‘It’s more fun when it’s for fun’ - and what a fun ride it’s been working alongside the best to give Kenny Rogers’ iconic song a new take for DraftKings Inc.’s Responsible Gaming campaign. Music supervision and arrangement by MAS. Arranged and Produced by MAS - Music and Strategy: Co-Founder/President: James Alvich Executive Producer: Joey Reyes Producer/Music Supervisor: Nora Dabdoub Arrangement: Alex Cabrera, Jason Rudd, Patrick Avard Master Recording: Universal Music Group Music Publisher: Sony Music Publishing CLIENT // DRAFTKINGS VP, Brand and Creative: Michael Shonkoff Director, Brand and Central Integrated Marketing: Andrew Schiel Sr. Creative Director: Steve Baker Creative Director: Matt Zaifert Lead Art Director: Sam Johnson Lead Copywriter: Tim Wassler Senior Designer: Derek Kunze Sr. Director, Head of Integrated Production: Mary Hanifin Lead Producer: Liz Shook Sr. Manager, Program Management, Creative Operations: Abigail Grace Growth Marketing Specialist: Quinn Kane Director, Partnership Activation: Emily Hankard Strategic Partnerships, Specialist: Michael Gheduzzi PRODUCTION // SMUGGLER Director: Henry-Alex Rubin Co-Founder: Brian Carmody Co-Founder: Patrick Milling-Smith Managing Director: Sue Yeon Ahn Executive Producer: Drew Santarsiero Head of Production: Alex Hughes Line Producer: Leah Allina 1st AD: Anthony Dimino Director of Photography: Oliver Millar EDITORIAL // PS260 Editor: Maury Loeb EP: Zeke Bowman MP: Zarina Mak Senior Producer: Ingrid Nunn Senior Cutting Assistant: Christian Frahme AUDIO // Heard City Engineer: Phil Loeb
MAS - Music and Strategy
广告服务
New York，NY 1,881 位关注者
We Bring music-focused creative ideas to life.
关于我们
We Bring music-focused creative ideas to life. MAS is a creative music company for brands and agencies. Music is the backbone of culture and we create the strategy to make your brand part of it. We're a collective of creatives, producers, composers, DJs, and music supervisors who cultivate and curate your brand's sonic identity. With offices on both coasts, we offer a suite of services including original composition, sound design, talent negotiations, music supervision, and music-based strategic planning. Instagram: https://www.instagram.com/musicandstrategy/ FaceBook: https://www.facebook.com/Musicandstrategy Twitter: @MAS_Social
- 网站
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https://musicandstrategy.com/
MAS - Music and Strategy的外部链接
- 所属行业
- 广告服务
- 规模
- 2-10 人
- 总部
- New York，NY
- 类型
- 私人持股
- 创立
- 2011
- 领域
- Original Composition、Sound Design、Search & Licensing、Music Supervision、Commercial Production、Talent procurment、Strategy、Digital Production、video production 和Event production
地点
MAS - Music and Strategy员工
动态
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"I'm Alive!!" The inimitable Johnny Thunder driving us into?Spring Fever?in the gorgeous new Lincoln Motor Company campaign by?Hudson Rouge | music supervision by MAS. Also, thank you to our friends at Warner Music Group and Sony Music Publishing.
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"I'm Alive!!" The inimitable Johnny Thunder driving us into?Spring Fever?in the gorgeous new Lincoln Motor Company campaign by?Hudson Rouge | music supervision by MAS. Also, thank you to our friends at Warner Music Group and Sony Music Publishing.
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What’s Up With the ‘White Lotus’ Theme Song? MAS’s own Gabe Hilfer breaks it down in this Rolling Stone interview, diving into his work with creator Mike White and composer Cristobal Tapia de Veer, and how music shapes the show’s signature sound. https://lnkd.in/eaS5ZBC7
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Excited to share one of our latest projects - MAS handled the original music for Snack Factory’s newest spot, which premiered during the Oscars! ???? Huge shoutout to Leo Burnett Chicago for crafting this wonderfully surreal, snack-filled world. It is always a pleasure collaborating on projects that bring bold, creative ideas to life! #oscars #orginalmusic Composer- Thomas Cepeda
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Handled talent booking and music supervision with the amazing team at MullenLowe U.S. for this project featuring Kenny G playing live in an actual elevator during the Invesco conference. Taking elevator music to a whole new level. Oh, man...
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Proud to have worked on Verizon’s latest spot featuring none other than Buzz Aldrin. Airing during the Grammys, this one was special. Big shoutout to our friends at GUT for bringing us in on such a fun project. #orginalmusic
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Big shoutout to MAS's very own Gabe Hilfer for leading the music supervision on White Lotus Season 3. Thai vibes incoming...
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Holiday vibes with this original track for this iconic Budweiser spot. #orginalmusic
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New music supervision work for Back Market. With our friends at SixTwentySix, featuring "Money" by Lisa (BLACKPINK ??). #MusicSupervision