Iris Creative

As a nonprofit leader, you know that creating a meaningful impact goes beyond daily operations — it’s about fostering a vision, inspiring your team, and communicating the value of your work. ? Join us on Thursday, November 21 at 2pm ET for an exclusive webinar, How Leaders Shape the Future of Nonprofit Brands, featuring Beth Brodovsky, President of Iris Creative Group, Inc., and David Rhode, former nonprofit Executive Director and author of “Passion Isn’t Enough: A Practical Guide for Nonprofit Leaders.”

???Just Launched: The Latest Issue of Vision Digital Magazine!??? Our newest issue dives deep into?communication and storytelling—essential skills in today’s fast-paced digital world. Whether you’re a brand strategist, content creator, or just passionate about compelling narratives, this issue offers insights to help you connect meaningfully with audiences. In this edition, you’ll explore: ? Mastering Long-Form Content?in a short-attention-span world ? Developing a Consistent Brand Voice?that resonates ? Communication Lessons Learned from Dating Apps—there’s more in common than you think! ??Diversifying Your Storytelling?to reach wider audiences ??Visual Storytelling Without Photos—integrating design elements creatively Check out this issue of Vision for practical tips and innovative ideas to elevate your communication game. Ready to be inspired? Dive into the full issue here! #Storytelling #BrandVoice #DigitalMagazine #ContentCreation #Communication #DigitalPublication

Does the thought of creating your annual report fill you with excitement or dread? We understand it can be a daunting task, especially when year-end activities are in full swing. This month, instead of our usual Community Webinar, we’re hosting an Annual Report Open House – a small group discussion for those of you feeling overwhelmed and curious about outsourcing. Whether you’re looking for inspiration or considering professional assistance, this session is for you.

When you go through a rebranding, it’s more than just a project—it’s a continuous process. And the true impact is often seen long after the initial launch. When we rebranded the Histiocytosis Association a decade ago, we focused on their core mission: bringing physicians, patients, and parents together for the best resources and funding the search for a cure. Today, they haven’t rebranded again but have evolved while staying true to their value positioning. Executive Director, Deanna Fournier shared the story of their evolution over the last ten years. Valuable Outcomes from a Rebrand ? A unique brand identity that differentiates them in a competitive environment ? Increased donor understanding of the interconnection of services ? A recognizable color palette that builds brand awareness over time ? Consistent messaging that reinforces their mission across all platforms ? Internal cohesion with staff orientation centered around the brand’s core cycle ? A foundation that supports ongoing strategic growth and adaptation The Histiocytosis Association’s journey shows how a well-executed rebrand can support marketing, fundraising, and strategic goals over time. Read our new Vision digital magazine to learn more about how they leveraged their rebrand to create lasting impact and growth.

Until recently there haven’t been many options other than PDFs or websites when trying to share longer content digitally. Last year we began working with the Pennsylvania Horticultural Society (PHS) to turn PHS’s beloved member magazine into a new kind of digital publication. Join us on May 2nd at 2pm EDT for a conversation with Erin Dunkel, VP Content Marketing for PHS, for our next FREE webinar?The Future of Digital Publications?to hear how they are making the shift from print and PDF to dynamic digital.

Getting interest from the press is every organization’s dream. But knowing how to get started with successful public relations is tricky and juggling all that goes into it is a lot for one person. We can help. Join us on April 4th at 2pm Eastern as we talk with PR and story development expert Bridget Kagan Jennison in our next FREE webinar: Promoting Campaigns with PR!

If you’re like many organizations, there’s a good chance that you’re struggling with one of the common logo problems we see all the time. Whatever the challenge seems to be, join us this Thursday, March 14th, at 2 pm Eastern and learn how to harness the power of your logos. Register here: https://bit.ly/3Tr45zf

Struggling to get your logos to agree? Join us for this free webinar on March 14th at 2 pm Eastern and learn how to harness the power of your logos! . . . . #webinar #logos #graphicdesign

Executing impactful and effective marketing campaigns starts with understanding how your audience is influenced. . . . . #psychology #branding #marketing

Don't Miss Out! What's On Tap for 2024: Trends for Social, Web, Video, and Design is TODAY at 2 pm! The session will be recorded so if you even if can't make it live, be sure to register at the link below to receive the recording. https://lnkd.in/eZZ35QCD . . . . #socialmedia #webdesign #video #graphicdesign #trends2024