LifeWave Corporate

LifeWave is pleased to announce that Matt French has joined the company as Deputy General Counsel. With nearly 15 years of experience as an attorney in the direct sales industry, Matt brings a deep understanding of the legal complexities unique to the channel. His passion lies in helping businesses navigate challenges while driving sustainable success, making him a valuable addition to the LifeWave team. In his new role, Matt will play a key part in strengthening legal strategies, ensuring compliance, and supporting the company’s continued growth with a proactive and business-focused approach. ? “Matt’s extensive experience and deep commitment to the direct selling industry make him an incredible asset to LifeWave,” said Doug Whitehead, General Counsel, VP of Legal Affairs at LifeWave. “His ability to balance legal expertise with practical business solutions will be instrumental as we continue to grow and evolve. We are confident that his insight, strategic thinking, and collaborative approach will have a lasting impact on our company. We’re thrilled to welcome him to the team.”

LifeWave is thrilled to announce that Janine Weber has joined the company as Regional Vice President of North America. With over 15 years of experience in direct selling, Janine has excelled as both a field leader and corporate executive, driving growth, strategy, and executional excellence in high-growth and turnaround environments. Her leadership spans regional sales, commercial planning, events and recognition, field marketing and communications, and education. In this new role, Janine will play a key part in strengthening LifeWave’s presence in North America, implementing innovative business strategies, and ensuring seamless collaboration between corporate and the field to support long-term success. ? “As a seasoned direct selling leader, Janine has been instrumental in driving growth and high-level performance in our sector,” said Meredith Berkich, President of LifeWave. “Her skills as a change catalyst have never been more critical to LifeWave’s success than they are now, as we embark on the next 20 years.”

LifeWave is pleased to announce that Dr. Edward Choo has been promoted to President of APAC. Dr. Choo brings extensive leadership experience in business development, operational strategy, and governance, with a proven track record of driving growth across the Asia Pacific region. In this expanded role, he will report to the Executive Board on supply performance management, budgetary governance, and operational efficiencies. His leadership will be instrumental in implementing scalable strategies to maximize APAC’s vast market potential while enhancing operational excellence across the region. ? “Edward has been an exceptional leader, not only driving success in the Asia Pacific region but also implementing processes and frameworks that set the standard for other regions to emulate,” said Meredith Berkich, President of LifeWave. “His unwavering commitment and dedication have been instrumental in expanding our footprint across APAC and elevating the LifeWave brand.”

Did you know? ? Our innovative new Welcome Center at the Draper Headquarters was brought to life by the one and only Doug Drexler—an?Oscar-winning?visual effects artist and recent?Peabody Award?recipient. Doug's creative genius has shaped this exciting project, and we are beyond thrilled to showcase his groundbreaking work in our space. ? Take a look at this sneak peek of his incredible designs—we can't wait for you to experience them firsthand!

The devastation caused by the LA wildfires has deeply affected countless families and communities, leaving many without homes, belongings, or a sense of security. Our hearts are with everyone impacted by this unimaginable tragedy. ? To help during this crisis, LifeWave has contributed $150,000 to relief efforts: $100,000 to the Red Cross for urgent medical care, food, and clean water, and $50,000 to Convoy of Hope to deliver essential supplies to those in need. ? We are also supporting members of our LifeWave community who have been directly impacted, providing resources and relief to help them begin the journey of rebuilding. ? In times of loss, compassion is our greatest strength. To those affected, you are in our thoughts as we work together to bring relief and hope for brighter days ahead.

What an incredible week! From November 6–10, 2024, we hosted our largest incentive trip ever at the stunning Hard Rock Hotel in Punta Cana, welcoming over 800 Brand Partners from across North America. It was a celebration to remember, filled with all-inclusive luxury, breathtaking adventures, and unforgettable moments that showcased the beauty of the Dominican Republic. Here’s a look back at the joy, connection, and celebration that made this trip so special. Thank you to everyone who joined us! #IncentiveTrip #BrandPartners #PuntaCana Link: https://lnkd.in/gKYZ3uzh

We’re excited to announce that LifeWave has donated $100,000 to? Ocean Cleanup?to support its groundbreaking work in removing plastic waste from the world’s oceans. This partnership underscores our commitment to environmental stewardship and a sustainable future, values that are core to our mission and our approach to wellness. Our support for The Ocean Cleanup represents more than a donation; it’s an investment in the health of our planet and its ecosystems. Plastic pollution affects every community and ecosystem it touches, and we’re honored to help amplify a solution that will impact global coastlines, marine habitats, and ultimately, the quality of life for all. Learn more about LifeWave's commitment to environmental responsibility: https://bit.ly/3NK1pZY

Today, LifeWave celebrated the North American Grand Opening of our new Global Headquarters in Draper, Utah. Among those in attendance were some of our most accomplished North American Brand Partners along with representatives from the Draper City Council and South Valley Chamber of Commerce. Our CEO, David Schmidt, had the honor of cutting the ribbon, joined by his family, LifeWave President Meredith Berkich, Executive VP Jules Rudick, VP Special Projects Jim Caldwell, and SVP of Marketing Wayne Moorehead. The stirring performance by the Utah Utes brass band set the tone for this special occasion. This new facility is a testament to the future we’re building together as leaders in the sector, reflecting our continued growth and dedication to innovation.

It’s both our tremendous LifeWave Brand Partners and our drive to improve as many lives as possible that make our life-changing donations possible. On this #nationalhumanitarianday, we thank you for your support of LifeWave because it helps us support others in their times of need." Read more: https://bit.ly/3yHCgLy