Lausas Group

???????? ??????????, ?????? ?????????????? ??????????????! Let me present you all, Laura. The runaway chatbot, future AI Assistant! (She promised to return if she gets a promotion and a raise!) ?? (?????? ?????????? ??????????, ???????? ???? ????)

???? ???????????????? ?????? ?????????? ?????? ?????? ???????? ?????? ???????? ???? ???????? ???? AI is evolving fast, but retrieval-augmented generation (RAG) bots are at the next level. Why? Because they don’t just generate responses - they retrieve and verify data in real time, making them more accurate, reliable and efficient. Here are 10 high-impact ways businesses are using RAG Bots today: ????. ????-?????????????? ?????????? ???????????????????? ??? Instant access to legal databases, case laws and compliance regulations - without hallucinations. ????. ?????????????????? ???????????????? & ???????? ???????????????????? ?? Real-time data retrieval to detect fraud, assess risk and generate financial reports. ????. ?????????????????????????? ???????????? ?????????????????? ?? Monitors, retrieves and cross-checks security incidents against global threat intelligence databases. ????. ???? ?????? ???????????????????? ???????????????? ?? Pulls live data from research papers, patent databases and real-world studies to assist scientists. Save time by not having to go through the papers again and again - ever again. ????. ????-???????????????? ???????????????? ?????????????? ?? This one's pretty obvious, but still on the list! RAG system goes far beyond pre-programmed responses by retrieving the latest product, policy, or troubleshooting data. Legacy chatbots are history. NLP let's you understand the intent and reply naturally. ????. ???????????????????????? ???????????????????? ???????????????????? ?? Accesses medical journals, treatment guidelines and patient history for AI-assisted diagnosis (while staying GDPR-compliant). ????. ?????????????????????? & ???????????? ?????????????????????? ?? Scans job descriptions, retrieves candidate data and compares skills in real-time to improve hiring. Let's not forget the EU AI Act though, compliance is everything. ????. ????-?????????????? ???????????? ???????????????????????? ?? Analyses trends, retrieves competitor insights and generates live reports for strategic planning. This is like a marketer on steroids. ????. ???????????? ?????????? ???????????????????????? ?? Monitors logistics, retrieves stock levels and prevents bottlenecks by cross-referencing real-time data. ??????. ????-???????????? ?????????????? ???????????????????? ?? Retrieves verified, fact-checked information for high-quality blog posts, research papers and reports. ?????????? ???????? ???????? ???????? ?????? ??????? RAG Bots aren’t just another chatbot - they’re the future of AI-driven knowledge work. Don't think small when you think about RAG, go absolutely wild with your imagination, what could such system do? Where do you see RAG Bots making the biggest impact? Do you come up with more use cases I didn't mention already? Drop your thoughts in the comments! ?? If you want to harness AI without the risks, follow North Atlantic for more insights. We've got you covered. ??

?????????? ???? ?????????? ???? ???????????????? ???????? - ????????’?? ?????? ???? ?????? ???? ?????????????????????? ?????? ????. ?????? ?????????? ?????????????? ?????? ????: ?????? ???????? ???????? ?????? ??????’?? ???????????? Using AI for business? You might be violating GDPR without even realising it. If your AI model relies on API calls to servers outside the EU, you could be handing over sensitive customer data to third parties you can’t control. The alternative? Owning your LLM. Here’s why that might be the smarter move. ??????????: ?????? ?????????? ?????????????????? ???? ???????????????? ?????? ?????????? ??Data sovereignty issues: When data is processed outside the EU, it falls under different jurisdictions. This can violate GDPR, even if the provider claims compliance. ??Third-party risks: OpenAI, Google and other API-based LLMs don’t always disclose where your data is stored. This means you’re trusting them to protect something you might be legally liable for. OpenAI and Google have both been already sanctioned for violating GDPR before. ??Loss of control: If an API provider changes their terms, increases pricing, or shuts down access, your entire AI workflow is at risk. ???????? ?? ?????????????????????? ?????? ???? ?????? ?????????????? ???????????? ??Full Data Control - Your LLM stays within your own servers, ensuring compliance with GDPR and the upcoming EU AI Act. ??Security & Privacy - No third-party access. You control encryption, access logs and compliance measures. ??Cost Efficiency - No unpredictable API costs. Your model scales without incurring per-call fees. ??Reliability & Continuity - No API rate limits. No risk of service disruption. Your AI remains under your control. And scales with you too. ???????? ???????????? ????????? Using an API might be easier today - but owning your AI is future-proof. Companies that don’t adapt risk GDPR fines, lawsuits and losing customer trust. The question isn’t whether to move to proprietary LLMs - it’s when. Are you still relying on external AI APIs? Let’s discuss. Drop your thoughts in the comments and follow North Atlantic for AI security insights.

