LT

?? Attention higher ed marketers! ?? We're thrilled to announce the release of the LT and Convince & Convert 2024 Higher Education Marketing Report. Packed with data-driven insights and actionable recommendations, this report is your ultimate guide to elevating your marketing strategies for the 2025 academic year. ?? Download now and unlock the secrets to engaging prospective students like never before – link in the comments ?? #higheredmarketing #marketing2025 #collegeadmissions

Street Fight Live in Chicago wrapped up with powerful discussions on the experience economy, franchise models, and MULO tech. Nick Dan-Bergman attended, gaining valuable insights alongside industry leaders. Thanks to panelists like Jorge Barragan (The Picklr), Storm Tussey-Haverly (IAAPA), franchise brands like Neighborly and Fat Brands, and partners such as Placer.ai, Yext, and Meta for their support. Special appreciation to Nancy A. Shenker for organizing an impactful event!

At the AMA Conference, two of our agency's reps joined Geshia Garcia from the University of Miami to share insights on video-focused and student-generated content. They presented findings from our Higher Education Report, revealing how students research colleges and offering strategies for institutions to elevate their marketing impact. Exciting discussions on the future of student engagement in higher ed!

Our team just launched a sleek, immersive website for Isleta Resort & Casino, bringing the ultimate gaming experience to life. Dive into everything from high-stakes action to luxurious amenities, all with just a few clicks. Take a virtual tour and start planning your next adventure: https://www.isleta.com/

What an incredible #CMWorld2024! ? Nick Dan-Bergman joined Zontee Hou and Jennifer Harmon from Convince & Convert for various workshops and sessions that transformed how we think about content strategy. A few highlights that got us excited: ?? Watching the Social Pros Podcast with Zontee Hou come to life right on the expo floor ?? Deep-diving into content strategies that actually move the needle on business goals ?? Learning what today's audiences really want from their content experiences Creating amazing content is just the beginning. We're excited to put these new strategies into action for our clients!

Big things happening in Chicago! Our VP of Marketing & Partnerships, Nick Dan-Bergman, is leading a compelling panel tomorrow at the Street Fight Live Conference on the future of multi-location experiences. He'll be joined by industry innovators Jorge Barragan, CEO of The Picklr and Storm Tussey-Haverly, CMO of IAAPA. From pickleball courts to entertainment venues, they're diving into how brands are reimagining customer experiences in the modern economy. Let us know in the comments below if you're attending! ??

Lauren Hillery, our VP of Brand Strategy, will be joining Geisha Garcia from the University of Miami and Jason Keath from Convince & Convert at the 2024 American Marketing Association Symposium for the Marketing of Higher Education to reveal eye-opening research on the digital divide between students and higher ed marketers. Did you know 45% of students trust YouTube, but only 18% of institutions are there? Catch this insightful session Tuesday at 3PM and let us know in the comments below if you'll be there! ????

This week, our team participated in CSPEN's Annual Conference. ?? We're especially proud of our own Lauren Hillery, who presented key findings from our 2024 Higher Education Report alongside Stephanie Leisa Gallo from StrataTech Education Group and Thomas McCarty from Chief Outsiders.

We are honored to be featured in the 2024 Healthcare Decisions issue of In Business Magazine Phoenix. ???? Check out the insights of Chris Johnson, CEO at LT, "After all, healthcare is not just about treating diseases; it's about treating individuals - with respect, empathy, and an experience they will remember and appreciate." Click the link for a full read: https://heyor.ca/lWWMJB

Focus on authenticity over ads! ??? Students trust their teachers and peers more than anyone else. When it comes to creating content, make sure it feels genuine, informative, and relatable—not like an advertisement. Find more insights in our 2024 Higher Education Marketing Report: https://heyor.ca/DlnFKK ??