It was a pleasure sitting down with Allison Putnam to talk shop and share stories. Here's to big years ahead for us both!
Janet Craig owner of Jan Craig Headcovers joins us on Women in Golf. Watch ?? on Youtube https://lnkd.in/gsQ3iiy8 Janet shares her family’s rich legacy in golf, which began with her grandmother in 1962. Unable to find a suitable headcover for her new golf bag, she knitted her own, grew a community around them which caught the attention of Jack Nicklaus and launched the brand’s success. As Janet took over the business five years ago, she emphasized the importance of maintaining handcrafted quality and the family aspect of their products while navigating modern challenges. She continues to honor her grandmother’s legacy celebrating golf’s heritage. In this episode, Janet shares: - Her transition from journalism to taking over the family business. - The challenges of modernizing marketing strategies, and her vision for the future of the company. - Her journey as a business owner, discussing the challenges of perfectionism and procrastination, the importance of setting short-term goals, and the value of strategic collaborations. - Evolving demographic in golf, emphasizing the need to empower women in the sport and the significance of customization in products. - Importance of networking and mentorship within the golf industry, showcasing the supportive community that exists among women in the field. We are grateful for this friendship and look forward to the bright future of Janet and her team at Jan Craig Headcovers. Allison Putnam PGA Magazine