We are excited to welcome Kansas City University to the MarketSmart family! Thank you, Jennifer Ingraham, for putting your faith in us. We look forward to connecting you with the right people at the right time.
关于我们
We help major gift and planned gift fundraisers qualify and prioritize donors for outreach so they spend less time on fishing expeditions and more time closing big gifts. We understand that 80% (or more) of an organization's revenue likely comes from less than 20% of its donors. So we help nonprofits "fish where the big fish are when they are ready to bite". Our products and services use Internet tracking technologies to zero-in on the donors that are most likely to support an organization with major or legacy gifts. Inside our dashboard, fundraisers see more than just who to contact. They see when and why. Finally, charities can reach out to the best prospects in real-time so they can be more effective. [Job seekers: Learn more at Glassdoor- https://www.glassdoor.com/Overview/Working-at-MarketSmart-Maryland-EI_IE790535.11,31.htm]
- 网站
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https://www.imarketsmart.com
MarketSmart的外部链接
- 所属行业
- 广告服务
- 规模
- 11-50 人
- 总部
- Annapolis，MD
- 类型
- 私人持股
- 创立
- 2008
- 领域
- marketing、fundraising、research、project management、strategic marketing、major gift fundrasing、planned giving、interactive marketing、web design、direct marketing、planned giving websites、planned giving marketing、lead generation、advertising、capital campaign、software和digital fundraising
地点
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主要
获取路线
1910 Towne Center Blvd
Suite 250
US，MD，Annapolis，20770
MarketSmart员工
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Rob Garber
Account Planning and Business Development at RSMC
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Craig Kasper
Accelerating SMB Growth With New Direct Response Marketing Paradigm
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Cheryl Papsch
Customer Success Manager at MarketSmart
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Tricia Sheehan Trzybinski
Using my marketing and HubSpot expertise to help remove friction between fundraisers and donors.
动态
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Jim Langley shares pearls of wisdom on using donor segmentation to make more relevant fundraising appeals to each donor level in your portfolio. The days of "one size appeal fits all" are over! Thank you, Jim. https://lnkd.in/eks_dAVV #engagementfundraising #donorsegmentation
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One of the most misunderstood fundraising metrics is the average donation amount. Take a look at why this fundraising KPI is one of the most important metrics you should be looking at. https://lnkd.in/eTfHnKc3 #fundraisingmetrics #averagedonationamount
Average Donation Amount – How to Fix This Misleading Metric
https://fundraisingreportcard.com
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The old system of identifying, qualifying, cultivating, soliciting, and stewarding donors has run its course. MarketSmart has developed a better way. Check it out! https://lnkd.in/ednQi8qd #donorlifecycle #engagementfundraising #majorgiftfundraising
Why Traditional Major Donor Assignment Processes No Longer Work As Well As They Once Did — And What You Can Do Instead
MarketSmart，发布于领英
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Jim Langley reminds us that there's more to fundraising than just raising funds. Only when we can develop the four C's (Competence, Confidence, Credibility, Character) can we put money in its proper place. Thanks, Jim, for another insightful piece. https://lnkd.in/eBhYX2cb
Fundraising's False Proposition
https://imarketsmart.com
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The average fundraiser lasts only 16 months, and most quit the entire industry when they leave. Why? And what can be done about it? Share your thoughts. https://lnkd.in/enfwVyf9 #majorgiftfundraising #fundraiserturnover
Why Fundraiser Turnover is So High
MarketSmart，发布于领英
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You might think you're dazzling your donors and supporters, but Jim Langley shares his thoughts on why so many are actually underwhelmed. Remember, donors want to feel a part of something bigger than themselves. https://lnkd.in/eMGStdjV #engagmentfundraising #philanthropy
To Find Your Best Fundraising Opportunities, Remember This
https://imarketsmart.com
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Events can be exciting for fundraisers, especially when you can measure the number of attendees or in-the-moment activities such as "raise-a-paddle" or "fund-a-need". However, the most important and valuable event fundraising metrics often don’t get tracked at all.?Check out four important metrics that you shouldn't ignore. https://lnkd.in/edEkzf6Y #fundraisingmetrics
Valuable Event Fundraising Metrics No One Talks About
https://fundraisingreportcard.com
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Do you believe people don’t give because they aren't asked? It’s a well-known axiom, but it’s a fundraising myth. See why it’s not true, and the corrected version. https://lnkd.in/eEjF4wbj #engagementfundraising #mythbusting
Debunked Fundraising Myth: The #1 Reason People Don’t Give Is Because They Weren’t Asked
MarketSmart，发布于领英
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These are great words of advice from our friend Lisa Z G.. Your organization may not be the right fit for a donor. That's okay. If you can, connect them to one that is. Want more inspiration in your week? Sign up here to get free motivational quotes sent to your inbox every Tuesday morning:? https://lnkd.in/dF5YRr_3
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