Knudge

As a financial advisor, one of the biggest challenges of my job is ensuring clients implement the advice & recommendations that I believe are in their best interest. It has been a journey (and I still haven't mastered this!), but a few strategies that have proven effective in fostering trust and ensuring clients act on my guidance: ?? Provide Context and Education: I take the time to explain the "why" behind my recommendations. Educating clients about the reasoning and potential outcomes motivates them to take action. Also, using visuals is an effective way to help breakdown more complex planning strategies. ?? ?? Accountability and Support: Serving as an accountability partner for clients is one of my key responsibilities & systematically sending them “gentle reminders" has proven to be an effective method for taking the recommended actions. Additionally, utilizing tools like Knudge which enable me to track the progress of recommended action items & identify where bottlenecks arise within the implementation process has been a game-changer. ?? Leverage Technology: As an advisor that primarily serves the startup community, I’ve had the unique opportunity to discover many new tools & software solutions that enhance the client experience and create efficiencies for advisors. With burgeoning AI tools across the financial advisory landscape, I believe it’s so important for advisors to embrace this technology within their practice, while still carefully vetting these tools for privacy & security requirements. For example, Zocks is a powerful AI tool that structures the data from client conversations with clear, actionable items for me to use when creating back-office tasks, which enables me to spend more time with clients & running the business operations. Technology that can improve?customer satisfaction and enhance advisor productivity is going to be a game-changer for RIAs going forward. Advisors in my network - Would love to hear any tools or strategies that you have found effective in your practice!

How cool is this?! I've known since we started The Goodland Group that our clients move forward with our advice at a much greater rate than industry averages (which I think hover around 25%, but I can't find that stat so don't quote me), and now I have the data to see it! We've been using Knudge with our clients for the last couple of years to track action steps, and of over 2,000 action steps, our clients have completed 82% of them so far. (The remaining action steps are still active.) Also this post is not sponsored, I just use Knudge and like it, and I love being able to see this data on implementation. #I??data

I look forward to the day when learning how to help behavior change is a core part of the FP curriculum!

Shaun Erickson, CFP? has a focus for his firm that is different than most. He's focused on building a human-first approach into the fabric of his firm. If you're wondering what that even means, take a look at JUST A FEW of the areas where he's embedded a human-first approach: ?Website ?Culture ?Advisor Assessments ?Tech Stack ?Meeting Process ?Training Programs ?Client Communications And, believe it or not...there's WAY more. If you're an advisor trying to embrace a human-first approach... If you're a firm owner wondering how to build a firm with a human-first approach... This episode was recorded for you. Listen here -->?https://lnkd.in/epMicg9K

Webinar alert! ?? ??? : Tuesday, November 14th at 1pm ET / 10 am PT ??? : Join us for a great discussion around how advisors can leverage?Knudge?to get clients to take action after a meeting with them. ?? :?Andres Mazabel, Head of Advisors at?Trust & Will;?Samuel S. Deane, MBA, President & CEO at Deane Wealth Managment;?Dave Connolly, CEO at Knudge Register today:?https://lnkd.in/eF2FfFGg