Iterable

The hottest new binge-worthy content of the moment? 20+ exclusive sessions from Activate Summit 2024, available to stream NOW! ?? If you missed out on the incredible sessions at Iterable's Activate Summit, you can now catch all the inspiration, insights, and innovation on-demand. Dive into topics like AI, personalized lifecycle marketing, CRM, data activation, and more–all at your own pace. Don't miss out, start streaming now ?? https://lnkd.in/efijyerV

What an incredible day at Marketing Brew Brew’s annual summit! We were thrilled to be part of the action as a contributing sponsor, where the brightest minds in marketing came together to explore the intersection of innovation, performance, and people. ? A huge shoutout to our own Adriana Gil Miner, Chief Marketing and Strategy Officer at Iterable for sharing her insights on how brands can leverage tools like AI to stay ahead in a fast-evolving market. From cutting-edge ideas to people-centric strategies, this event was packed with inspiration and tactical takeaways.

???? Hej from Stockholm! In the city where innovation meets tradition, our Activate Tour brought together marketers ready to elevate customer experiences with the power of AI and automation. A huge thank you to our incredible speakers! Ooni showed us how they fired up their customer experience by trimming their list and tripling automation opportunities. Travelex and Miltton Insights teamed up to showcase how the right partnerships can transform CRM strategies. And we wrapped it up with an email deliverability workshop and a panel on brand differentiation in the age of AI featuring leaders from Aflow, ImmoScout24, and Iterable The future of marketing is here, and we’re all about creating more meaningful, personalized connections with our customers—fueled by AI and innovation.

Twilio Segment, welcome to the club??? Huge congrats to our partner for joining the MACH Alliance! Segment's open and extensible customer data platform helps our joint customers innovate faster, enhance their digital capabilities, and deliver personalized marketing at scale. Check out their full announcement??? https://lnkd.in/gn7t_FN7

And that’s a wrap on our time in the Big Apple! ????? The day was packed with insights, innovation, and plenty of actionable takeaways for the future of marketing. From harnessing the power of AI to building seamless omni-channel experiences, we explored how to create marketing moments that last—and left inspired by the brilliance of our community. Huge thanks to our incredible speakers from brands SoulCycle Inc., Morning Brew, Fabletics, Nextdoor, Angi, Coinbase, and more. From diving into audience growth strategies, to breaking down silos for true omni-channel success, and even exploring how AI can help us do more with less, the expertise in the room was unmatched. Together, we're reimagining the future of marketing—more personalized, more connected, and more innovative than ever before. Can't wait to keep the conversation going later this week in Stockholm! ???? Register here ?? https://lnkd.in/eewtS3qQ

?? Back to school season is officially upon us and Guild Education aced the marketing game when they teamed up with Iterable ?? In just 4.5 months, Guild seamlessly migrated over 50 campaigns to Iterable. Using our Catalog feature, the Guild team saw a 3% boost in application submissions and doubled their click-to-open rates. That's what we call extra credit! And let's not forget about our Send Time Optimization - it's like having a hall pass to better engagement. By prioritizing investing in a centralized data infrastructure and a marketing automation platform, Guild saw their open rates increase by 2.25%, click rates by 0.7%, and delivery rates by 0.42% in just six weeks! Read the full case study ?? https://lnkd.in/edmQ8qyG

My sun is in “copy overthinker”, I’m a “breakout room leader” rising, and a “mysterious office employee” moon ?? Does your sign match with the award you think you’d most likely receive? Let us know your ideal birth chart ? Have you been curious about how a modern cross-communication platform could help you connect with your customers and even drive more conversions for your marketing campaigns? We’ve got the perfect, no-commitment solution. Check out our 5-minute demo ?? https://lnkd.in/eFsvxJTk

Stockholm, Iterable's Activate Tour is headed your way! ???? Join next week where we’ll be serving up marketing insights even tastier than fika! ??? Get ready for a day packed with expert talks on how to harness the power of AI while keeping that all-important human connection alive. From real-world examples to practical tips, this free event will help you stay ahead in the evolving marketing landscape. Don’t miss your chance to learn, network, and get inspired by some of the best in the business. Secure your seat now ?? https://lnkd.in/eewtS3qQ

At ClickUp, time is money—and by teaming up with Iterable, they’re saving both ??? ClickUp, a versatile productivity platform that simplifies team collaboration on tasks, documents, and chat, was searching for way to better personalize intricate customer journeys. By integrating Iterable’s extensive API endpoints, ClickUp’s marketing team reclaimed 15+ hours every week, enabling them to focus on strategic growth rather than manual tasks. But the real game-changer? Iterable’s reactivation program. In just five months, ClickUp saw a 9% boost in Net Dollar Retention (NDR) and a 5% uplift in user reactivation. When personalization meets efficiency, the results speak for themselves! Read the full case study ?? https://lnkd.in/eBHSrpKD

Hey New Yorkers, have we got news for you! ???????The hottest event in marketing is just 1 week away, and you won't want to miss it. Activate Tour NYC is about to take over the city, bringing together some of our favorite marketing minds. Here's the scoop: ?? Exclusive keynote alert: Julie Rice, the mastermind behind SoulCycle Inc. and Peoplehood, shares how she built passionate communities and unforgettable brands. ?? AI meets human touch: Discover how to balance cutting-edge tech with authentic connections. ?? Network with the elite: Rub shoulders with marketing royalty and learn from their triumphs (and juicy failures). ?? Be in the know: Get the inside track on cross-channel marketing strategies that'll make your brand the talk of the town. Don't be caught watching from the sidelines. Secure your spot now and be part of the most talked about free marketing event of the year! https://lnkd.in/e7zrAvRT P.S. You know you love us. XOXO, Iterable ??