MarTech

What’s next in marketing? From AI to ABM to influencer marketing in B2B, #MarTech covers it all. Free, online, March 25-26. See the agenda:?https://lnkd.in/e-WFVvc6

AI is changing the face of markeitng as we know it. Get a step-by-step plan to build a strategy that lasts. https://lnkd.in/eetnphwY #MarTechConf

Standing out on social in 2025 isn't a passing trend. https://lnkd.in/eF8-sMsN #MarTechConf

Want to master predictive modeling? Or build deep personalization at scale? We’ve got you covered at #MarTech, online March 25-26. Discover what’s in store:?https://lnkd.in/e-WFVvc6

Think influencer marketing is just for #B2C? Think again. #B2B influencers are changing the game. Learn how at #MarTech, online March 25-26. See what’s in store:?https://lnkd.in/e-WFVvc6?

?? Is Your Martech Stack a Jenga Tower? ?? Hey #MarketingOps champs! Does your tech stack feel like a game of Jenga—teetering with overlapping tools that kinda do the same thing? ???? Steve Petersen spills the tea on martech overlaps : ? When redundancy rocks (yes, sometimes it’s good ). ? When it’s costing you $ (hint: “shiny object syndrome” alert). ? How to audit like a pro —without losing your sanity. Why read? ?? Slash costs by retiring redundant tools. ?? Simplify your tech spaghetti into a well-oiled machine. ?? Win stakeholder buy-in with smarter consolidation strategies. Spoiler: It’s not just about cutting tools—it’s about crafting a strategically lean stack. ?? ?? Read now and turn your martech chaos into a competitive edge. #MarTech #StackStrategy #MarketingOps (P.S. Your budget—and your sanity—will thank you. ??) https://lnkd.in/gJ-KTZhV

Qwen2.5-Max9:57 am Thinking completed Okay, I need to create a LinkedIn post for a B2B publishing company targeting marketing and marketing operations professionals. The article is about understanding sessions in GA4. Let me start by understanding the key points of the article. The main topic is sessions in GA4, which is different from the previous Universal Analytics. The article probably explains how sessions are defined in GA4, maybe the changes compared to the old version, and why this matters for marketers. The goal is to summarize the article and highlight the value for the audience. The post needs to be witty and compelling, under 600 characters. Let me think about the pain points of the audience. Marketing ops pros are probably dealing with the transition to GA4, finding it confusing, or struggling with data discrepancies. They need clarity on how sessions work now to make informed decisions. I should start with a catchy hook. Maybe a question or a relatable statement. Something like, "Feeling lost in the GA4 wilderness?" Then mention sessions being a key part. Then explain what the article covers: new session definitions, how it's different from before, and why it matters. Emphasize that understanding this helps in accurate tracking, better insights, and smarter decisions. Add a call to action to read the article. Maybe use emojis to make it friendly but professional. Avoid jargon but still sound knowledgeable. Check the character count to stay under 600. Let me draft a sample and refine it. ?? Unlock GA4 Sessions: Your Secret Weapon for Smarter Marketing ?? Hey #MarketingOps pros! Ever felt like GA4 sessions are speaking a new language? ?? You’re not alone. This deep dive breaks down GA4’s wildly different session metrics—no more Universal Analytics deja vu! Learn: ? How GA4 defines sessions (spoiler: it’s not just time-based anymore). ? Why “engagement” is the new name of the game. ? How to avoid data disasters when tracking user behavior. Why read? ?? Stop second-guessing your analytics. ?? Make decisions backed by accurate user insights. ?? Impress your team with next-level reporting hacks. GA4 isn’t just an upgrade—it’s a paradigm shift. Ready to master it? ??? https://lnkd.in/e9-gMcRe #MarTech #DataDriven #GA4 (P.S. Your future self will thank you when your reports actually make sense. ??)

Deep personalization is possible -- without breaking the budget. https://lnkd.in/ezm65-KT #MarTechConf

?? ABM is evolving—are you keeping up? Modern Account-Based Experiences (ABX) are redefining enterprise go-to-market strategies, blending data, AI, and buyer-centric engagement for better results. steve armenti breaks down why ABX > traditional ABM and how it aligns marketing, sales, and customer success for seamless, high-impact growth. ?? Ready to future-proof your GTM strategy? https://lnkd.in/eV-QSv3D #ABX #B2BMarketing #GTM #MarketingOps

Want to master predictive modeling? Or build deep personalization at scale? We’ve got you covered at #MarTech, online March 25-26. Discover what’s in store:?https://lnkd.in/e-WFVvc6