Lead Marvels

?? ?? Our latest newsletter is hot off the presses! This month’s feature dives into how forward-thinking associations are replacing static directories with a dynamic Solutions Hub—a next-gen platform designed to attract members, create sponsor value, and unlock new non-dues revenue. But that’s just the beginning. This issue also features: ?? How to think like a content marketer to deepen member engagement ?? What sponsors really want—and how to optimize for it ?? How three associations are using content to boost engagement ?? How National Association of Enrolled Agents (NAEA) is cutting through the noise and winning member attention Thanks to Bruce Rosenthal, Lori Zoss Kraska, MBA, CFRE of Growth Owl, LLC, Denise Bethel, MBA, of CalCPA, and Carey Goryl, CAE, CPRP of Association for Advancing Physician and Provider Recruitment (AAPPR) for sharing insights with our audience on how to serve sponsor needs! Thanks also to Yvonne Hinson, Ph.D., CPA (NC) of American Accounting Association, Matt Weingarden pf American Marketing Association, and Kelly Loussedes of NABIP for sharing your wisdom on driving member engagement through content! Check it out and discover fresh ideas to strengthen your association! #LeadGenMadeEasy #LGaaS #nonduesrevenue #associationmanagement #associations #memberengagement

?? Looking for fresh ideas to spark #memberengagement, boost #nonduesrevenue, or stay ahead of industry trends? We’ve got just the thing! The Lead Marvels Resource Library is packed with timely articles, insightful case studies, and practical guides – all created with association leaders in mind. New content is added regularly, so whether you're tackling a big initiative or just browsing for inspiration, there's always something worth reading. #LeadGenMadeEasy #LGaaS #nonduesrevenue #associationmanagement #associations https://lnkd.in/g3KCZ9x

7 in 10 #associations need more revenue streams today than they did two years ago, according to GiveSmart by Momentive Software. It’s a reality many associations are facing: member dues and events alone aren’t enough to sustain and grow the programs that matter most. "Diversifying revenue streams and driving non-dues revenue are becoming increasingly important to ensure your organization can continue to deliver these services for the benefit of all," according to the article. At Lead Marvels, we’re helping associations build sustainable, scalable non-dues revenue programs that align with their mission — and their members’ needs. Learn more: https://lnkd.in/eXEaPHPt https://lnkd.in/ervbTkuH

With more than 125 #association partners across 20+ industries, Lead Marvels is helping #associations and their members access valuable thought leadership and industry insights. One of our largest and fastest-growing networks is in the #accounting industry, where we’ve partnered with 45 organizations and counting! This expansive reach creates a powerful network effect, allowing accounting professionals to discover relevant professional resources while enabling vendors, sponsors, and solution providers to syndicate their thought leadership across multiple associations in the field. For accounting associations, this means a turnkey #nonduesrevenue stream and enhanced #memberengagement, as members gain access to a broader selection of high-value content from leading experts and solution providers. For advertisers, it presents a unique opportunity to scale their visibility beyond a single association, expanding their reach across an entire industry segment. As we continue to grow this network, the value for associations, their members, and advertisers only increases – a win-win-win for associations, advertisers, and members alike. For advertisers interest in learning how to generate leads from one of the largest networks of accounting professionals, visit: https://lnkd.in/gSTpU3k6 For associations interested in learning more about how to add our platform to your site, visit: https://lnkd.in/g8KcqGg #LeadGenMadeEasy #LGaaS #associationmanagement #associationinnovation

?????? ???? ???????? ???????? ??,?????? #association ???????? ?????????????????? ???? ?????? ?????????????? ????????????????????? Because they know staying ahead means staying informed. Each month, we curate the latest insights, trends, and strategies designed to help associations grow, engage members, and drive non-dues revenue, including . . . ??Actionable tips from industry leaders ? Exclusive reports and case studies ? Strategies to future-proof your association ? Access to our popular Association Executive Guide Series ? And much more! No fluff. No spam. Just high-value content delivered straight to your inbox. Join the growing community of association professionals who rely on these insights. Subscribe today! ?? https://lnkd.in/eTTcVWVp

Key quote: "Associations can remain indispensable by meeting member expectations and delivering the right types of content in a strategic, cohesive way." This insight from ASAE: The Center for Association Leadership’s latest article underscores a key challenge for associations: delivering content that resonates with members in an era of information overload. Understanding what members want – and how they prefer to consume it – isn’t just a nice-to-have. It’s essential for engagement, retention, and long-term relevance. Whether through digital hubs, curated content, or interactive formats, associations that evolve their #contentstrategy will strengthen their role as trusted industry leaders. That’s why solutions like the Lead Marvels Resource Library are designed to help associations bridge the gap by offering members a centralized hub of valuable insights while also creating opportunities for non-dues revenue. Lear more about our Association Resource Library platform here: https://lnkd.in/euicBW7S #LeadGenMadeEasy #LGaaS #nonduesrevenue #associationmanagement #associations #memberengagement https://lnkd.in/dmivbruJ

Your #association vendor directory should be a powerful resource, but does it actually drive engagement, non-dues revenue, and value for your members? If it feels more like an old Yellow Pages gathering dust than a thriving marketplace, it’s time for a rethink! #LeadGenMadeEasy #LGaaS #nonduesrevenue #associationmanagement #associations #memberengagement

Great article by Sherry Whitaker Budziak, AAiP of .orgSource on the strategies #associations need to embrace to stay future-ready in 2025 and beyond! One key takeaway: ?? ???????????? ?????????????? ???????????????? ???? ???? ???????????? ???????????????? – it’s essential for driving member engagement, delivering value, and ensuring long-term sustainability. At Lead Marvels, we help associations meet these evolving needs by transforming their websites into dynamic engagement hubs. Our interactive Resource Library delivers curated member content to reduce staff burden and provides real-time insights to refine engagement strategies. Plus, it generates non-dues revenue – a critical factor for future-ready associations. As the article points out, associations that embrace technology, personalization, and data-driven decision-making will be the ones that thrive. We’re proud to partner with leading associations to help them do just that! #LeadGenMadeEasy #LGaaS #nonduesrevenue #associationmanagement #associations #memberengagement https://lnkd.in/esPwQvrj

Built the right way, an online Resource Library can be a game-changer for #associations working to deepen #memberengagement and grow #nonduesrevenue. The only question is whether you should build it yourself or partner with a third-party. Use this decision-making tree to decide whether it makes more sense to build your own customized Resource Library or to partner with Lead Marvels to implement a plug & play solution. Link to the infographic in the comments! ?? #LeadGenMadeEasy #LGaaS #nonduesrevenue #associationmanagement

More than 125 associations have partnered with Lead Marvels to add our interactive Resource Library to their websites. In this article, we’ll take you behind the scenes of this increasingly popular platform to explain how it works and why associations of all sizes and across more than 20 different industries are embracing it as a tool to grow non-dues revenue and member engagement. With more associations shifting their strategies to embrace digital transformation, the Resource Library offers a low-lift, high-impact solution to modernize your association's offerings! #LeadGenMadeEasy #LGaaS #nonduesrevenue #associationmanagement #associations https://lnkd.in/euicBW7S