Following a successful New York City pop-up, Beyond Yoga? fans now have a new way to shop their favorite active and lifestyle products: TikTok. The recently launched TikTok shop is the latest step in the brand’s direct-to-consumer (DTC)-first strategy and offers the brand a new way to connect with fans and be discovered by consumers.?Learn more ?? https://lnkd.in/gAcMvWMz
关于我们
You’re an original. So are we. We’re a company of people who like to forge our own path. We invented the blue jean in 1873, and we reinvented khaki pants in 1986. We pioneered labor and environmental guidelines in manufacturing. And we work to build sustainability into everything we do. We just might be the original startup. Our brands — Levi’s?, Dockers?, Beyond Yoga?, Denizen? and Signature by Levi Strauss & Co.? — stand for freedom and self-expression around the world. And for more than 170 years, we’ve used the strength of our brands to lead with our values and make an outsized impact on the world. There’s plenty of room to make your mark here. We employ more than 15,000 people around the world, and this is a place where everyone contributes to the conversation. Levi Strauss & Co. is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, national origin, disability status, protected veteran status or any other characteristic protected by law.
- 网站
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https://www.levistrauss.com
利维·斯特劳斯公司的外部链接
- 所属行业
- 服装和时尚用品零售业
- 规模
- 超过 10,001 人
- 总部
- San Francisco，California
- 类型
- 上市公司
- 创立
- 1853
- 领域
- apparel、denim、khakis和retail
地点
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主要
获取路线
1155 Battery St
US，California，San Francisco
利维·斯特劳斯公司员工
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Twain Mein
Product Management & Marketing Leader | e-Commerce & Marketplaces | Content Management | Machine Learning | Search
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Sanjeev Jain, Ph.D., MBA
Product Leader, Analytics-Driven Insights
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Joe Henwood
Vice President, Global Omni Channel Inventory Management
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Brooke Nielsen
Expert in Global Commerce, Solution Integration, Loyalty, Architecture
动态
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This fall, the Red Tab Foundation, a nonprofit dedicated to helping LS&Co. employees through unexpected financial emergencies, hosted its 18th annual (Run) for Red Tab. Over the course of two weeks, employees around the world came together to get active — and by the end of the campaign, over 1,200 donors and participants had raised $185,000 for the foundation. Learn more and check out highlights from the event ?? https://lnkd.in/g-xvifv2
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Congratulations to Kenneth Mitchell, senior vice president and chief marketing officer of the Levi’s? brand, for being included on ADWEEK’s 2024 Marketing Vanguard Awards list! Kenny is recognized for his work leading the Levi’s? brand’s global marketing strategies, including reaffirming the brand’s place at the center of culture through initiatives such as the brand’s recent “REIIMAGINE” campaign with global icon Beyoncé. Kenny also named colleague Katie Babineau, vice president of marketing at Beyond Yoga, as his “next leader,” recognized for her “proven track record of scaling brands, growing communities, and driving inspiring storytelling.” Congratulation to Kenny, Katie and all others recognized! Learn more ??
The Marketing Vanguard Awards recognize the most impactful chief marketing officers. These are CMOs who have powered themselves and their organizations, proving themselves indispensable to their CEOs, their colleagues, their teams, their boards, and ultimately their businesses.? Through their work, they are exceeding the standard of effective marketing leadership and paving the way for the next generation of marketing leaders.? Read more here: https://adweek.it/3O2AR6r ? Congrats to this year's winners ???? Ilona Aman (Formerly Stepanyants), chief marketing officer, Athleta? Leslie Berland, evp and chief marketing officer, Verizon? Jonathan Bottomley, evp and global chief marketing officer, Calvin Klein? Chris Brandt, chief brand officer and chief marketing officer, Chipotle? Phil Cook, chief marketing officer, WNBA? Paulie Dery chief marketing officer, AG1? Asmita Dubey, chief digital and marketing officer, L’Oréal Group? George Felix, chief marketing officer, Chili’s? Norm de Greve, global chief marketing officer, General Motors? Marissa Jarratt, evp, chief marketing and sustainability officer, 7-Eleven? Ramon Jones, evp and chief marketing officer, Nationwide? Zach Kitschke, chief marketing officer, Canva? Melody Lee, chief marketing officer, Mercedes-Benz? Vineet Mehra chief marketing officer, Chime? Alice Milligan, chief marketing officer, Morgan Stanley? Kenneth Mitchell, svp and chief marketing officer, Levi’s? Jim Mollica, chief marketing officer, Bose? Carrie Palin, svp and chief marketing officer, Cisco? Nicole Parlapiano, chief marketing officer, Tubi? Karuna Rawal, chief marketing officer and chief revenue officer, Nature’s Fynd? Elizabeth Rutledge, chief marketing officer, American Express? Maggie Schmerin, chief advertising officer, United Airlines? Alex Schultz, chief marketing officer and vp, analytics, Meta? Kate Trumbull, evp and global chief marketing officer, Domino’s? Vanessa Wallace, chief marketing officer, Savage X Fenty? Shannon Watkins, evp, chief brand, marketing and communications officer, Fiserv
