EightySeven

Your uniqueness is your greatest asset. Identify what sets your brand apart and lean into it. Celebrate your differences—they’re the key to building a memorable, distinctive brand. #EntrepreneurMindset #VisualIdentity #BrandBuilding

Your brand should embody not only what you do but where you're headed. Share your aspirations and the change you wish to see, inviting others to join your journey. Branding your vision inspires and motivates both your team and your customers. A visionary brand attracts those who believe in your mission and want to be part of it. #CreativeBranding #CustomerExperience #BrandSuccess

Play to your strength. Fore-té is a club sports fashion line dedicated to empowering women to up their style and confidence, from the course and courts to cocktail hour at the clubhouse. We partnered with the founders of Fore-té to craft a unique brand identity that struck a balance between classic and contemporary. Much like their apparel, the brand’s assets also needed to be built for versatility, which is especially important in the fashion space. The strategy, logo suite, typography, colors, voice, website, and even Margot the Fore-té fox, were created with this in mind. Forget wardrobe changes, Fore-té is a label that can help all women, from the most casual to the most competitive, look and feel their best all day long. Want to see more? View the case study here → https://lnkd.in/gsZ6HKfE #clubsportsfashion #brandidentity #brandstrategy #smallbusiness #branding #branddesign

A purpose-driven brand has a clear direction, inspiring your team and customers, and keeping them motivated and engaged. Leading with a clear purpose creates a powerful connection, attracts people who share your values and mission, and fosters a sense of belonging and unity. A-players. Enthusiasts. Fans. The people who are going to go above and beyond to propel you forward. Purpose-driven brands not only create lasting impact but also generate sustainable growth. #PurposeDrivenBranding #BusinessGrowth #BrandStrategy

There’s a spot for everyone. Landspot is a digital platform that makes it easier for anyone to buy land and own their patch of the American dream. We were tasked with modernizing the brand to help it take the next step. We used friendly, modern, optimistic typefaces and colors to elevate and differentiate the brand. We dialed up the personality and pivoted from a functional brand story to a more emotional one. By showcasing success stories and people rather than the land itself, we helped Landspot instill confidence in potential buyers while inspiring them with the unique possibilities of land ownership. We also designed a simple, ownable, easily replicable copy construct to help their team execute the brand’s new tone consistently. “Land your _____ spot” highlighted potential buyers' diverse desires and perfectly led into the brand tagline, “There’s a spot for everyone.“ Want to see more? View the case study here → https://lnkd.in/gRuC4rMB #brandidentity #brandstrategy #branding #brandstrategy

Your customers are your biggest advocates and your most significant source of insight. Listen to their feedback, engage with their concerns, and celebrate their successes. Brands that listen build stronger relationships, trust, and long-term loyalty. #BusinessLeadership #CEOBrand #EntrepreneurMindset

Your brand reflects your beliefs, not just what you sell. People are drawn to brands that stand for something bigger than their products. Lead with your values and create a brand that inspires loyalty. #CreativeBranding #CustomerExperience #BusinessInnovation

Successful branding starts with a deep understanding of your audience. Listen to them. Knowing the people behind the purchase helps you identify opportunities, threats, and areas where you can differentiate. The more informed you are, the better your brand decisions will be. #BrandStrategy #BusinessGrowth #StartupBranding

People don’t just remember products—they remember how you made them feel. Delivering a consistent, positive experience can create emotional connections with people. These don't have to be big, grand gestures; it's typically the smaller moments that matter. When was the last time you reached out to customers, not for a referral or review, but to check in? When your brand resonates emotionally, people stay loyal and engaged. #BusinessDevelopment #BusinessInnovation #BrandSuccess

Your brand isn’t just about where you are—it’s about where you’re going. Build a brand that reflects your aspirations and growth. When your brand embodies your future self, it inspires confidence and ambition. #CreativeBranding #CustomerExperience #BrandSuccess _ Want your brand to reflect your business better? Let's talk → https://lnkd.in/gqBuiqNZ