Lausas Group will still be there for AI Automations, but the actual provider will be North Atlantic. Rather than competing, it is far wiser to cooperate. Visit North Atlantic website at: https://lnkd.in/diZSPwaY

?????????????????? ????????????????, ???????????????????? ?????? ???????????????????? ???? On this International Women’s Day, I want to take a moment to appreciate the incredible women shaping our world - leading, creating and driving change in every industry. To the innovators, entrepreneurs, engineers and visionaries - your impact is undeniable. And to the women in our lives, our teams and our families - thank you for your strength, patience and inspiration. ??

?? ?????? ???????????? ???? ???? ????????????: ??????????????, ???????????? ?????? ??????????????????????? Already we're seeing a remarkable transformation in how these AI agents operate. AI agents are no longer just glorified chatbots - they’re thinking, learning and making decisions faster than ever. But where is this heading? Are we looking at AI-powered business partners or just better digital assistants? ???????? ???? ?????? ?? ?????????? ???????? ???? ?????? ?????????????? ???????? ?????? ??????'?? ???????? ??????! Here’s what’s coming next for AI agents (and how it affects you). ?? ?????? ?????????????????? ???? ???? ????????????: ????????’?? ????????? ? ??. ?????????? ???????????????????? ???????????? (Goodbye, repetitive tasks) AI agents are shifting from reactive assistants to proactive decision-makers. Imagine an AI that not only replies to emails but also negotiates contracts or optimises your ads - without human input. ? ??. ???? ???????????? ?????????????????????????? ???????? ?????????? ?????? Single AI agents are powerful. But what happens when multiple AIs communicate and work together? We’re entering a world where AI agents delegate tasks to each other, streamlining processes humans couldn’t even coordinate alone. ? ??. ???????????? ?????? ???????????????????? ?????????????????? Right now, AI agents often forget past interactions. But down the line, they will have persistent memory, making them smarter with every conversation. Think of a virtual assistant that remembers your work style and improves over time - like an employee that never quits. ? ??. ??????????-?????????? ???? (????????, ??????????, ?????? ???????????? ????????????????) Text-based AI is only the beginning. AI agents will process voice, images, and even video in real-time, making them more interactive and capable. Computer vision already exists. Imagine a customer support AI that analyses facial expressions and body language during video calls to gauge sentiment. ? ??. ???? ???????????? ???????????????? ???????????? ?????????????????? We’re not just talking about small automations. AI agents will soon handle entire end-to-end processes, from: ?? Running marketing campaigns ?? Analysing data and making adjustments ?? Hiring, scheduling and project management Businesses will soon have departments run entirely by AI. ?? ???????? ???? ???????????? ?????????????? ???????? ???? ???????????? ?????? ????????? The reality? AI agents won’t replace people - but they will replace tasks. The ones who adapt and integrate AI into their workflows will have an edge. ?? Which of these AI agent trends excites (or terrifies) you the most? Drop your thoughts in the comments, and follow Lausas Group for deeper AI insights!

