Kard

A globally recognized burger restaurant chain approached Kard wanting to target more of a tech-savvy Gen Z and Millennial audience. And in just 3 months, they: ?? Achieved a $12.5:1 average topline ROAS ?? Saw a +40% increase in average order value ?? Targeted 94% new customers Want to see if you can achieve similar results with Kard? Have a conversation with our team about what your goals are for 2025 and how we can get you there: https://lnkd.in/gt2mfZPt Or check out more of our customer results: https://lnkd.in/gY-Hgc-s

We’re gearing up for the Brand Insider Summit: QSR in Santa Barbara! Meet with Kard tomorrow to discover how our rewards-as-a-service API can drive loyalty and boost repeat purchases. Whether you're focused on Gen Z, Millennials, or the next generation of customers, we have the tools to keep your brand top of mind. Let’s connect and explore how we can elevate your brand in the competitive QSR space! Schedule a meeting: https://lnkd.in/gQPg9g9D

?? We’ve added another new leader to our roster ?? Please help us give a warm welcome to Lars Bowlin — our Director of Data Platform! He comes with: ?? Years of experience streamlining and leveling up backend processes ?? Aligning engineering goals with business goals ?? A knack for motivating technical teams ?? Excitement about the future of Kard (and productizing the data it collects) Read more about his career and how he’s planning to elevate Kard’s product in our: Full announcement: https://lnkd.in/gikZRmPe Press release: https://lnkd.in/gWq2Ys2n

More insightful research from BANYAN and PYMNTS* that we just have to share: Consumers who do not currently use card-linked offers are intrigued by them — more than 1/4 say they would start using card-linked offers in the coming year. ?? Do you have a CLO strategy? If you don't, read how top retailers and issuers are attracting the customers you want: https://lnkd.in/gZDcCywF If you do have a CLO plan in place, consider this: 59% of Gen Z and 52% of bridge millennial consumers currently using card-linked offers expect to *increase* their use in the next year. ?? Are you targeting them? Kard has a network of $47M+ digitally savvy Gen Z and Millennial cardholders. And getting your brand's name in front of those buyers is free. Kard is 100% pay for performance (not impressions). If we've got your attention, reach out. We're eager to chat about how we could level up your CLOs: https://lnkd.in/gt2mfZPt *https://lnkd.in/epM8vbrP

Navigating the fast-casual dining space? Let Kard show you how we’re enhancing customer loyalty at the Brand Insider Summit: QSR. Our rewards platform is designed to connect your brand with millions of hard-to-reach consumers, providing fast impact and seamless integration. Catch up with Mark Benoit and Ellie Hampton at the summit to explore the possibilities! Schedule time with the team: https://lnkd.in/gQPg9g9D

A few weeks ago, Mark Benoit, Ellie (Hampton) Collins, and Christopher Di Censo went to Shoptalk 2024 — Here are their 4 main takeaways: 1?? Balancing personalization and automation. Many companies are exploring how to use data and AI to have more personal, meaningful, and relevant relationships with their customers while being efficient and automating where they can. We’re curious. How are you doing it? 2?? Personalizing every channel. Leaders at McDonald’s commented on their focus on developing a personal connection with every customer — whether they are dining in a restaurant, going through the drive-thru, ordering in the McDonald’s app, or ordering delivery. The key to providing meaningful experiences? Data. (and that happens to be one of Kard’s differentiators!) 3?? Mining for and capitalizing on “fan truths.” Can you hear the theme here? Yep, it’s data. Sifting through it to find customer affinities and then speaking to them directly is how McDonald’s brainstormed the ultra-popular Grimace campaign. With a rewards-centric ad network like Kard, you can create surprise and delight memories with highly tailored cash back or discount offers. 4?? Drawing inspiration from across the entire consumer ecosystem. If you’re in retail, you shouldn’t *just* be looking at other competitors’ marketing and loyalty strategies. You should be taking stock of leading QSR, grocery, subscription, and more. For inspiration, check out our case studies: https://lnkd.in/gY-Hgc-s

Koby Halbrook went to Grocery Shop recently. Here are a few takeaways — and questions merchants might want to ask themselves! — Shoppers are their own brand. How does your brand fit into their lives and lifestyles? — Consumers seem to be more loyal to trends than legacy brands. What are you doing to stay on top of their feeds? — There is a need more now than ever to find the authentic, personalized sweet spot that meets shoppers where they are searching and tapping. Are you doing that? Card-linked offer platforms like Kard can drive authentic, customized offers for every single segment of a brand’s audience. Want to learn more? Here’s how card-linked offers level up loyalty: https://lnkd.in/g-fjUyDw

If you already have an affiliate program, you’ve already done much of the work needed to carry out a CLO campaign. You know: → Who your target audience is → What they care about → How much they typically spend → When they spend And you can match that criteria to an issuer’s network and the types of offers they publish, making for a quick and effective launch. Thinking about using affiliate + CLO? Be sure to read: https://lnkd.in/g5zeSsMc

Catch up with Mark Benoit and Ellie Hampton at the Brand Insider Summit: QSR in Santa Barbara! As dining experiences evolve, Kard is helping brands stay ahead with our rewards-as-a-service platform. Whether you're targeting Gen Z or Millennials, we connect your brand to 47 million cardholders, driving loyalty and repeat visits. Don’t miss the opportunity to learn how our solutions can make your brand stand out. Let’s chat: https://lnkd.in/gQPg9g9D

The goal of any bank is to sign on customers who will actually transact and continue transacting over time, and the best way to encourage that behavior is rewards. A popular all-digital bank realized this early on. As an early adopter of Kard, they saw the potential of CLO — not only as a loyalty play but also a customer acquisition and brand awareness strategy. Over the past year, the issuer and Kard have leveled up its loyalty program in several ways, and those changes have had a major payoff. In just a few months, the bank: — 19x’d its match rate — 20x’d its revenue — Increased average customer value by 71% Want to learn more about how they did it? Read the case study here: https://lnkd.in/g3hrc3e4