Kwello

Medical Affairs Decision can be Million-Dollar Investments ??? Insights aren’t just data—they’re the key to smart, strategic decisions. If your 20-person #MSL team prioritizes a key scientific topic for one quarter, with an average cost of $400K per MSL per year, that’s a $1M investment. The question is: How confident are you in that decision?? Let’s connect and ensure your insights drive real impact. ?? https://lnkd.in/e5AvRCJ8 #MedicalAffairs #MSL #Pharma

In this episode of OnPoint podcast, Scott Thompson sits down with Brant Jarrett, Head of Field Medical at Mallinckrodt Pharmaceuticals, to dive into the complex world of Insight Generation. Brant shares why insights are one of the best ways to demonstrate the value of #MSLs—but also why gathering, analyzing, and reporting them is no simple task. Key topics: ?? Strategic planning & collaboration for better insights ?? The evolving role of AI & social media in Medical Affairs ?? How MSLs can leverage insights to prove impact ?? Listen now: https://lnkd.in/eS6zNJyR #MedicalAffairs #FieldMedical #OnPointPodcast

Unlock the Full Potential of Your Medical Affairs Interactions? Every conversation between an MSL and an HCP holds untapped strategic value. But did you know that insights are only captured in less than 10% of these interactions? The key? Asking the right questions. We teach #MSL teams to integrate powerful, strategic questioning seamlessly into their discussions. Our Accelerated Insights Program empowers teams to go beyond surface-level conversations—uncovering the real drivers behind #HCP perspectives. Want to turn everyday interactions into actionable insights? Let’s talk. ??https://lnkd.in/e5AvRCJ8? #MedicalAffairs #PharmaInsights #HCPEngagement

Beyond the Metrics: Transforming Medical Affairs Reporting ?? How can Medical Affairs go beyond tracking numbers to create impactful narratives that truly drive strategic decisions? Join Blueprint Medicines’ Kjersten Teeter and Scott Thompson as they explore: ? The shift from operational tracking to strategic impact ? Aligning data with organizational goals to measure true value ? Leveraging AI & advanced analytics for deeper insights ?? Listen now to learn how Medical Affairs can elevate reporting from “what happened” to “why it matters.” https://lnkd.in/eRGfePbY #MedicalAffairs #MedicalExcellence #AI

Medical Affairs is evolving—are you keeping up? The days of relying solely on traditional field insights are over. Social listening is unlocking real-time, unfiltered intelligence from HCPs, providing the data you need to refine strategy, strengthen engagement, and drive impact. Why it matters: ?? Identify emerging trends faster ?? Validate (or challenge) field insights with broader data ?? Engage with a wider network of HCPs—without the high costs of advisory boards? Discover how leading #MedicalAffairs teams are using social listening to stay ahead. Read our blog now! ?? ?? https://lnkd.in/e6JRVM47? #SocialListening #HCPInsights #PharmaInnovation

Medical Affairs teams collect a wealth of data, but the real impact comes from transforming that data into strategic insights that drive decisions, improve HCP engagement, and enhance patient outcomes. How can you turn raw data into meaningful insights?? ?? Identify patterns & trends in HCP interactions ?? Use the Insights Loop to refine strategies continuously ?? Leverage AI & automation to streamline data analysis Learn how to bridge the gap between data and insights in our blog: https://lnkd.in/eyBryrGv? #MedicalAffairs #HCPEngagement #AIinPharma

MSLs are on the front lines of Medical Affairs, gathering insights that shape strategy. But are they getting the same tools & support as leadership? In this webinar, Dave Harper joins Scott Thompson to discuss how MSLs can: ?? Identify patterns & trends within their territory ?? Get real-time coaching on their insights ?? Use the same tools as leadership for a more data-driven approach It’s time to move beyond the “black box” and empower MSLs with actionable insights! ??Watch on demand: https://lnkd.in/eXuhJQ8A #MedicalAffairs #MedicalExcellence #PharmaLeadership

Building the Future of Medical Affairs Leadership ??? In this OnPoint Podcast episode, Scott Thompson sits down with Donna Holder, Executive Director, Head of Digital Strategy and Innovation at Daiichi Sankyo US, to discuss: ??The evolving role of Digital in Medical Affairs ?? How AI is shaping insights analysis ??Key criteria for choosing the right technology partner ?? The essential skills for future Medical Affairs leaders Donna shares why diverse expertise is critical for success—blending #MedicalAffairs experience with technical innovation to build a well-rounded team. ?? Listen now to gain insights from one of the top leaders in the field! ?? https://lnkd.in/eF848KYs #DigitalInnovation #PharmaLeadership #Kwello

X (Twitter) has transformed how KOLs and DOLs share insights, engage with peers, and collaborate globally. From real-time scientific discussions to patient-centered conversations, digital engagement is more important than ever. Key trends shaping KOL/DOL interactions on X: ?? Faster information exchange & real-time updates ?? Increased patient participation in medical discussions ?? Virtual symposiums & cross-specialty collaborations ?? The challenge of navigating algorithm changes & filtering insights How can Medical Affairs teams stay ahead? Read our blog to explore X’s evolving impact and how to refine your digital engagement strategy. ?? Read now: https://lnkd.in/eHnkfqYG? #MedicalAffairs #SocialListening #KOLengagement #PharmaInnovation

How Social Listening is Changing the Game for Rare Disease Patients?? Rare diseases are often misunderstood, misdiagnosed, and overlooked. But social media is giving patients a voice—and #MedicalAffairs teams a new way to listen. Through social listening, we can: ?? Uncover patient challenges & diagnostic hurdles ?? Understand real-world experiences with rare diseases? ?? Support awareness & research to close knowledge gaps ?? Connect HCPs, patients & advocacy groups for better collaboration Our study last year on Cushing’s Syndrome revealed critical gaps in diagnosis, treatment availability, and disease awareness. By leveraging social insights, we can help drive meaningful change. ?? Read our blog to see how Social Listening is reshaping rare disease understanding: https://lnkd.in/dY6F_Qce #SocialListening #HCPInsights #PatientAdvocacy