La Storia Productions

Need a quick afternoon pick-me-up? Catch this morning's live segment with Doug Zanger & Kyle O'Brien of Indie Agency News and our Head of Operations (RC Walker) and Head of Brand (Molly McKinney Walker) on the company mantra La Storia put into practice this past year that paved the way for our best year yet. Super simple yet effective concept you can put into practice right now, in every area of your own life - be it as creative, an entrepreneur, an agency owner, a freelancer, a tired parent, you name it... ?

When you're in the business of telling stories from behind the camera, it can feel a bit surreal to have a light shown on your own story. Grateful and humbled for this feature in CCM, and to the extraordinary staff, clients, collaborators, crew, and community who we've been fortunate enough to cross paths with over the past 14 years (and counting!) - THANK YOU ? ?? ?? ?? Onward and upward, friends. ?? Read the full article here: https://lnkd.in/gpVRzzt9 #LaStoriaProductions #grateful #ProductionCompany #cinematography #keycreativepartner #coloradofilm #ColoradoProduction #BoulderFilm #coloradofilmcommission #boulderchamber #cvfa #commercials #documentary #narrative #lifestyle #video #photo #videocampaign #photocampaign #awardwinningproductioncompany #bouldercommunitymedia RC Walker Geoff Walker Molly McKinney Walker Chris Svoboda Rebecca Schwager Steven Paschall

The best ads don’t feel like ads. They capture attention, build connection, and leave an impression. We know this, you know this, your sweet elderly neighbor Glenda knows this. And to be very clear, we are HERE for those types of ads ?? . We love producing them and we love the goosebumps we get from watching them. But we're *also* here for the clever, self-aware campaigns that poke fun at industry clichés in ways that feel authentic and refreshing ?? . These types of ads lean into the very thing they are and like this ad campaign we produced recently for our friends at TextNow - is a model we think you'll be seeing a lot more of in 2025. After all - people buy from brands they like, know, and trust. So if you're a brand trying to figure out how the heck to stand out this year and sell the problem you solve, let's talk (shameless plug ??) and read this quick run through of 3 trends you might consider leaning into: LFG Brands that stand out today know their audience. And because they do, they aren't afraid to embrace bold, clever, weird, relatable, and / or comedic content that take their audience on a little journey. Sure, this approach keeps audiences on their toes and maybe from clicking away before your CTA lands, but it also subtly wins them over—making them genuinely LIKE your brand. THE EVERY-PERSON SPOKESPERSON Post #superbowl, we predict the remaining wave of standout commercials in 2025 will feature relatable spokespeople who fit the audience demo as well as real people, employees, and customers. This approach helps viewers KNOW your brand at an accessible level that feels within reach to them. GO AHEAD, BREAK IT Breaking the fourth wall has been done since 1918. Fact, we looked it up. And while it's nothing new, what this bullet really means is being true to what you are, whatever that is. And if you're making an ad, lean into it. Like our latest spots for TextNow, this self-aware approach creates an instant connection with viewers and brings them behind the scenes and in on the inside gag with you. This approach helps viewers TRUST your brand. #WeMakeCommercials #CommercialFilmmaking #CommercialFilmmakers #MarketingTrends #BrandStorytelling #LaStoriaProductions #ContentThatConnects #CreativeStrategy #Branding #BoldBrands #CreateCleverCampaigns. And click here for a list of all the awesome people who worked on this commercial alongside us! (Andrea Nordgren Jesse Selwyn Jonathan Boal RC Walker Molly McKinney Walker Chris Svoboda Rebecca Schwager Kevin Andrews & so many more!) https://lnkd.in/g5ftpM2q

It’s one thing to go to a summer party. It’s another to BRING the party in an icy fresh ROVR cooler. Proud to share our latest muti-tiered video campiagn for our friends at ROVR Products, featuring footage captured all over Boulder, Vancouver, Miami, and Joshua Tree. Big thanks to Colin Yen & Maura M. for their partnership and contribution on this one! C R E D I T S Director of Marketing: Kyle Rajaniemi Director: RC Walker Director of Photography: Fredo Jones Executive Producer: Molly McKinney Walker Producer: Katie St. Peter Project Manager: Rebecca Schwager 1st AC: Helena Gruensteidl Gaffer: Ted Goble Key Grip: Jean-Paul Montoulieu Art Director: Steve Paschall Casting: Wilhelmina Denver Talent: Geo Wilson Talent: Jesse Manderson Talent: Allie Harvey Talent: Coco Menk Talent: Angelica Segura Talent: Alius Evans Content Contributor / Influencer: Colin Yen Content Contributor / Influencer: Maura Mesquita

