Introducing the all-new Canton. A huge step for the Jack Mason Team. The Canton is our first Swiss Made watch, which means our supply chain has expanded across the pond to the most respected watchmaking country in the world. The easy way to obtain the Swiss Made label is to simply move the assembly to Switzerland, but we did not stop there. The Canton is manufactured by an entirely new supply chain that is frankly, on another level. We turned to artisans who make some of the most respected brands in the world to apply their golden touch on the Canton and as expected, the in hand result is astounding. We are thrilled to strengthen our watchmaking infrastructure in both the U.S. and Switzerland. As we reflect on this significant milestone, we are filled with immense pride and gratitude. This achievement represents not just a new chapter in our journey but a testament to the dedication and passion of everyone involved. It’s a celebration of our commitment to excellence and innovation. We are excited for the future and look forward to continuing to push the boundaries of watchmaking. #watches #productdesign #watchindustry https://lnkd.in/gGyayxUn
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