Linktree

Selling on LTK, Amazon, Shopify or another online store? This one’s for you. Sell what you want, how you want with our new Linktree store ??? Whether you’re selling products or earning affiliate revenue -- we’re helping you make more $ than ever this shopping season. Add your store today: https://lnkd.in/gtpQJve7

?? Creators, this one’s for you! ?? We’re launching "Monetize & Thrive" a brand new webinar series designed to help emerging creators turn influence into income. ?? Kicking things off is business coach and Latina entrepreneur, Lissette Calveiro, with a hands-on workshop to help you: ?? Define your unique personal brand ?? Identify your ideal audience ?? Build content pillars that connect & convert And we’ll also walk you through setting up your Linktree and shop to attract your dream audience, build community, and maximize revenue with Linktree Shops. ??? Spots are limited—secure yours now! ?? Register here: https://lnkd.in/gquhKKhe

“It’s like fashion. It's splurge versus save. It’s old school blended with new school,” Lara Cohen explaining Linktree’s approach to incorporating their creators into OOH. I’m obsessed with the overlap of digital and analog and have been wanting to have this conversation with Lara for a while. She unpacked the link-in-bio app’s OOH playbook for ICYMI pro subscribers. This is just a snippet of our conversation — Lara also explained what goes into picking talent for these campaigns, how to turn IRL moments into viral social content, and what brands can learn from Linktree’s approach. Link to the full interview is in the comments. LC: “Again, if you are an app, in the way that Linktree is, obviously so much of your marketing has to be digital first. You have to have best in class socials. You have to be meeting folks where they are. But I love this idea of also blending this with a very traditional, old school sense of marketing. There's something very iconic to me about a billboard in Times Square. And it has so much resonance with the creators themselves. When you're talking about, ‘Do you want to be featured on our billboard in Times Square?’ It feels like the Oscars of marketing. You're bestowing this opportunity on someone. If you are an up-and-coming micro creator, you never dreamed of having a billboard available in Times Square.”

This Black History Month, we came together globally at Linktree to celebrate, amplify, and support Black creators and businesses in meaningful ways. ??Showcasing Black Creators?– We spotlighted incredible Black creators internally, sharing their stories and contributions with our team. ????Supporting Black-Owned Businesses?– A dedicated Linktree Store featured and promoted Black-owned brands, ensuring visibility and support for their work. ????Community & Culture?– Across our offices, we enjoyed?234 meals?from Black-owned businesses, fostering connection over food and culture. We’re committed to celebrating and uplifting Black voices, not just this month, but every day. ??

With a growing number of US companies now backtracking on their diversity, equity and inclusion policies, Capital Brief contacted a range of Australian tech companies, VC firms and banks to ask whether they stood by DEI. Yet only?Linktree?would go on record as saying diversity and inclusion remained “fundamental to our company culture and the way we build our product”. The silence should not necessarily be taken as a sign that these companies are rethinking DEI and may be an attempt to avoid getting drawn into a culture war. But it's still evidence that corporate America's DEI retreat is already having an impact in Australia. Read more from Daniel Van Boom in today's Edition newsletter ?? https://lnkd.in/gCAew7Cf

We’re honored to be named as one of Built In's 2025 Best Places to Work! ?? This recognition is a testament to our incredible team, whose passion, zest and hard work make Linktree such a rewarding and inspiring place to be. From the bold ideas in the creator industry (and beyond) that we bring to life, to the culture of inclusivity and trust we foster—we’re all about creating something truly special together. Check us out as well as the full list of honorees here:? https://lnkd.in/g9zeN2Hq ?? PS - We’re hiring! We’re looking for talented engineers, product managers, designers and more across LA, SF, Melbourne, London, and remote. See our open roles here: https://tr.ee/H0SrTp #BPTW2025 #2025BuiltInBest #Linktree

?? ?Introducing the 2024 Creator Commerce Report by Linktree ?? Creators are reshaping the digital economy, and our latest report dives deep into their world: We surveyed?1,562 multi-hyphenate creators?to uncover the?real?challenges, insights, and trends shaping social commerce today. Spoiler: The future of creator-led shopping is brighter than ever? Highlights include: ?? 20% of Linktree’s monthly clicks?now drive retail and commerce traffic. ?? Top pain points for creators??Consistency?and battling platform algorithms. ?? Peak shopping moments like Black Friday are seeing a?150% surge in clicks—proof that creators are essential for driving purchases. From turning?passion into paychecks?to navigating the growing $250B creator economy, this report has it all. Ready to see how creators are influencing the future of social commerce? Dive into the full report here:

?? ?Introducing the 2024 Creator Commerce Report by Linktree ?? Creators are reshaping the digital economy, and our latest report dives deep into their world: We surveyed?1,562 multi-hyphenate creators?to uncover the?real?challenges, insights, and trends shaping social commerce today. Spoiler: The future of creator-led shopping is brighter than ever? Highlights include: ?? 20% of Linktree’s monthly clicks?now drive retail and commerce traffic. ?? Top pain points for creators??Consistency?and battling platform algorithms. ?? Peak shopping moments like Black Friday are seeing a?150% surge in clicks—proof that creators are essential for driving purchases. From turning?passion into paychecks?to navigating the growing $250B creator economy, this report has it all. Ready to see how creators are influencing the future of social commerce? Dive into the full report here:

Compliments mean the most when they come from people you really respect. So it means a lot to get a shoutout from Lia Haberman, whom I consider to be a true expert in the creator space. Trust me, not everyone who purports to be actually is :) In her latest newsletter, Lia calls out how we’ve reimagined marketing at Linktree this past year. We believe that creators are the most effective and authentic way to market, so naturally our Linkers have been at the forefront of our own storytelling. And Lia’s right, b2b and SaaS go-to-market doesn’t need to be — and shouldn’t be —boring! Finding your brand’s true voice and highlighting the best of your customers through content is an achievable growth lever for everyone.

You don't want to miss this ?? We've joined forces with Linktree and me&u to celebrate tech, innovation, and creativity at SXSW Sydney. All SXSW badgeholders are invited. There's limited space, so entry will be first come, first served ???Details below: ?? Thursday 17th October ?? 6pm - 10pm ?? Helm Bar, Darling Harbour A big thank you to our sponsors, Google Cloud & Vanta for making this event possible. Wondering what to expect? Here are some pics from last year ???? ??? Get your ticket: https://lnkd.in/g_pgzSmk