Lipman Hearne is the nation’s leading marketing agency delivering branding, strategy, and communications to the nonprofit sector. We help build reputations, raise funds, amplify voices, and recruit students and members for organizations ranging from advocacy groups and professional associations to universities, colleges, and cultural institutions. Our deep bench of seasoned professionals from the worlds of consumer marketing, advertising, education, and philanthropy provides the wide solutions our clients need to meet and exceed their goals.
Yes& | Lipman Hearne的外部链接
We're grateful for the opportunity to have worked with the team at University of Virginia Darden School of Business on this! ?? #NotBusinessSchoolasUsual #UVADarden #MarketingAgency #DCAdvertising
How does UVA Darden’s thought leadership and faculty research truly impact business leaders and everyday stakeholders? The answer: in a big way! ?? Watch the full video: https://drdn.mba/3FpcD50
The Yes& | Lipman Hearne Darden team always comes away from a marketing conversation with Susan Sobbott feeling smarter, and we’re sure that will be the experience of people going to this panel.
Purpose and Performance Leader | Independent Board Director | Senior Business Advisor | Forward Looking Strategist | Customer First Marketer | Inspiring Meaningful Change
I am excited to be part of an amazing panel at the 2025 SXSW in Austin, Texas. We will?explore how women and BIPOC leaders can navigate evolving board dynamics, strengthen their value propositions, and position themselves for board roles. We will discuss actionable insights to unlock the boardroom and identify opportunities.?Join us on Tuesday, March 11th,?11:30 am – 12:30 pm CT at the Hilton Austin Downtown – Salon K.? https://lnkd.in/ejMFu2Xp
From navigating the TikTok ban scare to uncovering donor motivations, this last quarter was certainly a busy one at Yes& Lipman Hearne. See what we were up to! #DonorArchetypes #GenZMarketing #HigherEdMarketing #TikTokBan Bob Sprague Debbie Bates-Schrott Zihla Salinas Arbit Alexia Koelling Mark DeVito Josh Golden Andy Blenkle Carmel McDonagh Jeff Nowak Andrew Teie Mark Pedersen Robb Lee Sarah Shirck
We're excited to announce we've been recognized as a winner in the GDUSA Magazine 2024 Graphic Design Awards! This recognition highlights our collaboration with Community College of Philadelphia on the impactful "Rise from Within" campaign. We're grateful for such a great client partner and proud to create work that drives meaningful impact. Take a look at the campaign here: https://lnkd.in/ecjsRQh7 A big thank you to GDUSA for this award!
It’s the most wonderful time of the year– time for this quarter’s Ampersand! From the value partnerships to designing stylescapes to learning when and why to use AI, see what insights Yes& is bringing into the new year... ?? #marketing #newsletter #Ampersand #AI #partnerships #highereducation #crisiscomms #design #creative Bob Sprague Zihla Salinas Arbit Mark DeVito Josh Golden Andy Blenkle Alexia Koelling Carmel McDonagh Jeff Nowak Andrew Teie Mark Pedersen Robb Lee Sarah Shirck Debbie Bates-Schrott
Tomorrow is the day! Register for the webinar here: https://lnkd.in/eg3hdhma and learn all about donor archetypes with Colleen O'Grady and Andrew Teie!
Do you know all 9 of the donor archetypes? Let's find out! Join us for an insightful webinar featuring guest presenters Colleen O'Grady and Andrew Teie from Yes& Lipman Hearne, a national marketing agency delivering communications strategy to the nonprofit sector. The conversation will be moderated by one of our expert Senior Consultants, Jaron Bernstein. We'll explore the 9 Donor Archetypes and strategies for how to build belonging for each of them. Discover how the power of archetypes can enhance your storytelling to create a sense of belonging for your donors. To learn more and register, visit: https://hubs.li/Q02-sfPN0
Monday is the final day to submit your question (or sign up to stay connected with our research findings) for our ongoing higher education research into the future of Gen Z! In the first two phases of our study, we explored how Gen Z envisions their futures and what they seek from higher education. Now, we're looking ahead to uncover deeper insights—and we want your input to shape the next phases of our research. Submit your question and learn more about our findings so far here: https://lnkd.in/ekr8iwHP #GenZResearch #HigherEdMarketing #HigherEducationMarketing Alexia Koelling Heidi Halseth Caitlin Krulikowski Moynihan Liz Murnin Debbie Bates-Schrott Libby Morse Jeremy Spaso
Gen Z: their perspectives on higher ed, the workplace, and their future. ? Yes& Lipman Hearne is conducting a 4-phase research study on Gen Z's perspective on the current landscape of higher education and their aspirations ahead. We'll be exhibiting at Booth 112 at the 2024 AMA Symposium for the Marketing of Higher Education in a couple weeks, sharing the takeaways from our first two phases of research and how you can be a part of the next phases. Understanding Gen Z students isn't the only research we'll be bringing to #AMAHigherEd – stay tuned to hear more about our speaking session, where we'll be sharing our insights on recruiting adult learners! American Marketing Association Alexia Koelling Kirsten Fedderke Heidi Halseth Libby Morse Caitlin Krulikowski Moynihan Debbie Bates-Schrott Jeremy Spaso Liz Murnin #HigherEducation #HigherEdMarketing #GenZResearch #AdultLearners
Throwback to last week when our team went to the American Marketing Association Conference! We had a blast connecting with attendees at our booth, presenting the Marketer of the Year Award, delivering a session on recruiting adult learners, and even playing Higher-Ed Jeopardy. Big thanks to the AMA's for hosting such an engaging event!
The Yes& | Lipman Hearne team had an incredible time at #AMAHigherEd! Here’s a look at some of our highlights from the conference: 1. Attendees had some fun finding their “&” at our booth, with unique “&” stickers and lively conversations with our team members! Debbie Bates-Schrott Liz Murnin 2. Alexia Koelling had the honor of presenting the Marketer of the Year Award, a recognition that we were thrilled to sponsor. 3. Kirsten Fedderke, Caitlin Krulikowski Moynihan and Cassie Mathes delivered a compelling session on recruiting adult learners, shedding light on how institutions can better connect with this elusive audience. 4. Jeremy Spaso, Yes& Lipman Hearne Account Director (and occasional jeopardy host) brought some extra Vegas-style fun to the booth with a few rounds of Higher Ed Jeopardy. A big thank you to the American Marketing Association for an outstanding experience! #HigherEdMarketing #HigherEducation #MarketeroftheYear #HigherEducationMarketing
Adult learners can be some of the most elusive and challenging to recruit for colleges and universities. Join Yes& Lipman Hearne’s Kirsten Fedderke and Caitlin Krulikowski Moynihan and our wonderful client Cassie Mathes at Ozark Technical Community College at #AMAHigherEd for our session, "It's Never Too Late: Recruiting the Adult Learner.” If you want to know how to retain and engage adult learners in higher education, we’ll dive into our research-based strategies so that you can leave equipped to do so. See you there! ?#HigherEdMarketing #AdultLearners #HigherEd #Networking Debbie Bates-Schrott Alexia Koelling Jeremy Spaso Liz Murnin American Marketing Association