?? ?? ?????? ?????????????? ?????????????????? ?????????? ?????? ?????? ?????? ???? ???????? ?????????????????? Not all marketing tricks belong in the grey area. AI doesn’t have to mean spam, deception, or aggressive data scraping. Done right, it’s a force multiplier for ethical, high-impact marketing. ???????? ?????? ?? ???????????????? ????-???????????? ?????????????????? ?????????? ???????? ?????????????? ?????????????? ?????????????? ???????????????? ?????? ?????????????? ??????????. ? ??. ????-?????????????? ???????????????? ???????? ?????????? Forget guesswork. AI can analyse audience sentiment, engagement patterns, and content preferences faster than any human. Use tools like Crystal Knows or SparkToro to find out what your audience really wants - and tailor content accordingly. ?? Why it works: You create value-first content instead of pushing irrelevant promotions. ? ??. ????-?????????????? ?????????????????????????????? (?????????????? ????????????????????) Hyper-personalisation doesn’t mean tracking every click someone makes. AI-powered tools like Mutiny and RightMessage let you personalise landing pages based on industry, behaviour or intent - without invading privacy. ?? Why it works: Ethical, opt-in personalisation increases engagement without shady tracking. ? ??. ???? ?????? ?????????????? ?????????????????????? ???? ?????????? One viral post shouldn’t die after 24 hours. AI tools like Taplio, Summarize.tech, and Descript can turn a long-form article into social snippets, carousel posts or short-form videos - automatically. ?? Why it works: Maximise reach without spending hours creating new content from scratch. ? ??. ????-?????????????? ???????????????? (???????? ??????????’?? ???????? ????????????) Cold emails? Not dead - just poorly executed. AI-powered tools like Lavender and SmartWriter help craft highly personalised outreach emails that don’t feel robotic. ?? Why it works: AI speeds up outreach but keeps human-like warmth and relevance. ? ??. ????-?????????????????? ??????????-?????????? ???????????????? Instead of asking for an email in exchange for a generic PDF, use AI to create interactive, high-value lead magnets. Tools like Tally or Typeform can create AI-driven assessments or calculators that provide instant insights. ?? Why it works: People are more likely to engage when they get real value upfront. ?? ???? ??????????’?? ???????? ???? ???? ???????????? - ???? ?????? ???? ??????????. Ethical AI marketing is about doing more with less, automating intelligently and putting your audience first. ?? Which one of these do you like the most? Drop a comment below! Want more AI-powered marketing strategies? Hit Follow on Lausas Group.

?? ?? ???????? & ?????????????? ???? ?????????????????? ?????????????????? ?????????????? Our last post being slightly controversial and suggesting somewhat unethical ideas, we decided to revisit the theme, this time with 6 ethical ideas for free (or super low cost) guerilla marketing. Guerrilla marketing is all about creativity over budget - disrupting expectations and getting attention in unexpected ways. Not to cause mayhem or break the law. Generally, the ideas presented in our posts are meant to spark creativity, not to be taken as definitive guides. AI helps you to make your guerilla marketing faster, smarter and more impactful. Let’s be clear: ???? ????????, ???? ??????????????????, ???? ?????????? ????????????. Just bold, innovative and ethical ways to use AI to make an impact. Humour and satire are tough subjects as they are so objective, making it hard to strike a chord without someone disagreeing. ? ??. ????-?????????????? ???????????????????????? ???????????? ?????? - Use AI image tools to design attention-grabbing posters or graffiti-style digital artwork related to your brand. Then, use QR codes to link to interactive experiences. (Example: A startup uses AI to generate futuristic murals with QR codes leading to a free tool.) ? ??. ????-?????????????????? ?????????? ???????????? - AI can simulate trending content ideas. Create an AI-generated PR stunt (a satirical “news” video, a futuristic product launch, or a parody concept) and let social media do the rest. (Example: AI-generated “ads” for a teleportation device that doesn’t exist, sparking conversation about innovation.) ? ??. ????-???????????? ??????-???? ?????????????????????? - Project AI-generated animations or interactive messages onto buildings at night. It’s flashy, unexpected, and costs nothing but a projector. (Example: A brand projects an AI-generated countdown for an event onto a landmark.) ? ??. ????-?????????????? ?????????? ???????? - AI can help compose music, generate choreography, and coordinate social media buzz around a surprise flash mob event. (Example: A brand organises an AI-powered dance flash mob promoting their new product.) ? ??. ???? ???????????????? ???? ?????????????? ???????????????????? - Build an AI-powered chatbot that acts as a mysterious insider, dropping cryptic clues about your brand, event, or product launch. (Example: A chatbot teases a hidden giveaway, leading to viral engagement.) ? ??. ????-?????????????????? ???????? ?????? ?????? ?????? ???????????????? - Create “hiring” posts for outrageous, futuristic job roles that spark conversation. (Example: “We’re hiring a ‘Time Travel Consultant’ – apply if you have 10+ years experience in the future.”) ? Forget generic marketing. This is about using AI to make people stop, laugh, think, or engage - all without spending a fortune. Which of these would you actually try? Drop your thoughts below! ?? And if you want more creative AI growth hacks, hit Follow on Lausas Group. ?

