Mavsign转发了
80-90% of buyers touch social when shopping for a car. Meaning, your competitors aren’t just down the street—they’re nationwide. It also means you don’t have to wait for customers to walk into your showroom anymore. For years, dealers have said they want to meet customers where they are—and today, that means social media. Social media has expanded reach and opportunity, but it’s also created new challenges: ?? How do you protect sensitive customer data? ?? How do you safeguard against fraud? ?? How do you ensure secure, compliant transactions with customers who may never step foot in your dealership? That’s where Mavsign comes in. In this clip from my conversation with Doug Horner of Benzs and Bowties, he talks about the fact that his store has used #Mavsign to solve some of these challenges. As their out-of-state business continues to grow, it plays a critical role in ensuring transactions are secure and compliant. The writing is on the wall, folks. We’re in a new era of automotive retail—and the dealers who embrace social media while protecting their business will win in 2025 and beyond. #automotiveindustry #retailautomotive #socialmedia #dealers