Maker + Made

Great photos aren't just nice to have — they're essential! They're often the first impression people get of your business, and they have the power to make or break your brand consistency. We've been partnering with brands all over our region, like Indaba Coffee Roasters, to capture imagery that truly reflects their vibrant, community-first mentality. From updating your website to freshening your socials, strong visuals can help your audience connect instantly — and you deserve the update! If your brand's photography doesn't match the quality of your products or services, it's time to make your first impression unforgettable. Get on our schedule for a free consultation to see if our team can help! https://lnkd.in/gcYKD5jg

'Tis the season for special holiday packaging! Our friends at The Roast House make an extra-festive effort each holiday season to surprise and delight. This year it was St. Nicholas Otterman making his debut on their famous blend, Working Elf. What a special way to celebrate the holidays with their beloved customers! #branding #productdesign #packagingdesign #spokanewashington

Question — are you the person who's been carefully planning their holiday content for the past 4 weeks or more? No? Then you're probably more like everyone else — winging it day-by-day or playing catch up to your closest competitor. Either way? Not great. No matter what your business is, or what you sell, everyone gets this opportunity every year to make it count. The holidays yield the biggest spending for literally everyone — and having your shi*t together a few weeks in advance will help you better capitalize on the spending-season and create truly memorable experiences for your clients and customers. Although we wont be able to slow down time for you to get caught up, we CAN give you a guide to help expedite your current situation. Head to our blog to get a quick run down on how to get you strategy up to date! https://lnkd.in/eiCX6QM8

Things our design team is super thankful for: - Every local coffee shop that's served us a ratio of 5 billion cups of internet access for every latte we've purchased. - Quality stock photography sites like Unsplash, Pexels, Adobe Stock. - All of the people on the internet who already asked the same questions we have. - Our headphones. - Client's that sustain business and spaces in this world that they've always dreamed about creating What's your team thankful for this season?

Hot take — Your beautiful website that's super duper cool might be the reason you're losing customers. We've seen it so many times; a brand invests in a fresh new site design that prioritizes aesthetics over function. Sure, the parallax is nice, and the fancy animations feel impressive, but if your potentials can't find the button to "book a call" or find your services in under 30 seconds, what's the point? The most beautiful thing about your website should be the way it drives conversions for your business — and that means striking the ultimate balance between function and surprise & delight. What's your take? Do you prioritize form or function when thinking about creative projects? #website #websiteinsight #brandingwebsite

?? Is DIY Photography Hurting Your Brand? ?? In a world of instant content, it's tempting to cut corners and snap a quick photo for your brand. But here’s the hard truth: those “quick shots” might be costing you more than you think. ? Professional photography is NOT a luxury—it's a necessity. ? Consider this: Would you trust a chef with a dull knife? Or a mechanic with only half the tools? Then why rely on subpar images for your brand? High-quality photos don’t just look good—they build credibility, evoke emotion, and capture the unique story of your business. In a crowded digital space, professional photography can be the difference between scrolling past and stopping to engage. ?? Next time you're tempted to reach for your phone camera, ask yourself: What story does this photo tell? Is it elevating my brand or just filling space?

Let's face it, accounting and tax brands tend to be a little... standardly boring. Newsflash — they don't have to be! Wanting to avoid being portrayed as 'just another average human calculator', our client, Collin Kane, came to us looking to flip the script and reel in (hehe ??) the clients he values most; the people he can truly relate to. In Collin's eyes, money IS personal — so why not portray his business as having just as much personality as he does? An avid fly fisherman, Collin came to us looking for a brand identity that not only reflects his expertise in his industry, but also his values and fun personality. Our team thinks we did just that! Take a peek at where we landed!!

Generosity is one of our core beliefs here at Maker + Made. It means a lot of different things on different days, but one of our favorite ways to show up for this idea is when we get the opportunity to speak to young designers and professionals in our industry — talking about the challenges of starting out, the importance of supporting one another, and all of the ups and downs of what a career path in this industry can look like. Millie, our Managing Partner, will be sitting on a panel tonight covering topics just like this and so much more. We'd love to see you there! AAF Spokane

Is your website performing the way it should? And we're not talking load speed. We're talking engagement, and at the end of the day, what we're really talking about is one simple question: Can your site visitors easily find the information they need to answer their questions? Questions are good! They mean that someone is interested in what you have to offer; so much so that they're taking action and seeking answers — we love to see it. But what if when they take that action they can't find what they need? We don't love to see that. And neither does Google, so your SEO suffers and any effort continues to go unnoticed — all because your website isn't achieving it's full potential. Read more and see what we mean: https://lnkd.in/gSpmSsxy

It's packaging and print season, and it shows! We've been having so much fun working in the "real" world this season, fully immersed in an entire fleet of packaging for a beauty company with a cult following (can you say dreamy?!). Most recently, however, our desks have been filled with proofs and tests from Lawton for an extensive new patient packet for a well-loved local Medical Spa. Custom print is what we live for, so seeing our desks full of paper scraps, pencils, and x-acto knives is just the way we like it. #makerandmade #spokanewashington #printdesign #designfirm