Heyo! A BIG congratulations to our friends at TextNow for being named finalists in the Digiday Awards' Best Product Launch category! We had an absolute blast working on-set and in the edit bays to help bring this campaign to life, and it feels pretty darn good to see it recognized alongside so many other standout campaigns. (Although now we can't help but wonder - should we encourage ALL of our clients to wear matching purple track suits while on-set? ??♀?) Noa Gutterman Thomas Zukowski Zamir Wassermiller Molly McKinney Walker RC Walker Jesse Selwyn Jonathan Boal Andrea Nordgren Peter Godshall Brian De Herrera-Schnering Rebecca Schwager

Chances are at some point in your life you've thought it would be nice if a Genie (like the Robin Williams one) was real. Because, let's face it, sometimes we could all use a wish... or three. For our second project with TextNow, we all collectively decided to go big?and?aim for something magical. Literally. A genie character and many visual effects later, in close collaboration with the TextNow?creative?team, we took a situation as relatable as trying to use a phone to map out where to go in your car, and turned it into a humorous, imaginative, and very purple moment. And now that we know?such?a "Jeannie" is out there, we're all hoping that she'll be popping up again soon... CREDITS Director: Jesse Selwyn Director of Photography: Jon Boal Executive Producer: Molly McKinney-Walker Line Producer: Andrea Nordgren Head of Creative: RC Walker Senior Editor: Chris Svoboda Associate Creative Director: Steven Paschall Talent: Leila Henry Talent: Amy Argyle Casting: Stuart Stone Casting Colorist: Pinto Pictures Photographer: Peter Godshall 3D Animator: Peter Godshall 1st AD: Callahan Woodbery 1st AC: Kevin Andrews Gaffer: Tyler Kaschke Key Grip: Justin LaValley Digitech: Jon Rose Stills Assist: Garrett Milanovich Audio: Cody Troyer HMU: Beth Walker Props & Wardrobe Stylist: Kendra Kimball DIT: Tim Hardy Best Boy Electric: Zack Lewis Best Boy Grip: Doug Hrdlicka 2nd AC: Phillip Walter PA: Madelin Cover PA: Daisy Veciana

Please place your seat back into its upright position, your tray table up, buckle up, hit play, and enjoy the flight.??? Our latest work for Boom Supersonic takes us back, before it takes us forward. 50 years ago, Concorde showed supersonic flight was possible. Now, Boom will make faster flight routine with Overture. Huge thank you to our client and the creative team at Boom for this continued partnership that fills us up, for entrusting us with stories like this one that literally get to document history in the making and to our amazing, tireless crew who make it all possible: C R E D I T S Production Company: La Storia Productions Creative Director: Anthony Atwood? Snr. Marketing: Kaden Colby EP: Molly McKinney Walker Director: RC Walker DP’s: Chris Calnin & Fredo Jones Photographer: Brandon Lim PM: Rebecca Schwager Camera Operators: Connor Gaskey, Matt Zlamal & Alden Blake Drone: Dillon Stucky Drone Asst: Sam Windell 1st AC: Chris Macdonald Photo Assts: Renz Dimaandal & Darren Martin DIT: Chris Svoboda Editors: RC Walker, Chris Svoboda & Diego A. Rodriguez C. Audio & Sound Design: Steve Paschall

Please place your seat back into its upright position, your tray table up, buckle up, hit play, and enjoy the flight.??? Our latest work for Boom Supersonic takes us back, before it takes us forward. 50 years ago, Concorde showed supersonic flight was possible. Now, Boom will make faster flight routine with Overture. Huge thank you to our client and the creative team at Boom for this continued partnership that fills us up, for entrusting us with stories like this one that literally get to document history in the making and to our amazing, tireless crew who make it all possible: C R E D I T S Production Company: La Storia Productions Creative Director: Anthony Atwood? Snr. Marketing: Kaden Colby EP: Molly McKinney Walker Director: RC Walker DP’s: Chris Calnin & Fredo Jones Photographer: Brandon Lim PM: Rebecca Schwager Camera Operators: Connor Gaskey, Matt Zlamal & Alden Blake Drone: Dillon Stucky Drone Asst: Sam Windell 1st AC: Chris Macdonald Photo Assts: Renz Dimaandal & Darren Martin DIT: Chris Svoboda Editors: RC Walker, Chris Svoboda & Diego A. Rodriguez C. Audio & Sound Design: Steve Paschall

Some recent color work with La Storia Productions and some lovely creatives and crew!

No, no... thank YOU Andrea Nordgren. ??