialmediatrends #thechargingpad
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What was your favorite Super Bowl ad??? We loved the Pringles mustache and Michelob ULTRA pickleball ads because they made us laugh. But for what resonated at a deeper level: Rocket Mortgage's sing along ??, the Nike women empowerment ads, and Pfizer's Knock Out Cancer ads. We also loved that State Farm reallocated its dollars away from the Super Bowl to help those impacted by the the LA wildfire. What did you like or not like?
The most impactful Super Bowl ads are often the ones that capture consumers’ hearts and minds — making them laugh, cry or feel inspired. Some of the most attention-grabbing ads this year range from Bud Light’s dynamic duo of Post Malone and Shane Gillis to DoorDash showing how having the world at your fingertips can quickly get out of hand. Which Super Bowl ad was your favorite? Tag the company and share why their ad stood out to you in the comments below. You can also weigh in on your Top Picks for the rest of this year’s Super Bowl ads here: https://lnkd.in/AdBowl. We’ll announce the favorites later this week. #AdBowl #SuperBowlLIX
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We're proud to support our client Team Tami, an LA-based real estate company, as they continue to support their community by collecting and matching donations, finding homes for displaced families, and more. If you're like us and looking for ways to do your part, we encourage you to donate to the LAFD Emergency Fund. https://lnkd.in/dmvkXJ6
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Months after initial testing began, the answer is ??????—Instagram is abandoning its famous square tiles. While you may be seeing this update already on profiles, it’s not the only change coming to your grid… Stay tuned for our full update on the upcoming Instagram changes.
Is Instagram abandoning its popular square grid? ? ...not yet, but it could be. ?? Over the last few weeks, Instagram has been testing a vertical rectangle layout on profile grids that could disrupt carefully curated grids. The square format dates back to the start of Instagram, where only square images could be uploaded, a limitation that was since removed in 2015. This update isn't a shock to most. We've seen a shift overall in technology becoming vertical—the latest iPhones and Androids have brought screens edge to edge a feature utilized in immersive, full-screen experiences in TikTok, Reels, and more. ?? "The vast majority of what is uploaded to Instagram today is vertical," says Adam Mosseri, Head of Instagram. "It's either 4x3 in a photo of 9x16 in a video, and cropping it down to square is pretty brutal." If the vertical layout is adopted for all Instagram users, it also means a change in the way content is produced for businesses. While many commercials and photoshoots are shot horizontally to accommodate commercials and websites, there will also need to be a vertical counterpart for social media and/or mobile solutions. What do you think of this potential change?
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Is your marketing plan fine-tuned for the year ahead? Put it to the test with our checklist. ? Plus, see what Meld was up to in 2024, the latest news in digital marketing (like the potential TikTok ban), and more—all in this edition of The Charging Pad! ??
Does Your Marketing Plan Set You Up For Success? ? | Issue 15, January 2025
Meld Marketing，发布于领英
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Congratulations to Von Maur for opening its first Pennsylvania store. ?? The expansion happens as the Iowa-based retailer invests in a $100 million renovation of its existing stores over five years. Want to know more about the history of Von Maur? Check out the 150-year history in the book authored by Meld CEO Melinda Pradarelli: ?????? ????????: ?????? ???? ???????????????? ???????????????????? ?????????? ?????????? ???? ???? ???????????? ??????????????????????. ?? https://bit.ly/415XAG8 ?? // Quad Cities Regional Business Journal
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