Mays MS Marketing Program

For our #JobOfferSpotlight today, we want to congratulate Javier Sebastian on his hard work! He has accepted a position as a Marketing and Distribution Analyst at AM Specialty Insurance Group. Join us in congratulating Javier today! #HireTAMUMSM #TheyAreHired #AggieNetwork #MaysBusiness Shanna Upchurch Myranda Kimble Career Management Center - Texas A&M University Mays Business School

Welcome to Aggieland, Perplexity!

For businesses, doing good can also mean doing well. Research from Mays Business School’s Len Berry and co-authors reveals how organizations are redefining success through “social profit orientation.” Published in the Journal of Marketing, this study offers crucial insights for leaders aiming to make a positive impact while driving business growth. Key findings include: ?? Social profit orientation integrates societal well-being into core business missions ?? Successful implementation relies on clear goals, strategic resource allocation, and strong internal and external relationships ?? Benefits to the organization include enhanced legitimacy, improved stakeholder relationships, and increased innovation The study provides a practical framework for organizations to develop, implement, and measure impactful social initiatives. Learn more about how organizations can build a better world while ensuring long-term success: bit.ly/4hcyY2S #CreatedAtMays #Mays #TAMU #SocialImpact #BusinessStrategy

For our next #JobOfferSpotlight, we want to celebrate Marcos Martinez! He is joining Virtus Media Group as the Director of Marketing and IR Strategy. Join us in congratulating Marcos today! #HireTAMUMSM #TheyAreHired #AggieNetwork #MaysBusiness Shanna Upchurch Myranda Kimble Career Management Center - Texas A&M University Mays Business School

?? This week, we’re kicking off our next class of the spring semester—Branding & Brand Management! Every course in my master’s program so far has been incredible, but there’s something about this one that has me especially excited. Maybe it’s the creativity and personal connection that branding allows, or the fascinating stories behind why businesses choose their names. There’s always a deeper meaning—often clever, sometimes unexpected, but always intentional… I can’t wait to dive into the science behind branding and apply these insights to my career. So excited for what’s ahead!!! ??

We would like to highlight Riley K. Kohler for today's #JobOfferSpotlight! She has joined Casa do Brasil for Social Media Management and Content Creation! Join us in congratulating Riley today! #HireTAMUMSM #TheyAreHired #AggieNetwork #MaysBusiness Shanna Upchurch Myranda Kimble Career Management Center - Texas A&M University Mays Business School

We would like to highlight Kurtis Landry for our #JobOfferSpotlight today! He will be joining NOV as an Innovator! Join us in congratulating Kurtis today! #HireTAMUMSM #TheyAreHired #AggieNetwork #MaysBusiness Shanna Upchurch Myranda Kimble Career Management Center - Texas A&M University Mays Business School

Congratulations to Distinguished Professor of Marketing Leonard L. Berry on being named a Pioneer and Legend in Medicine by Mayo Clinic Proceedings. He is the only non-physician to be featured as such since the journal introduced the distinction in 2018. Berry has spent the past two decades of his career focused on service quality improvement within the healthcare industry, developing important research that works to improve patients’ experiences. Two recent publications focused on “never words” that physicians should avoid when communicating with terminally ill patients and their families, and calls for a national Cancer Patient’s Bill of Rights to help alleviate some of the enormous challenges cancer patients and their loved ones face while treating the vicious disease. “Patients and their families are so vulnerable when cancer strikes. They need to make crucial decisions while dealing with a complex, serious disease and emotional upheaval and few will know what rights that they have, what truly excellent oncology service is supposed to look like,” said Berry. Berry says his team’s contribution serves as a roadmap for inspiring clinical practices to improve and for patients and families to understand the type and level of services they have a right to receive. Read more on the tremendous impact Berry and his co-authors are making on the future of healthcare: bit.ly/3EFOHdx

For our next #JobOfferSpotlight, we want to congratulate Alyssa Owens! She will be joining KPMG as an Audit Associate! Join us in congratulating Alyssa today! #HireTAMUMSM #TheyAreHired #AggieNetwork #MaysBusiness Shanna Upchurch Myranda Kimble Career Management Center - Texas A&M University Mays Business School

For our next #JobOfferSpotlight, we want to congratulate Emily Sawyer! She will be joining Deloitte as a BTS Analyst! Join us in congratulating Emily today! #HireTAMUMSM #TheyAreHired #AggieNetwork #MaysBusiness Shanna Upchurch Myranda Kimble Career Management Center - Texas A&M University Mays Business School