It's here. It's soft. It's effortless. And it's available on itsaugust.co - that's right, the August Period Cup has FINALLY launched after nearly 2 years of development. This cup was specifically designed with beginner cup-users in mind — whether you’re 12, 25 or 40 — the August Cup is flexible, easy-to-insert and comfortable (once you get the hang of it??). There are some super unique features on our Cup like the blood drop indents & grippy stem to help guide your fingers when releasing the suction, the measurement lines, and generally the softness of the silicone material. Did we mention it can be reused for up to 10 YEARS and on the day-to-day left in for up to 12HRS ?!! If it works for you & your flow, it’s gonna be a game changer. As with any new product, it takes a village to get through the checklist of designing, rounds & rounds of community feedback, FDA-approval, Ops logistics, creative shoots, digital execution and, of course, Launch Day. With that in mind, shoutout to the entiiiire August Team (small but mighty!) since, very literally, each of us had a big hand in inching this Cup across the finish line slowly but surely over the last nearly 2 years (!!!) Special shoutout to Claudia O. on product dev, Ruby Moon & Renea Tanner on creative & content, Jake Tackett & Elena Gadekar on Ops & Web, and the rest of team for stepping in for decision-making times. Although it feels like we're across the finish line in a lot of ways, we've actually just entered Phase 2...the product is in the hands of our community???? It's easily one of our favorite parts of a new product launch because it's feedback time! Nothing makes us happier than hearing when our product(s) are helping to reshape their relationship to their menstrual cycle and providing them with comfort, ease and reassurance. From the beginning of August (2020??) we’ve always been on a mission to make periods, products and education more accessible and not so intimidating. It’s no secret that Cups are *usually* kinda scary but we’re going to help our customers navigate it with tutorials & content about how to use the cup in their day-to-day life. We'll be fielding comments & emails to keep track of FAQs!???? Anywayyyy, if you pick up an August cup from itsaugust.co, let us know???? lots of love — Team August
关于我们
August is a lifestyle brand working to reimagine periods. Everything we do is with, by, and for our community, our #InnerCycle.
- 网站
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https://itsaugust.co/
August的外部链接
- 所属行业
- 健康和个人护理产品零售业
- 规模
- 2-10 人
- 总部
- New York
- 类型
- 私人持股
- 创立
- 2020
产品
地点
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主要
获取路线
1460 Broadway
US，New York，10036
August员工
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Naveen Jain
Contributor at Tari Labs & Yat. Bootstrapped Sparkart. YC alum. Angel Investor (Flexport, LayerZero, Squire, Landed, Verge Genomics, Multiply Labs…
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Anas Ghazi
C-Suite Executive | Angel Investor | Advisor | Board Director | Professor
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Jennifer Cheng Lo (JenniferCheng.Eth.Sol.Btc.Moca) C.
??????????Chair NewChic Capital Single Family Office | AIJennX Agent | JennClub DAO | Ace Fund & Asset Mgmt | Globalify AI | BlockPro.US | ????…
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Erin Burk
Sales + Growth @ August | Ex-Uber, Ex-Deloitte
动态
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come find us on TYB to join our community ?????????? : https://lnkd.in/eJq2tvvP
Building TYB "Try Your Best" community rewards platform and Joggy energy. Founder Outdoor Voices.
Softwear > Software CEO ??. Hosted our first TYB Community Commerce event in NYC this week demoing our community rewards platform, unveiling our new TYB Shop feature and hosting leaders from top brands on platform to speak to their experiences and results so far. Very appreciative of everyone who played a role and thrilled to be co-creating the future of commerce together. Where obsession pays off. Brands ?? Fans. Try Your Best (TYB) Glossier, Inc. Kleona Mack SET ACTIVE Elle Rudnick Topicals Natalie Browne Holmes ChapStick August Nadya O. Mario Badescu Skin Care, Inc. Danielle Kalen Bubble Claudia Crouthamel Marianne Robinson
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haha glad our memes (curated by Ruby Moon) are getting the recognition they deserve?????? counting down til #Wicked Part 2 visuals later this year??♀??? ????
All Things Femtech | Femtech Founder | Growth Strategy Consultant | Decoding Gen Z Consumer Behavior
Meme Marketing Is the Secret Weapon FemTech Needs Here’s why using humor is winning over Gen Z and reshaping reproductive health. Here at Zahra, we reached over 30 million views with this strategy for our Gen Z audience in the Middle East/North Africa region. August tying their Wicked-themed meme to a trending pop-culture moment. The result? A campaign that connected, educated, and drove engagement without trying too hard. For founders, meme marketing isn’t just “cute content” but a scalable growth strategy that connects with Gen Z on their terms. Read more here. And subscribe to my weekly newsletter on all things female tech!
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Having so much fun sending out Fancypants Baking Co. cookies in every order this month and seeing our customers' reactions?? Thanks to Wholesome Goods for including our partnership in its?Substack this week (https://lnkd.in/eYYn5aes) and to Foodbevy (Jordan Buckner (Foodbevy)) for including us in their 'This Week in CPG' roundup last week. You can check out the list on their website (https://lnkd.in/gP4Adrhk), or in their newsletter (https://lnkd.in/exKnNxWK) !