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Levi’s? is taking the guesswork out of finding the perfect fit, just in time for the holiday season. Today in Germany, the team launched the Levi’s? Jeans Fit Guide, which uses Amazon Alexa technology to help shoppers find the right style and size using an interactive voice-driven questionnaire. Levi’s? is the first fashion brand globally to run a branded experience like this on Alexa. Learn more ?? https://lnkd.in/gy8QfUD3
“Alexa, Which Levi’s? Jeans Fit Me Best?” - Levi Strauss & Co
https://www.levistrauss.com
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This fall, Levi Strauss & Co. employees around the world celebrated Community Day, the company’s annual day of service. More than 2,000 employees from our retail, corporate and distribution centers joined forces to make a positive impact in their communities. Learn more and check out highlights from this year's Community Day ?? https://lnkd.in/gwv-qsx2
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It was the summer of 1976 when lifelong Levi’s? fan Donn Grinsteiner of Bismark, North Dakota, first heard about the Denim Machine — an all-American red, white and blue Ford van created in partnership with Levi Strauss & Co. and Coca-Cola. Nearly 50 years later, LS&Co. Historian Tracey Panek walks us through Donn's journey to restore his very own Denim Machine. Learn more ?? https://lnkd.in/gUuZiTEP
Here Comes the Denim Machine - Levi Strauss & Co
https://www.levistrauss.com
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Last week, LS&Co. CEO Michelle Gass stopped by our Beyond Yoga headquarters and stores in Los Angeles. See what she had to say about the visit below. ??
There is so much happening at Beyond Yoga, which Levi Strauss & Co. acquired in 2021, and I got to experience it up close last week in Los Angeles, first at the company’s headquarters and?then at one of its new stores in the city. Nancy Green and her talented team are clearly laying the foundation to take the business to the next level. You see it in the product. You sense it in the stores and the marketing. You feel it in the passion of the brand’s consumers. Thank you, Nancy and team, for hosting me at the office and on the visit to your beautiful Larchmont store. The growing fleet of brick-and-mortar Beyond Yoga shops – seven and counting, not including the recent pop-up in New York City – are ideal places for consumers to experience the brand and its expanded assortment. They're also part of a broader DTC strategy to deepen Beyond Yoga’s connection with its fans. I was so impressed and inspired by all the team members I met on the visit, and I know that big things are ahead! ? ?
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At Levi Strauss & Co., we’ve long been committed to fostering a culture of civic engagement among our employees, consumers and communities. This year is no different.?From partnering with peers to launch the Community College Commitment, to hosting a Community College Concert Competition to drive voter engagement, to employee engagement and grantmaking, discover how working throughout this election season to educate and encourage voters to use their voice ?? https://lnkd.in/gU9CrbVU
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As LS&Co. doubles down on our ongoing efforts to become a direct-to-consumer (DTC)-first company, we’re bringing our strategies to life in unique, targeted ways in markets around the world.?Discover how we’re cementing our place at the center of culture in Asia through store expansions and brand activations, including our recently opened pop-up store in Seoul. ?? https://lnkd.in/gHZmmH2M
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“We all have different stories, all have different body types, different beliefs, different interests … When a product is being designed and made, [everyone is] being thought of and they’re being included, and they can see themselves in the product.” ? At LS&Co., empowering our employees to show up authentically and be true to who we are doesn't just help us create a more inclusive and creative environment to work — it also helps us create great products. ? Learn more about our longstanding commitment to embracing diversity, our heritage and originality ?? https://lnkd.in/gfEn9H9Z #LifeatLevi #LiveInLevis?Emmanuel Oluwatobi Williams