MediaJel

As cannabis marketers, we’ve seen it all—shadowbans, ad rejections, and disappearing accounts. But what if there was a platform where cannabis brands could engage with their audience without constant fear of getting shut down? Bluesky social media is making waves as a decentralized social network with a fresh approach to content moderation and community-building. But is it this new social media platform cannabis-friendly? And more importantly, is your audience there? Join us for a Cannabis BlueSky social media workshop led by Amy Donohue and discover how your cannabis brand, dispensary, and ancillary businesses can build authentic communities and drive engagement. What You’ll Learn: ? What is Bluesky? A breakdown of how it works, who’s behind it, and why it’s gaining traction. ? Is Bluesky Cannabis-Friendly? What’s allowed, what’s risky, and how it compares to other platforms. ? Why Add Another Social Network? The benefits of diversifying your cannabis social media strategy. ? Is Your Target Audience on Bluesky? How to determine if it’s worth your time and effort. ? Finding Your Community How to locate and engage with cannabis-friendly conversations. ? How to Show Up on Bluesky Best practices for posting, engaging, and growing your presence without burning out. ? Social vs. Sales Why interaction—not just posting—is the key to success on any platform. ? Navigating Bluesky’s Feeds How to follow the right topics, conversations, and influencers in cannabis and beyond. Who Should Attend? ? Cannabis brand marketers looking for alternative platforms ? Dispensary owners & operators ? Ancillary businesses (tech, media, accessories) ? Content creators & influencers navigating social media restrictions ? Anyone tired of Instagram shutdowns and Facebook ad bans Don’t wait until your social accounts disappear—future-proof your cannabis marketing today! Join us as Amy Donohue, a leading cannabis social media expert, breaks down how to navigate Bluesky social media for your cannabis business.

Geo-targeting isn’t new, but it’s wildly underutilized in cannabis marketing. Location-based advertising can increase foot traffic to physical stores by up to 74%. That’s HUGE. If you’re not reaching customers at the right place, at the right time, with the right message, you’re throwing money away. What’s Working RIGHT NOW: ? Radius Advertising - Serve ads to people near your store just when they’re looking to buy. ? Retargeting - Someone visited your dispensary but didn’t purchase? Hit them with a special offer when they’re back in the area. ? Landmark Advertising - Target high-traffic spots—tourist areas, arenas, conferences—where your customers gather and hit them with irresistible deals. ? Competitor Conquesting - Increase your market share by targeting consumers who have visited competing retail stores or cannabis dispensaries with specialized ads built to convert. Geo-targeting puts your brand in front of the right people, at the right place, at the right time. What’s stopping you? #SmartAds #CannabisMarketing #GeoTargeting

Getting customers to opt into your marketing is tough. Emails get ignored, social reach is unpredictable. But SMS is different. With a 98% open rate, people actually read their texts—making it the fastest way to reach your audience. A great SMS strategy starts with getting the right people to opt in, but you can’t just ask and hope for the best. You need to offer value and make sign-ups effortless. ? Offer a strong incentive – Discounts, VIP perks, or exclusive drops make signing up a no-brainer. ? Use QR codes in-store – A quick scan at checkout turns walk-ins into SMS subscribers. ? Leverage social media – Promote SMS-exclusive deals to drive sign-ups. ? Make it seamless – Keep forms short. Fewer steps = more subscribers. Customers want to hear from brands they trust—especially when they get real value in return. Building your list is just the first step. Next, you need to craft engaging messages that drive real sales. TOMORROW, we will talk about everything you need to know in our webinar. > https://bit.ly/3DFKcQ4 Start growing your list today—then turn subscribers into customers. #SMSMarketing #CannabisMarketing #GrowYourList

Is anyone watching traditional TV anymore? Millennials and Gen Z—who drive over 62% of cannabis sales—are streaming. They’re on Roku, Hulu, and YouTube TV, paying more attention to ads than ever before. That’s why CTV is a must for cannabis brands. Instead of broad TV spots, you get precise targeting—reaching specific households based on demographics, interests, and even past behaviors. Want to retarget dispensary visitors? Serve personalized ads to uniqe buyer segments? You absolutely can. Plus, CTV is fully measurable—track who watched, for how long, and what converted. If you're still ignoring CTV, you’re losing customers to the brands that aren’t. Time to catch up, talk to us > https://bit.ly/4iVsGWE #MediaJel #ProgrammaticAds #CTVAdvertising #CannabisMarketing #SmartAds