?? ???? + ?????????????????? ?????????????????? = ???????? ????????????, ???????? ???????????? Everyone wants massive brand exposure - but not everyone has deep pockets to throw at ads. That’s where AI-powered guerrilla marketing changes the game. Low-cost. High-impact. Scalable. ? ?????? ??????????????: ?????????????????????? ?????????????????? ?????????????? ???????? ?????? ???????? ???????? Handing out flyers? Organising flash mobs? Great, but time-consuming and hard to scale. With AI, we can automate guerrilla marketing without losing creativity. ?? ?? ????-?????????????? ?????????????????? ?????????????????? ?????????????? (???????? ?????? ????????) ? ????-?????????????? ?????????????? ?????????????????? - Use AI sentiment analysis to detect trending topics, then inject your brand into the conversation at the right time. (Example: ChatGPT-generated comment hooks on viral LinkedIn posts.) ? ?????????????????? ???????????????????????? ???????? ???????????????? - AI writes hyper-personalised, engaging messages to journalists, influencers, and community leaders, making outreach feel human, not spammy. (Example: Use ChatGPT + LinkedIn automation to mass-personalise DMs.) ? ????????????????-?????????? ?????????? ?????????? - AI-generated voiceovers and deepfake-style video editing can turn ordinary content into viral, shareable clips. (Example: Creating an AI-generated celebrity endorsement meme of your product - without lawsuits!) ? ??????-???????????????? ???? ???????????????? ?????? ???????????? - Deploy AI chatbots that send location-based offers or guerrilla-style scavenger hunt clues, driving foot traffic to physical locations. (Example: AI bot that sends customers secret discount codes when near your pop-up store.) ?? ?????????????????? ?????????????????? ?????? ???????????? ?????????? ???????????????????? - ?????? ????’?? ???????? ?????????? ???? When you combine AI with guerrilla tactics, you get unpredictable, low-cost, and insanely effective marketing. Use AI to ideate more and throw the results below! ?? ?? What’s the best guerrilla marketing campaign you’ve ever seen? Drop it in the comments! And if you want more AI-powered marketing hacks, hit follow on Lausas Group.

?? ???? ?????????? ?????????????????????? ??????????????????: ?????? ????????-???????????????? ?????????? ?????? ???????? Marketing has always been about understanding people. The only difference? AI does it faster, smarter and with a precision that no human can match. But AI isn’t here to replace traditional marketing - it’s here to supercharge it. ?? ? ?????? ??????????????: ?????????????????????? ???????????????????? ?????? ?????????????? ?????? ???????? Relying on outdated methods? You’re missing out on: ?? AI-driven audience segmentation (because “everyone” isn’t a target) ?? Predictive analytics that forecast conversions before they happen ?? Automated personalisation that adapts in real-time ?? ?? ???? ?????????? ???????? ?????????????? ?????????????????????? ?????????????????? ? ?????????????? ?????????? - AI-powered email send-time optimisation for better open rates ? ???????????????? (??????????????) - AI-generated marketing copy that outperforms human-written content ? ???????????????????? - Competitive intelligence that reveals where and how competitors advertise ? ???????????????????? (?????????????? ??????????????) - Social listening at scale, uncovering trends before they go mainstream ? ?????????????? - Emotionally intelligent AI that tailors ad messaging for different demographics Marketing isn’t about AI vs. traditional. It’s about leveraging both for maximum impact. ?? What’s your go-to AI tool for marketing? Drop it in the comments. If you want to stay ahead, also hit follow on Lausas Group.