About last night! Thanks to Marketecture Media, Aperiam, and MadTech for hosting the #MadisonAveReturn party. Fun to see #TeamMediaocean represented with Aaron Goldman, Ramsey McGrory, Eva Papoutsakis Smith, Kirill Yurchenko and Bill Wise who makes a great AdTechGod but contrary to popular belief is not THE AdTechGod (?). ?? Huge thank you to all who got creative with our #AI photobooth! ?? #IAmAdTechGod #ProtectedByMediaocean
关于我们
Mediaocean is powering the future of the advertising ecosystem with technology solutions that empower brands and agencies to deliver impactful omnichannel marketing experiences. With over $200 billion in annualized media spend managed through its software, Mediaocean uses AI and machine learning to control media investments and optimize business outcomes. The company’s advertising infrastructure and ad tech tools are used by more than 100,000 people to power campaigns from planning, buying, ad serving, and creative personalization to analysis, optimization, invoices, and payments.
- 网站
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https://www.mediaocean.com
Mediaocean的外部链接
- 所属行业
- 软件开发
- 规模
- 1,001-5,000 人
- 总部
- New York，NY
- 类型
- 私人持股
- 创立
- 1967
- 领域
- Advertising Software
地点
Mediaocean员工
动态
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We’re excited to transform marketers into AdTech Gods and Goddesses at the AdTechGod (?), MadTech, Aperiam, and Marketecture Media #MadisonAveReturn party. Post pics from our AI Photo Booth and use hashtags #IAmAdTechGod and #ProtectedByMediaocean for a chance to win prizes. Learn more about how we’re transforming ad verification here: https://loom.ly/CG6ay3Q
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"#CTV is becoming a much larger opportunity to not only grab attention or awareness, but also as a vehicle for brand experience," shares Ahed Nakad Jendza, SVP, Industry Sales Lead. Read more on her H2 2024 Automotive Market Report insights with Street Fight. #MediaoceanReport #AutomotiveMarketing #TeamMediaocean https://loom.ly/Nk_RrDE
Automotive Advertisers Set Sights on CTV | Street Fight
https://streetfightmag.com
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Technological advances, consumer behavior shifts, and market dynamics are reshaping advertising. Rachel Lyall, Marketing Director, EMEA/APAC, breaks down the top 5 trends from our 2024 H2 Market Report with The Drum. #AdSpending #CTV #GenAI #FirstPartyData #AdVerification #MediaoceanReport https://loom.ly/HLIdnmw
The top 5 consumer and technology trends capturing marketers’ attention
thedrum.com
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With the amount of time spent #streaming up by 40% (Nielsen), #CTV will continue to be pivotal in the advertising domain. ?? Check out our H2 Market Report to see what's trending! ?? #MediaoceanReport #MarketingTrends #AdSpend https://loom.ly/W2BEuOI
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Media spending is on the rise this year, according to our H2 Pharmaceutical and Healthcare Market Report. ?? 70% of health industry marketers plan to boost #AdSpend on social media, #CTV, and digital/display media while print and linear TV are holding steady. ?? ?? Read more on Street Fight and get exclusive commentary from our CMO Aaron Goldman. #MediaoceanReport #MarketTrends #OminichannelAdvertising https://loom.ly/dSdjiVc
Pharma, Healthcare on Tech Media Spend Impact | Street Fight
https://streetfightmag.com
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?? Thrilled to share that Mediaocean has topped the charts in G2's Fall 2024 Grid Reports! ?? We're recognized as a Leader in Cross-Channel Advertising and ranked #1 in Video & Mobile Advertising. A huge thank you to our amazing customers for 225+ authenticated reviews and 4.2-star rating. ? Your passion fuels our innovation. #TeamMediaocean #OmnichannelAdvertising #G2 https://loom.ly/CYXlDw4
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Holidays are quickly approaching. ??? Kudos to Rachel Lyall for sharing how marketers can maximize their holiday campaigns in 2024, "To capitalize on this sales peak, an integrated marketing program across multiple channels is vital to stay front of mind and ensure a seamless experience for customers in their purchasing journey."?? The Drum #HolidayMarketing #DigitalAdvertising https://loom.ly/9jCv_7Y
From Diwali to Christmas: how should advertisers celebrate key cultural moments?
thedrum.com