Little Bird Marketing

Are your competitors leaving you behind by leveraging the power of face-to-face events? On this episode of Ponderings from the Perch, host and our CEO .Priscilla McKinney. talks with Tara Mackay, founder of Eventality Ltd and Head of Global Events at The Research Club. They explore how post-COVID demand for in-person gatherings has surged, with companies of all sizes now hosting their own events to accelerate sales pipelines and build genuine relationships. Want to hear more about creating memorable corporate events that transform prospects into clients? Click the link here: https://hubs.la/Q03cXtNF0 #littlebirdmarketing #ponderingsfromtheperch #marketresearch #mrx #podcastinterview

"Nobody made a greater mistake than he who did nothing because he could do only a little." - just one of the creative LinkedIn headlines making waves! From "aspiring lunch eater" to "behavioral science aficionado," creative headlines can transform your profile from forgettable to memorable. With 220 characters to play with, what's stopping you? Get inspired and craft your standout headline: https://hubs.la/Q032nYTM0 #littlebirdmarketing #notesfromthenest #linkedinnetworking #socialselling #socialinfluence

Feeling a little bit of IDK when it comes to marketing? Whether you choose DIY or DFY, our SOAR System provides the framework and execution needed for your marketing success: https://bit.ly/4b7eKoo #littlebirdmarketing #mrx #marketresearch #leadgenerationstrategy #inboundmarketing

Since we’re a marketing agency, we are also OUR OWN CLIENT. It would be like going to a nail tech with chewed cuticles if we didn't. Who wants that? Needless to say, we love making some pretty cool and custom branding of our own. Click here to see what we’ve done for our pretty cool clients ??: https://hubs.la/Q02QCdwv0 #littlebirdmarketing #marketingagency #marketingadvice

"If your consumer surplus value is five dollars, but the consumer pays two dollars for it, they're going to be happy because they're going to get more value than they're giving up." ...and more insights from Rogier Verhulst, Senior Director at LinkedIn, and Marco Vriens, CEO of Kwantum Analytics, on this episode of Digital Transformation Success with .Priscilla McKinney. They explore how CSV breaks down customer value into concrete dollar amounts, providing a clearer picture than traditional metrics and revealing the true worth of products and services. Want to learn how to transform your understanding of customer value? Click the here: https://hubs.la/Q02_kTz00 #littlebirdmarketing #podcastinterview #businessmindset #marketresearch #mrx

Market research needs to evolve beyond basic demographic profiles to truly understand what drives consumers. On this episode of Ponderings from the Perch, host and our CEO, .Priscilla McKinney. talks with Adam Bai, Chief Strategy Officer + Chief Client Officer of Glimpse about transforming buyer personas. They explore how synthetic data and digital twins are reshaping market research, making it easier to reach hard-to-access audiences and address representation gaps. Want to hear more about the future of market research technology? Click the link here: [LINK] #littlebirdmarketing #ponderingsfromtheperch #podcast #podcastinterview #mrx

And just like that, the QRCA 2025 Conference Flyover comes to an end. On this episode of Ponderings from the Perch, brought to you by Multilingual Connections, host and CEO .Priscilla McKinney. talks with Jill Kushner Bishop, PhD and Carlos Hevia about how language expertise enhances qualitative research across cultures. Discover why native-language moderation reveals insights that would remain hidden in English-only research, and how multilingual support enables researchers to access authentic cultural truths. Want to hear more about unlocking deeper insights through cultural and linguistic expertise? Click the link here: https://hubs.la/Q03bV_Gp0 #littlebirdmarketing #ponderingsfromtheperch #podcastinterview #marketresearch #mrx

Are you looking to increase your web traffic by 330%? Let the Little Bird Marketing team swoop to the rescue. We used our secret blend of persona creation, content marketing design, consistent social posting, and superior tracking to help the Boyd Metals team increase leads and revenue. Want to know more? https://bit.ly/3Iutkum #littlebirdmarketing #notesfromthenest #inboundmarketing #bloggingforbusiness #SEO #b2bmarketing

Is Cinderella's story REALLY about finding Prince Charming??? On this episode of Ponderings from the Perch, the Little Bird Marketing Podcast, host and our CEO .Priscilla McKinney. talks with guest and author Joanna Bloor about her book, "Tales of Potential: The Cinderella Story You Haven't Heard." Bloor reinterprets the classic fairy tale as a series of strategies for tapping into one's own potential, viewing familiar elements as metaphors for personal growth and career advancement. Want to learn more about Bloor's unique perspective on realizing your potential? Click here to listen to the full episode, which also includes a link to purchase the book: https://hubs.la/Q02_kn1P0 #littlebirdmarketing #talesofpotential #thoughtleadership #personalbranding #brandbuilding

Your marketing department might be doing all the right things - but in the wrong order. On this episode of Ponderings from the Perch, the Little Bird Marketing podcast, host and our CEO, .Priscilla McKinney. talks about our proprietary SOAR? system. Through three key phases - understand, unlock, and unleash - she explains how to create a structured approach to marketing. This system helps businesses evaluate their existing assets and establish clear goals before jumping into execution. Ready to bring order to your marketing chaos? Discover how to align your marketing efforts with your business goals. Click the link here: https://bit.ly/4bC5XfV #littlebirdmarketing #contentmarketing #marketingpodcast #brandbuilding