Latino Restaurant Association

Exciting news! We are thrilled to be featured in the January 2025 issue of Trade Show Executive magazine as a case study in their “Show Launches” editorial. This recognition is a significant achievement for Antojo Industry Trade Expo and a testament to the hard work and dedication of our entire team. It’s an incredible honor for Antojo to be recognized by such a prestigious publication. We are proud to share our successes and insights with the trade show industry. Please visit their latest issue here: https://bit.ly/40c4OaX #TradeShowExecutive #ShowLaunches #Antojo #EventSuccess #antojoexpo #latino

The Latino Restaurant Association and SoCalGas commemorated the end of #HispanicHeritageMonth by distributing $3,500 grants to 23 small, Central Valley #restaurants to help support upgrades and employee benefits. Learn more at: https://bit.ly/400pYJr

SOLD OUT!! The Antojo Industry Trade Expo is SOLD OUT of exhibit space! ?? This year's Latino expo is bigger than ever, showcasing the latest trends and innovations in foodservice and grocery retail! But don't worry, you can still pre-register to attend the expo and networking events by clicking here: https://lnkd.in/g-m_siej Don't miss out on this incredible opportunity to connect with industry leaders. If you want to be placed on the exhibitor wait list, please send us a message. #AntojoExpo #LatinoFoodservice #antojo #soldout #tradeshow #longbeach #foodshow #food #growth #business #foodservice #groceryretail

Ready to Shine at ANTOJO Antojo Industry Trade Expo ? Here Are Our Top 5 Tips for a Stellar Exhibit! ?? Pre-Show Marketing: Promote your presence at the trade show ahead of time through email campaigns, social media, and direct outreach to existing customers. This can help drive traffic to your booth and ensure that potential clients know where to find you. Make sure you are ready with specials and prices. Prepare Your Team: Train your staff on product knowledge, sales techniques, and customer engagement strategies. Ensure they are approachable and enthusiastic, as their demeanor can significantly impact the visitor experience. Engaging Booth Design: Create an eye-catching and inviting booth that reflects your brand. Use vibrant colors, clear signage, and interactive elements to attract attendees. Ensure that the layout allows for easy navigation and encourages visitors to stop and engage. Interactive Demonstrations: Offer live demonstrations of your products or services to engage attendees. This hands-on approach allows potential customers to see the value of what you offer and can lead to more meaningful conversations. Follow-Up Strategy: Develop a clear plan for following up with leads after the event. This could include personalized emails, calls, or even sending thank-you notes. Timely follow-up can convert leads into sales and show that you value potential customers. Get ready to make an impact at ANTOJO with these tips! See you there! ???? #ANTOJO2024 #ExhibitSuccess #TradeShowTips #LRA #LFIA #BoothDesign #MarketingMagic #InteractiveDemos #TeamPrep #LeadFollowUp

The HEINEKEN Company TO SHOWCASE AWARD-WINNING CERVEZA AT ANTOJO EXPO! Heineken, a leading global brewer, is excited to announce its strategic participation in the upcoming Antojo Industry Trade Expo , taking place October 13-14 at the @Long Beach Convention Center, in Long Beach, CA! "The Antojo Expo presents a valuable platform to connect with key businesses in the US Latino beverage market," said Senior Account Director. "Our participation allows us to showcase the strength and diversity of our beer portfolio which include Mexican Cervezas, fostering new partnerships and solidifying our presence in the region." For additional information on attending or exhibiting please visit www.antojoindustry.com Limited exhibit space available! #antojoexpo #antojo #groceryretail #foodservice #tradeshow #heineken #network #b2b #latinomarket

Actively working in two completely different industries exposes me to 2x more people and brands simultaneously. It doesn’t matter if it’s food or race parts, a company’s brand is best represented by the people behind it. I have had the pleasure of working with the incredible humans at Industrias Tajín who support the vision of the Antojo Industry Trade Expo. I met Erin M. and Adam Friedman in Colorado and now we’re here at the National Restaurant Association Show in Chicago, watching in awe of how they connect and interact with their customers. This resonates immensely with Antojo Industry Trade Expo’s core values and level of customer service. The Tajin brand makes things happen and innovates with grace. They showcased a Tajín Habanero Shrimp Campechana, Tajín Strawberry Dragon fruit Mojito Mocktail, Tajín Hot Fudge Brownies, Tajin infused buttercream dolloped on pound cake, and more. With their support and the standards they uphold as a company, we are honored having them represent the Latin food and beverage market and being part of the show. I’m confident we will be serving the industry well. If you follow me and work in the food and beverage industry I invite you to join us at the Long Beach Convention & Entertainment Center on October 13th and 14th! Stay tuned for more! Register to attend here: https://lnkd.in/eKv-dAmy Exhibitor list as of May 1st: https://lnkd.in/e8ghzibZ #nra2024 #tajin #lbcc #lra #latinorestaurants #foodtrucks #longbeach #californiarestaurants #antojoindustrytradeexpo #AntojoExpo #crave #cravetheworld #antojo

