At Kinective Media? by United Airlines, we believe in creating meaningful connections between travelers and brands through our newly launched media network. ? By leveraging insights from travel behaviors of over 165 million annual United flyers, Kinective Media connects customers to personalized, real-time advertising, content, experiences and offers from leading brands. We provide marketers with unparalleled opportunities to engage with their target audiences across various channels, including our award-winning mobile app and Inflight entertainment screens and more, pre, during, and post journey.
Kinective Media? by United Airlines的外部链接
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Thank you Andy Plesser and the Beet.TV team for another great event last week with partners and peers from dentsu, Koddi and others. Always a great room to be in and conversation to be part of.
We explored the future of commerce media and retail media at the Beet.TV Leadership Summit yesterday at dentsu with Harsh Jiandani Koddi, Brian Monahan commerce head at dentsu, Aaron Gallagher Kinective Media? by United Airlines and Julian Zilberbrand #BeetDentsu
James Rothwell had the opportunity to share more on the #AWNY20 Innovation stage about our #travelermedia network, how it enhances the journey for customers and creates value for brands. Thank you Jamie Maw for the conversation. #commercemedia
Mike Petrella discussing harnessing the power of 1st party data at Advertising Week New York with industry peers and friends, Benjamin Vandegrift from VAB, Andrea Zapata from T-Mobile, Field Garthwaite from IRIS.TV and James Burka from PMG. #commercemedia
The Kinective team are showing up in full force at Advertising Week New York: James Rothwell on stage with Kevin McGurn at T-Mobile, Robin Partenheimer Wheeler at Fetch and Kerry Flynn at Axios exploring the role of #loyalty and #omnichannel #addressability
Kinective Media? by United Airlines转发了
What a stimulating day at AdWeek exploring Clean Rooms and Data Collaboration. Grateful for the insightful discussions with Isaac Dinner Indeed, Madeline Power Spotify, and Frederick Stanichev LiveRamp. Kinective Media? by United Airlines
Mike Petrella sharing more at Advertising Week New York about the combination of #CTV and #commercemedia with PubMatic, Omnicom Media Group and Roku
Aaron Gallagher at Variety’s Content Meets Commerce Media Summit presented by KINESSO, joined on stage by Uber, CVS Media Exchange (CMX) and Instacart, exploring the differences and similarities between #commercemedia and #retailmedia: “There is a huge opportunity for brands to tell their stories across our platform but there is also an opportunity to bring their own content onto our in-flight entertainment experience.”
Mike Petrella: “We are proud of the work we have done to get to the start line and now it’s time to scale”. On stage with Charlie Neer at MiQ, Ellen Jepsen Mulryan at The Trade Desk and Jeffrey Bustos at IAB.
Aaron Gallagher discussing the utilization of data for non-endemic brand activations with Nexxen, Tinuiti and IAB at Advertising Week New York
Great partnership, already flourishing with Nexxen driving results for travel and non-travel brands looking to connect with our valuable traveler audience. #commercemedia #travelermedia
Nexxen is proud to share that we've been named a preferred data platform for Kinective Media? by United Airlines, extending the availability of the airline’s rich first-party data from its customers and MileagePlus loyalty program to advertisers leveraging the Nexxen DSP or SSP. Our first-of-its-kind partnership is already driving results for endemic and non-endemic brands alike, enhancing audience reach by 64%. Looking to learn more about the powerful data or building your own commerce media network with Nexxen’s technology? Read the full release for all the details here. https://bit.ly/3BFBlw3