Mattel, Inc.

Mattel has announced the development of a live-action feature film with Sony Pictures Entertainment and Escape Artists, based on the the timeless 3-D image View-Master toy!? "View-Master has inspired generations to embark on boundless adventures, offering a treasure trove of storytelling possibilities for this film. We’re thrilled to work with Sony Pictures Entertainment and Escape Artists’ Todd Black to bring this Mattel franchise to life. Their creative and filmmaking expertise sets the stage to introduce a modern take on this beloved toy to audiences everywhere.” —Robbie Brenner, President of Mattel Films More: https://lnkd.in/gEm-Jute #Mattel #entertainment #films

Ahead of Diwali, the Hindu festival of Lights, Barbie has partnered with the world-class Indian couturier, Anita Dongre to create the Signature Diwali doll. Anita’s vision pays homage to her heritage with designs inspired by the time-honored craftmanship of the rural women artisans who keep their traditions alive.? ? Featuring her Moonlight Bloom set, with a choli top and skirt lush with dahlias, jasmines, and an Indian lotus representing strength and beauty.? ? #Barbie #BarbieStyle?

With Barney making a comeback with a brand-new animated series "Barney’s World" on Max and an upcoming live-action movie with Daniel Kaluuya in the works, Mattel’s Chief Franchise Officer, Josh Silverman, joined Variety for a Q&A on how “newstalgia” is blending generational fandoms across our brands. #Mattel

Partnerships that support kids’ mental health ?? . Thank you to Krista Berger, SVP Barbie & Global Head of Dolls, for joining this important discussion with The Kids Mental Health Foundation and Creative Artists Agency on behalf of Mattel and Monster High's Project Belonging. #WorldMentalHealthDay

On #WorldMentalHealthDay, join us for a panel on the power of play and how it enhances physical and metal health with Mattel's Chief People Officer Karen Ancira, Mattel's VP of Global Consumer Insights Tasja Kirkwood, tennis champion Naomi Osaka, and CEO of Modern Health Alyson Watson at 9am PT. Info below.

Experience the excitement of Formula 1 racing in Hot Wheels scale! Two legendary brands are joining forces for a multi-year collaboration that will honor the love for racing and unite two of the largest global fan bases. This thrilling partnership launches today with an exclusive die-cast collection available at https://lnkd.in/g_Kmm_VQ. #HotWheels #F1 #racing

Mattel’s Vietnam office joined Austrian non-profit organization Sao Bien to #PlayitForward and build a school expansion in Dien Bien, aiming to positively impact the local community. This project came to life thanks to a Charity Golf Fundraising event and generous donations from the Mattel Children's Foundation and local Vietnam vendors and suppliers. The school addition creates more educational resources and opportunities for children, aligning with our goal of contributing to a more diverse, equitable, inclusive, and sustainable future. Thank you to our dedicated Mattel volunteers for supporting our mission to empower generations to explore the wonder of childhood and reach their full potential. Jim Ward, Rajesh Hurkat, GPHR, SHRM-SCP, Jane Pham, Kelly Tran #MattelProud | #MattelAPAC?|?Mattel Asia Pacific

?? Happy World Teachers' Day! ???? Today, we celebrate the incredible teachers, tutors, and professors who inspire and shape the minds of future generations. At Barbie, we believe that play is a powerful tool that can spark dreams and unlock potential. That’s why our teacher Barbie dolls are designed to encourage young dreamers to imagine themselves in the classroom, empowering them to believe they, too, can shape the future. ?????? To all the educators who inspire, teach, and nurture—thank you for everything you do! And to the future teachers out there, keep dreaming big and reaching for the stars. ??? #WorldTeachersDay #BarbieInspires #Mattel #MattelAPAC

Barney’s World launches globally on October 14 on Max. Check out this behind-the-scenes look at the making of the show ??: https://lnkd.in/gGiQRXxw “Our insights on and conversations with fans showed us an opportunity to expand Barney’s audience through ‘new-stalgia’—refreshing beloved characters with modern updates and culturally relevant changes." Josh Silverman, Chief Franchise Officer at Mattel. ? ? #MattelTelevision #Barney

We’re proud to share that our Mattel UK team partnered with Toy Trust in their annual fundraiser, Midsummer Mayhem, to raise funds for children’s hospices in the UK. From climbing Pen Y Fan, completing Barbie yoga sessions, and taking part in a Mattel sports day, our teams came together to participate and contribute to different fundraising activities throughout the summer! Thank you to Toy Trust for inviting us to take part in this important initiative, and a massive thank you to the Mattel UK team for their active role in creating positive social impact through purposeful play and supporting communities where we live, work, and play. #Mattel #MattelEMEA #ToyTrust Matt Cherry, Keisha John, Laura Abeyá-Bátiz, Cristina Alecu, Fahima Alizada, Charlotte Askew, Rachel Beckett, Helen Branscombe-Davies, Adam Martin, Natalia C., Daniel C., Benjamin Duzniak, Angela Lavington, Danielle Lovegrove, Kelly Naeche, Richard Skelton, Louis Sprange, Wendy S., Anna Waite, Matthew Wallace-Merrett