Exactly one year ago today, we celebrated the incredible success of the very first Antojo Industry Trade Expo Industry Expo! Now, get ready for even bigger things! The 2nd Annual Antojo Industry Trade Expo Industry Expo is happening October 13-14 at the Long Beach Convention Center, and it's expected to DOUBLE in size! Over 100 food and beverage companies are already on board to exhibit. This is your chance to connect with leading businesses and industry professionals in the Latino foodservice and retail space. Don't miss out on this one-of-a-kind opportunity! REGISTER TODAY : www.antojoindustry.com #AntojoExpo #LongBeachConventionCenter #LatinoFoodservice #BusinessGrowth #RegisterNow #network #latinofoodshow #groceryretail #latino #food&beverage Lilly Rocha CMP, CMM Latino Restaurant Association NYS Latino Restaurant Bar + Lounge Association Dr. Lupillo Ramirez, MBA, EdD Latino Food Industry Association Heidi Hess

?? Thank you Christy Vega for hosting an impactful Power Summit at Casa Vega with esteemed leaders from various restaurant associations and renowned LA restaurant owners! ?? At this gathering, we emphasized the significance of amplifying the voices of restaurant owners from diverse backgrounds. It's crucial that every sector of our vibrant community is heard and represented. Key topics discussed ranged from wages to predatory lawsuits, supply chain challenges to labor solutions, and the integration and use of technology apps in our industry. Together, we delved into the future of restaurants, exploring avenues for growth and sustainability in an ever-evolving landscape. A heartfelt thank you to the California Restaurant Association, Independent Hospitality Coalition, Regarding Her, Digital Restaurant Association, and all participants for their invaluable contributions. Your insights and collaboration pave the way for a stronger, more resilient restaurant ecosystem. Let's continue to unite, advocate, and innovate for the betterment of our beloved industry! ???? #RestaurantSummit #CommunityUnity #FutureofRestaurants

?? Celebrating Progress in Diversity and Inclusion: A Note of Appreciation to the James Beard Foundation Board of Directors ?? Dear Colleagues and Friends, I am thrilled to take a moment to express my utmost gratitude to the James Beard Foundation Board of Directors for their exemplary dedication to advancing diversity and inclusion within the culinary industry. Over the past six months, their proactive steps and commitment to embracing voices from all backgrounds have been truly commendable. Six months ago, the Latino Restaurant Association (LRA) reached out to the James Beard Foundation with a suggestion to broaden their leadership spectrum by offering more positions to individuals of color. It is with great pride that I can now attest to the remarkable progress made in this regard. The Board's response has been nothing short of outstanding. One of the most significant strides the James Beard Foundation has taken is their ongoing series of interviews with numerous Latino leaders. By actively seeking out and amplifying the voices of Latino professionals, they have demonstrated a sincere commitment to inclusivity and representation. These interviews not only provide invaluable insights but also serve as a testament to the Foundation's genuine desire to embrace diversity. Furthermore, I am delighted to highlight the Foundation's continuing and broadening their programming to the BIPOC culinary community. This inclusive approach not only fosters collaboration but also creates opportunities for our members to showcase their talents and contribute to the culinary landscape on a broader scale. It is heartening to see such meaningful gestures that truly reflect the spirit of diversity and community. As we continue on our journey towards a more inclusive culinary world, it is imperative that we acknowledge and celebrate those who champion this cause. The James Beard Foundation Board of Directors exemplifies what it means to lead with purpose and vision. Their actions speak volumes about their dedication to serving a diverse community and ensuring equitable representation at every level. In closing, I extend my deepest appreciation to the James Beard Foundation Board of Directors for their unwavering commitment to diversity and inclusion. Together, let us continue to work towards a future where every voice is heard, and every talent is celebrated. #jamesbeard #jamesbeardfoundation #latinorestaurants Andy Carrasco Claudia Bodan Jeffrey García #LatinoRestaurantAssociation @latinorestaurantassociation Clare Reichenbach #diversitymatters #jacobmonty Antojo Industry Trade Expo Eric Jurado Dora Herrera #lucyramirez #bretThompson