Florida lawmakers just approved bills to ban the sale of psychedelic mushroom spores, closing a legal loophole that allowed their distribution. Here’s the deal: Psilocybin is already illegal, but spores weren’t specifically addressed in Florida law—until now. If passed, this ban would align the state with others that have cracked down on psychedelics. Supporters say this prevents misuse. Critics argue it limits research on psilocybin’s mental health benefits. Either way, this signals that Florida isn’t ready to follow states exploring psychedelic decriminalization. Read the full article from Marijuana Moment > https://bit.ly/4iYZyOy Where do you stand? Drop your thoughts below. ?? #Psychedelics #CannabisNews #DrugPolicy

Did you know? Millennials are the top cannabis consumers—and they’re glued to their phones. 89.5% of millennials check their phone notifications within 10 minutes. If you’re not using SMS marketing, you’re missing out on serious engagement and sales. Pro Tip: Every SMS campaign needs two things: ? A clear offer or message (Don’t make them guess!) ? A strong CTA (Tell them exactly what to do next!) For more winning SMS + MMS strategies. Join our FREE webinar! > https://bit.ly/4hFATO0 #MediaJel #CannabisMarketing #SMSMarketing #MMSMarketing #RetailGrowth #DispensaryMarketing

Is Bluesky the Next Big Social Channel for Cannabis Brands? As cannabis marketers, we’ve seen it all—shadowbans, ad rejections, and disappearing accounts. But what if there was a platform where cannabis brands could engage with their audience without constant fear of getting shut down? Bluesky social media is making waves as a decentralized social network with a fresh approach to content moderation and community-building. But is it this new social media platform cannabis-friendly? And more importantly, is your audience there? Join us for a Cannabis BlueSky social media workshop led by Amy Donohue, and discover how your cannabis brand, dispensary, and ancillary businesses can build authentic communities and drive engagement. What You’ll Learn: ? What is Bluesky? A breakdown of how it works, who’s behind it, and why it’s gaining traction. ? Is Bluesky Cannabis-Friendly? What’s allowed, what’s risky, and how it compares to other platforms. ? Why Add Another Social Network? The benefits of diversifying your cannabis social media strategy. ? Is Your Target Audience on Bluesky? How to determine if it’s worth your time and effort. ? Finding Your Community How to locate and engage with cannabis-friendly conversations. ? How to Show Up on Bluesky Best practices for posting, engaging, and growing your presence without burning out. ? Social vs. Sales Why interaction—not just posting—is the key to success on any platform. ? Navigating Bluesky’s Feeds How to follow the right topics, conversations, and influencers in cannabis and beyond. Who Should Attend? ? Cannabis brand marketers looking for alternative platforms ? Dispensary owners & operators ? Ancillary businesses (tech, media, accessories) ? Content creators & influencers navigating social media restrictions ? Anyone tired of Instagram shutdowns and Facebook ad bans Don’t wait until your social accounts disappear—future-proof your cannabis marketing today! Join us as Amy Donohue, CEO of AKA Social Media Solutions and a leading cannabis social media expert, breaks down how to navigate Bluesky social media for your cannabis business.

Cannabis brands are facing an uphill battle on social media—accounts get flagged, ads get rejected, and organic reach keeps shrinking. Today, we’re diving deep into BlueSky. Is this the game-changer our industry needs? Join us LIVE at 10AM PST with Amy Donohue to uncover BlueSky, the emerging social platform built for free speech—and what it means for cannabis marketing. ? New strategies to grow without risking bans ? How brands are already winning on decentralized platforms ? What to do NOW to future-proof your marketing Now’s the best time to get your questions answered—join us live! > https://bit.ly/3FzpFwT #MediaJel #CannabisMarketing #SocialMediaStrategy #WebinarLive

Bluesky is booming with 27M+ users, and guess who’s leading the charge? Millennials and Gen Z—your two most important consumer groups—are driving cannabis sales and Bluesky’s explosive growth. ?? Millennials (25-40) are the biggest spenders in cannabis. ?? Gen Z (18-25) is the fastest-growing cannabis consumer group. Over 60% of Bluesky users are between 18-34. That’s a direct overlap with your target market. Join our webinar with Amy Donohue for the inside scoop > https://bit.ly/3FzpFwT #MediaJel #CannabisMarketing #SocialMediaStrategy #WebinarLive

Most people quit on their content too soon. No engagement? Keep posting. LinkedIn rewards consistency. ? Post daily—even multiple times a day. No strict schedule, just show up. ? Tap into trending news. Add your unique take, not just a repost. ? Let creativity flow. Walk, hit the gym—ideas come when you’re not forcing them. ? Original content wins. The algorithm loves fresh perspectives that spark discussion. Success = consistency + patience Mark Collins MBA shared his thought leader posting process in our webinar replay here > https://bit.ly/4bBja8U #MediaJel #CannabisMarketing #LinkedInGrowth #ThoughtLeadership #ContentStrategy