MadTech is redefining the connectivity category with MadConnect. Our deep focus on audience activation has led us to expand direct integrations with The Trade Desk, Meta, Snap Inc., TikTok, LinkedIn, Pinterest, Yahoo DSP, and Google DV360 and more —eliminating the engineering strain of managing platform integrations. Thank you to our partners at Fetch for sharing their success on simplifying audience activation and measurement through MadConnect!? With ready-to-go, purpose-built connectors, MadConnect makes audience activation seamless, scalable, and efficient. Check out our latest announcement to learn more! https://lnkd.in/gtvPEZjD #MadConnect #AdTech #MarTech #AudienceActivation #DataConnectivity
MadTech
广告服务
MadTech is a product-and-data focused consultancy specializing in adtech and martech.
关于我们
MadTech is a product-and-data focused consultancy specializing in adtech and martech. We are a team of experienced data scientists, engineers, product managers and executive-level operators. MadTech has worked with some of the industry’s top media companies, brands, and platforms to solve key challenges in adTech/martech.
- 网站
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https://www.madtech.io
MadTech的外部链接
- 所属行业
- 广告服务
- 规模
- 11-50 人
- 总部
- New York
- 类型
- 私人持股
- 创立
- 2021
- 领域
- Consulting、Advertising、Technology、AdTech、Programmatic、Media、Entrepreneur、Strategy、eCommerce、Product Management和Opperations
地点
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主要
获取路线
US，New York
MadTech员工
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Julie Ginches
Fractional CMO, Strategic Advisor, Entrepreneur. Certified AI Mastery Academy, Venture Beat Best CMO Award. CMO with the Midas Touch. Mindfulness &…
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Rose Steinberg
Changing the way companies and candidates approach recruiting. Ex-Yahoo!, Ex-Microsoft, Ex-Vox Media, Ex-Verizon Media, Ex-Innovid, Ex-Doubleverify…
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Sandro Camarao
Product Management & Data Strategy Leader
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Bob Walczak
CEO, Entrepreneur, Advisors, Investor, Product Strategy
动态
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In her latest article on MediaPost, our Chief Data Officer Laura McElhinney shines light on a challenge we're hearing from both mid-market and enterprise businesses across industries: "In the rush to implement artificial intelligence, all businesses are discovering an inconvenient truth: Even the most sophisticated AI systems are only as good as the data they're built upon." https://lnkd.in/gaNKyBNK
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Congratulations to our friends at Marketecture Media on a fantastic first conference - Marketecture LIVE! With amazing speakers and networking opportunities, this is a great addition to the #AdTech #MarTech industry event calendar!
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We’re just six weeks away from POSSIBLE 2025 and already dreaming about the sunshine and palm trees in Miami Beach! On Monday, April 28, we are hosting an exclusive gathering at the MadTech Blowout Bar with some of the industry's most influential women for an opportunity to connect, unwind, and prepare for the evening's events (more on that soon!). We believe in curating spaces where women can collaborate, exchange ideas, and cultivate meaningful connections - seamlessly woven into their demanding schedules. A very special thank you to our co-hosts, Epsilon and Razorfish, for making this experience possible!
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This is how our CEO,?Bob Walczak,?is spending his Saint Patrick's Day. We'll see you at #marketecturelive
Excited for some CHAOS with our friends at Marketecture Media and the industry at large!! See you next week #marketecturelive
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Happy International Women’s Day from all of us at MadTech! Today, we celebrate the incredible women driving innovation, leadership, and transformation across advertising, marketing, and technology. From breaking barriers to shaping the future, your impact is undeniable. Let’s continue to champion equality, uplift each other, and create a more inclusive industry for all. Who are the women inspiring you today? #IWD #InternationalWomensDay #MadTech
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MadTech is excited to be co-hosting another After Party with Marketecture Media and Aperiam. We've taken over Soho Beach House Miami to host our best event yet! Bring your neon... Adtech God
???? Miami Lights: Shine Bright. Network Boldly. ???? Hosted by: MadTech, Marketecture Media & Aperiam The most exclusive after-party of the year is coming to Miami on April 28th, and it's going to be BRIGHT! Get ready for a night filled with high-energy vibes, neon-lit magic, and unparalleled networking opportunities. Thank you to our sponsors for making this happen!? ? VIP Experience: FreeWheel ?? ?? Neon Sips Sponsor: Zefr ?? Why You Need to Be There: ?? Electrifying music to set the tone ?? Connect with a VIP crowd of industry leaders ?? Neon lights, tropical vibes, and Miami’s iconic backdrop ?? Join the Waitlist: Visit adtechgodevents.com to secure your spot. Interested in sponsoring email us at [email protected]
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Join the MadTech team at #RampUp2025! We’d love to connect and explore how we can help accelerate your product roadmap—whether it’s?data strategy, data readiness, or seamless data connectivity. Let us know if you’d like to meet! ?? Bob Walczak, Laura McElhinney, and Nicholas Bucci
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Heather Macaulay of MadTech shares insights with Ben Billingsley and Broadsheet Communications for the State of Media Q1, 2025 https://lnkd.in/ezswFFGR
Huge shoutout to Heather Macaulay for her insights in the latest Broadsheet Communications Report! ?? They’re laser-focused on scaling the MadConnect platform, making seamless platform-to-platform data connectivity a reality across the AdTech and MarTech ecosystems. From AI-driven efficiencies to commerce media innovations, this is the kind of impact that’s shaping the future. And let’s be real—when it comes to hosting the best industry parties, nobody does it better! ???? MadTech #BroadsheetReport #MadConnect #AdTech #MarTech #AI #CommerceMedia
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MadTech will be at Marketecture Live on March 17th! See you there! Marketecture Media Adtech God
?? We do B2B marketing differently. At Marketecture Media, we’ve been on a mission. We are bringing you industry leading podcasts, newsletters, unforgettable parties, and now, our first Marketecture Live conference this March! A huge THANK YOU to our partners, sponsors, and guests for being part of this journey. ?? And we’re just getting started… More BIG news coming soon as we expand and acquire new properties to make Marketecture Media your go-to for all things advertising. Stay tuned and enjoy our teaser video... Marketecture Media | The Advertising Forum | AdTechGod ?? | Ad Tech Explained | The Refresh | The Monopoly Report .. and more to come.