Diversity in clinical trials is essential for equitable healthcare. With the FDA rolling back #diversity guidance for #clinicaltrials, it’s more important than ever to highlight why representation in research matters. When clinical trials don’t reflect the diversity of real-world patients, we risk developing treatments that don’t work effectively for everyone. Underrepresentation can lead to missed side effects, inaccurate dosing, and disparities in care. This video we made with our friends at Crossroads4Hope, A Network of Cancer Support explains why diversity in clinical trials is critical. Watch now: https://lnkd.in/egC4xVAz #DiversityInClinicalTrials #HealthEquity #ClinicalResearch #PatientsAsPartners2025?The Conference Forum
Luminations
动画及后期制作
Somerset,NJ 101 位关注者
Animated Patient Education Videos That Create “Aha!” Moments
关于我们
Translate your most challenging concepts in any disease state into engaging, memorable, and educational videos. Luminations offer an innovative take on patient education videos. Each short educational video is packed with visual metaphors that introduce your audience to new scientific concepts using familiar references. Hand-drawn animation makes our diverse cast of characters more emotive and expressive—and thus more relatable—than traditional explainer patient education videos online. And our lighthearted approach makes it easier for patients to be more open to learning about their disease and treatment options. Patients who understand their condition and its treatment are more likely to become engaged and compliant, use medications and products safely, and consider participation in clinical trials. But first, patients and their loved ones need clear, accurate, non-threatening, and accessible information—in a format they can understand.
- 网站
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https://www.luminations.health/
Luminations的外部链接
- 所属行业
- 动画及后期制作
- 规模
- 11-50 人
- 总部
- Somerset,NJ
- 类型
- 私人持股
- 领域
- patient advocacy、patient education、animated videos和video production
地点
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主要
28 Worlds Fair Drive
US,NJ,Somerset,08873
Luminations员工
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Patrick Sodano
Vice President of Creative
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Laura Vitez O'Donnell
Director of Content & Storytelling @ Luminations.Health
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Jill Rahrig
Founder - Luminations Contributing Writer - The Antrim Review
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Laura Lentchitsky
Driving Growth at D2 Creative – Named 2024 Top Life Sciences Marketing Services Provider
动态
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Luminations转发了
Today, we celebrate the incredible achievements of women in #marketing and beyond, acknowledging their contributions, resilience, and #leadership. It starts by owning the words not regularly used to describe women at work. Ambitious? Passionate? Driven? That’s who we are! Strong women are stronger together, and we’re proud to lift each other up every day. Let’s keep pushing boundaries and proving that there’s nothing wrong with being bold, courageous, and unstoppable. #InternationalWomensDay #StrongerTogether #WomenInMarketing #AccelerateAction #WeD2It
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Luminations转发了
Happy #EmployeeAppreciationDay! ?? Today, we want to thank our amazing team members for their hard work, dedication, and creativity. Every successful campaign, every innovative idea, and every happy client is a reflection of their commitment to excellence. Our team is truly the heart of our agency. Thank you for all that you do! ??
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Luminations转发了
Shoutout to D2's Luminations team for the incredible work they do in making complex topics more accessible and engaging. D2 Creative
The Luminations team created their very first Luminations Public Service Announcement, to serve up accurate, helpful, easy-to-understand information on #weightloss to the rising audience seeking out this information online and on #socialmedia. This #PSA covered topics such as the impact of hormones on weight maintenance, health risks associated with #obesity, and treatment options for obesity. It reached ~1000 viewers in its first month, with the majority of viewers remaining engaged throughout the section of the video that breaks down the science behind hormonal processes involved in weight loss. The video was shared over 25 times in its first month as well, potentially indicating its perceived helpfulness amongst viewers. Overall, the #Luminations team produced yet another piece of #OutstandingWork that will have a positive impact on its audience as those researching the topic come across this piece of engaging, medically accurate, and digestible patient education media. Check out the Lumination here! https://lnkd.in/eUrV_RyX #D2Spotlight ?
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Luminations转发了
I am excited to attend #PatientsAsPartners2025 in Boston. If you'll be there and have an interest in patient education, let's connect. I'd love to meet up! #patiented #healthed #patientengagement
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Luminations转发了
If you or someone you know has been diagnosed with cholangiocarcinoma - understanding the tumor’s biomarkers is a crucial step in the journey. Biomarkers provide valuable insights into the unique tumor characteristics, helping patients and their doctors make informed decisions about treatment options. The Cholangiocarcinoma Foundation created a comprehensive resource to guide you through the process and help you discuss biomarker testing with your healthcare provider. Whether you're a patient, caregiver, or medical professional, this page offers clear, actionable information to support better outcomes. Explore the resource here: https://lnkd.in/d-Wjf4eV A short video is available in English, Espa?ol, and 普通话 (Mandarin).
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Luminations转发了
Check out how “Understanding ADCs,” an educational video co-created for US consumers with input from patients and our advocacy partners, came to life.? ? Informed patients are better equipped to participate in decision-making about their healthcare. That’s why Daiichi Sankyo partnered with patient advocates to fulfill a need for easily understandable information about antibody drug conjugates, or ADCs—a therapy option available for certain cancers.? ? ?? Watch here: https://bit.ly/3WKTQqB #PatientAdvocacy??
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How many "Aha!" moments can you glean--just from the visuals in this music montage--without the benefit of the voiceover to help?
Luminations blend visual metaphors and lighthearted character animation to help patients better understand their disease and treatment. All learning happens through connection. Luminations use the familiar to introduce the unknown by leveraging the power of visual metaphors. This imagery also enhances recall. Our lighthearted character animation “Takes Out the Scary”. This non-threatening approach diffuses negative emotions, distracts from worry, increases attention, and improves comprehension and recall. See what “Aha!” moments you can glean from this montage—even without the narrative track!
Animated Patient Education Videos that Create “Aha!” Moments
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Luminations转发了
Check out how “Understanding ADCs,” an educational video co-created for US consumers with input from patients and our advocacy partners, came to life.? ? Informed patients are better equipped to participate in decision-making about their healthcare. That’s why Daiichi Sankyo partnered with patient advocates to fulfill a need for easily understandable information about antibody drug conjugates, or ADCs—a therapy option available for certain cancers.? ? ?? Watch here: https://bit.ly/3WKTQqB #PatientAdvocacy??
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Check out what patients are saying about Luminations! When we asked them what they learned from the Luminations we showed them, it was especially gratifying. In fact, we were able to use their audio in place of our narrators in the snippets that appear in this piece.
We asked patients to tell us what they thought of the Luminations approach to patient ed. They were also able to recite back to us what they learned.
Animated Patient Education Videos that Create “Aha!” Moments