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Happy pre-holiday Friday everyone (we're so close!!) We've had a busy Q4 closing out 2024 and getting our ducks in a row for 2025 (new year new products... ??). Of course, December offers many events and opportunities to connect with our IRL communities. Pictured here are 2 of our Team members, Jana Shemano (Biz Dev.) + Ruby Moon (Mktg), at the Annual Winter Market at VITAL Climbing Gym in West Harlem. If you're interested, Jana has also written up a brief recap of our recent 'Boots-On-The-Ground' startup strategies - check it out! Can't wait to connect with more of you in the New Year - and reach out if you want to get your company's bathrooms stocked with the comfiest period products around??????
I’ve been working at early stage start-ups for three years now, so I figured it was time to start sharing some of my learnings! For now, I'm calling it, “Tales of a Start-Up Founding Team Member.” Here’s my first entry. :) This summer, I attended a panel discussion where successful consumer goods founders were asked, “Do you think your company would have been as successful if you started post-pandemic?” The consensus was no. Why? Because post-pandemic companies rely on social media to make sales. In the early 2010s, when the companies represented at this panel were founded, they could not rely on social media in the same way as start-ups do now to market and scale their products. They had to be “boots on the ground” at farmers markets and community events every week to meet new customers and market their products. As a founding team member at a post-pandemic consumer goods company, I can attest that social media is incredibly powerful and important to our marketing strategy (we have 5M+ followers across our company and co-founder’s social media accounts). It works, it’s fun and it’s easily scalable. However, I believe that the “boots on the ground” strategy must be incorporated as well. In a Master of Scale interview, Airbnb co-founder Brian Chesky advocates for doing things that don’t scale. This means knocking on people’s doors, meeting individuals, shaking their hand, looking them in the eye, talking about your products and learning what your customers love.? (https://lnkd.in/eXNRpfbq) Knowing all of this, my colleague, Ruby Moon, and I, at August, developed a “Boots on the Ground” initiative to connect with local NYC businesses. Metaphorically speaking, we’re “knocking on doors.” Last year, Ruby and I went to The Joffrey Ballet School where we spoke with a class of teenage ballerinas about periods and being an athlete on their period. We made wonderful connections, captured content and set up a long term partnership where we stock their bathrooms with August period products. More recently, we went to a winter market at Vital West Harlem, a rock climbing gym in West Harlem, and tabled alongside 2 other small businesses. We made meaningful connections with Vital climbers who were excited to learn about our brand, made a couple of sales and even met a non-menstruator who learned a new perspective on bathroom maintenance. Before speaking with us, he never considered keeping period products or a small trash can in his bathroom. By the end of our conversation, he told us that we gave him a lot to think about and is going to buy a bathroom trash can and period products for menstruating guests. This was a major win. I am excited to continue experimenting with this project and analyzing the impact of “boots on the ground” efforts on our brand awareness and sales. And here are some pictures of Ruby and me at the Vital winter market -- it ended up being a very fun Friday night. :)
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Not sure about everyone else but we’re over here wondering…where did Fall go? And how are we almost in 2025?!!? ? It’s been a whirlwind 4th year of?August?and, of course, we wouldn’t be here without our community. We specifically wanted to thank all those who participated in our?4th Annual Redistribution Pledge. Via your orders, we’re able to continue supporting The Kwek Society's work to provide Indigenous students with period supplies, education and other essential resources. So, thank you – migwetch – on behalf of The Kwek Society and Team August. ? Speaking of thank yous…we have a little Holiday Gift going out in orders this month (til supplies last):?A FREE BAG OF COOKIES! They’re sustainably-made, crispy cookies from Fancypants Baking Co. and we’re big fans here at the office (been snacking on them between meetings haha). The Salted Caramel is SO buttery and flavorful and the Chocolate Chip is a perfect cravings-feeder. With that, cheers to the Holidays and cozy season.
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#SpotifyWrapped dropped last week...so for the 3rd year in a row, here is our version ? August Wrapped? what were your top August products? ??
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Kicked off our 4th Annual Redistribution Pledge today! Once again, we are committing to donate a portion of our proceeds during the Black Friday/Cyber Monday week to the Indigenous-led nonprofit, The Kwek Society - an organization dedicated to eliminating period poverty among Indigenous communities across the United States. The main goal of this Pledge is?impact but we're still treating our community to?20% off using the code?THANKFUL2024. Plus, at no extra cost to them, a donation will be made to support?The Kwek Society’s?period supply & education initiatives.?Read all about their work and impact here: https://lnkd.in/ePCmj2Ep #RedistributionPledge #NativeAmericanHeritageMonth #Thanksgiving #BlackFriday #CyberMonday
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we're hiring new content interns!!! apply here: https://lnkd.in/euqvkw_x ideally looking for college students or new grads who are US-based + social butterflies with a knack for video editing ?? ?? #hiring #ContentCreator #vlog #intern #internship