The "Messy Middle"—it was eye-opening research when Google first published it, and it’s even more relevant today. Consumer decision-making is complex, unpredictable, and rarely follows a linear path. With 49% of shoppers now willing to switch to a second choice when it's shown at the right moment, the stakes for brands have never been higher. This is where MarketStorm steps in. Our expertise lies in understanding this intricate consumer journey, bridging the gap with programmatic solutions that keep your brand present and top of mind across every platform where it matters most. Whether it's native, display, TV3 (CTV, OTT, and video), or in-app environments, we leverage real-time behavioral data to help brands and agencies navigate this complex funnel with precision. For any brand or agency ready to embrace the full potential of the messy middle, MarketStorm is here to make your presence count—every step of the way. ?? Explore more on the messy middle and how we can support you in maximizing your impact: Check out MarketStorm's Blog on The Messy Middle and download the entire 98 page research paper from Think With Google while you are there. #MarketStorm #TheMessyMiddle #ConsumerJourney #ProgrammaticAdvertising #DigitalMarketing #BrandBuilding #CustomerJourney #BehavioralData #CustomAudienes
关于我们
Launched in 2018, MarketStorm is based in the Sacramento area serving clients throughout the United States. We specialize in digital advertising for home services, the beverage and entertainment industries, and other companies aiming to reach targeted audiences.
- 网站
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https://marketstorm.ai/
MarketStorm的外部链接
- 所属行业
- 广告服务
- 规模
- 2-10 人
- 类型
- 私人持股
- 创立
- 2018
MarketStorm员工
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Carole Lawson
Founding Partner, Chief Innovation Officer at MarketStorm.AI, Global Speaker, Thought Leader, Innovator
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Rick B.
CEO at MarketStorm, and Guest Lecturer at Harvard Business School Extension
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Frank Teran
Project Manager at MarketStorm - Harnessing the Power of Artificial Intelligence
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Ella Chan
Digital + Print Designer
动态
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MarketStorm转发了
Trying to navigate the path of change? It's not easy. Here are some tips from Carole Lawson, a great leader of change from MarketStorm. ?? Expect pushback. ? Know that leadership will have "a moment" ??♀? Just keep going. Just keep going. Just keep going. #DP24
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