Marketer Tips

Marketing is like dating. -If you talk too much about yourself, they leave. -If you’re interesting, they stay. -If you’re irresistible, they convert. Marketers will relate. Credit: rajjath33 on Twitter/X

If you can say it in fewer words, do it. Why? Because every extra word in your email kills conversions. Fewer words = higher click rates. Examples from real ecommerce emails: "Click here to browse our extensive collection of summer essentials" → "Shop summer essentials" "Take advantage of our limited-time promotional discount of 20% off" → "20% off. Ends tonight." "We'd like to inform you that the item you expressed interest in is back in stock" → "Your wishlist item is back" Shorter is sharper. Sharper gets clicked. Clicked makes money. Your customers get 250+ emails daily. They're skimming, not reading. Cut your next email copy in half. Watch your click rates double.

Sunday thoughts ??

Marketing 101: People don't buy products, they buy better lifestyles. Credit: thesakshishukla on Twitter/X

Nike doesn't sell shoes. They sell a lifestyle. They sell a goal. They sell a story. They celebrate athletes. Startups should think the same. Sell a lifestyle. Sell a goal. Sell a story. Celebrate your customers. Credit: agazdecki on Twitter/X

More of this, please ???? Credit: Daniel Abrahams

Successful people don't hate on other successful people, they study them… People who are truly confident in themselves admire others' success. Remember: Insecurity breeds jealousy. Their success does not mean your failure. Rather than compete with others, learn from them. Smart people are not jealous of someone who is doing better than them.? They are inspired to find out how they did it. Don't compare your Chapter 1 to someone else's Chapter 10. Compare yourself to who you were yesterday and learn from those ahead of you. This is the way! Image credit: Brandon Bornancin

All the feels Credit: The Marketing Millennials

Here's what most businesses get wrong They focus on: → Random logo design → Generic color schemes → Template websites But real branding is deeper: 1. Brand Strategy Your foundation: → Purpose (Why you exist) → Vision (Where you're going) → Values (What you believe) 2. Brand Voice How you speak: → Personality → Tone → Language style 3. Visual Identity How you look: → Logo design → Color psychology → Typography → Image style 4. Brand Experience How you deliver: → Customer service → Product Quality → User experience → Marketing Message 5. Brand Consistency How you stay memorable: → Same voice everywhere → Cohesive visuals → Unified message Branding is the process of creating a unique identity for a business, product, or individual. It includes elements like a logo, colors, messaging, and the overall experience that shapes how people perceive a brand. More than just visuals, branding is about building trust, recognition, and emotional connections with an audience. "A brand is a person's gut feeling about a product, service, or organization." - Marty Neumeier Credit: Arpan Karmakar

This is a bottle of mineral water: In a regular shop, it costs RM1.50 In a café, it costs RM2.00 In a hotel, it costs RM5.00 In an airport, it costs RM10.00 The same bottle, just different locations—yet the value changes. So, whenever you feel down and unappreciated... change your place... Credit: Syed Aiman