Do any of your remember the TV commercial from more than a few years ago that had the simple line -- "When E.F. Hutton Talks, People Listen."?
Over the past five+ years I've learned the same thing about CollegeAPP co-founder Sean Godlewski. Sean's been described as someone who is soft spoken, humble and carries a big, helpful brain.
So, this week when we read this article about the "bloat" in #adtech ... Sean offered this.
"Let the math do the work for you. Stop overcomplicating it."
As usual, Sean nailed it in terms we can all understand.
Reading about how agencies and marketing departments continue to make recruiting adult students more and more complicated only reveals the fact that previous efforts have been unsuccessful. If something didn't work -- they add to it, bolt on a new tactic and then let it rip until that process repeats itself. More and more tech -- less and less success.
You want a simple, pretty matter-of-fact and reasonably rapid resolution to your #adultlearner recruiting issues? Listen to Sean.
?"Let the math do the work for you. Stop overcomplicating it."
Website is www.yourcollegeapp.com.
We have case studies and professional evangelists galore.
It can be simple, we promise.