Well, this is interesting! DeJoy is stepping down! https://lnkd.in/gUMG-ubx
Lett Direct, Inc.
广告服务
Williamsburg，MI 444 位关注者
Connecting customers to your brand with catalog and digital marketing
关于我们
Maybe the term housefile is completely new to you, perhaps PPC, SEM and SEO are nothing more than a jumble of letters. It may be that you already mail but can’t understand why your catalog isn’t more profitable. We assist brands bridging the gap between print and digital marketing to build a more holistic, impactful, and comprehensive marketing strategy. Lett Direct, Inc. is a consulting firm specializing in direct mail, catalog and digital marketing services. We focus on circulation planning, demand forecasting, plan execution and analysis for mailers. On the web, we focus on website optimization (SEO), pay-per-click (PPC) management, Social Media Marketing (SMM) as well as attribution analysis and modeling. Our mission is to help grow catalog and eCommerce companies profitably, while providing the highest possible level of customer service and performance. Lett’s connect and see if we can help you!
- 网站
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https://www.LettDirect.com
Lett Direct, Inc.的外部链接
- 所属行业
- 广告服务
- 规模
- 11-50 人
- 总部
- Williamsburg，MI
- 类型
- 私人持股
- 创立
- 1995
- 领域
- Catalog Circulation Planning、Catalog Circulation Execution、Catalog Circulation Analysis、Search Engine Optimization、Pay-Per-Click Management、Email Marketing、List Brokerage和Attribution Modeling & Analysis
地点
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主要
获取路线
7711 Hoiles Drive NW
US，MI，Williamsburg，49690
Lett Direct, Inc.员工
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Theresa Schwarz
Senior Marketing Consultant at Lett Direct, Inc.
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Jennifer Mullen-Carrillo
Marketing Coordinator at Lett Direct
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Lilijana Walker
Search Engine Optimization (SEO) and Social Media Specialist at Lett Direct
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Sarah Wolstencroft
Direct Support Professional at The Arc of Genesee Orleans
动态
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"What we haven’t done Mr. Chair is break-even...The American people mailed 59 billion pieces of First-Class Mail in 1999. Last year, they mailed less than 12 billion. It is time for us to solve for the obvious." - Postmaster Louis DeJoy We encourage everyone involved with Direct Mail to read the the entire statement, linked below. https://lnkd.in/gMfSAuQM
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It’s not just catalogs; in an age of digital readers, books and bookstores are seeing a resurgence as well. Books, like catalogs, provide a tangible, real-world experience that younger generations are seeking and older generations have missed. https://lnkd.in/gk-UFHkR #bookstores #onlineshopping #brickandmortar #books #catalogs
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Wishing all of our partners, friends, and their families a warm and wonderful Thanksgiving! ???? We are truly grateful for the opportunity to work with and know each one of you. Your support and collaboration mean the world to us, and we look forward to continuing our journey together. Have a joyful and blessed holiday! ??
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"A 49% jump in sales and 125% spike in inquiries from those customers who received both catalog and email marketing." From a Harvard Business Review Experiment as quoted on The Today Show. Today's catalogs are aspirational, filled with active lifestyle spreads, interactive elements and stories that connect the customer to the brand. https://lnkd.in/eZRregG4
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Nothing is sweeter than good news on a Friday! No postal increases in January 2025! https://lnkd.in/e7J5gs2G
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Pretty sure this will not come as a surprise to anyone who has been following the USPS. "USPS saw a $2.5 billion net loss for the third quarter of fiscal 2024 — higher than the $1.7 billion net loss it saw for the same period last year." https://lnkd.in/e-utk3_R
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“There's going to be a lot of casualties.” A direct quote from Postmaster Louis DeJoy at the ACMA conference last week. DeJoy's battle cry was in reference to the fate of catalogs facing an unprecedented two rate hikes per year. Many companies have endured increases of upwards of 60% to get in the mail. If you are not a member of the American Commerce Marketing Association we encourage you to join. This year's conference discussed both the challenges we as catalogers face as well as solutions. Plus we met directly with those on the Hill. You have the power to affect change for the future of your business! #savethepostoffice #directmail #ACMA #LettDirect #catalogmarketing
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AI is officially in Google Search. Read more here on Google's latest update: https://lnkd.in/gC5DxKyE #google #ai #serps #aiinsearch #generativeai