Invisory

Salesforce's #TDX25 kicked off event season last week. How are you preparing for the rest of your events in 2025? Invisory's CMO & event expert, Sienna Quirk, outlined the top tips for preparing for event season and measuring ROI - whether you are sponsoring or not. Check it out here: https://lnkd.in/g9q95Pbx

You are listed on one cloud marketplace - are you ready to double down and expand into another? Whether you started with AWS, Azure, Google Cloud, or the Salesforce AppExchange, expanding to a second (or even third) marketplace can unlock new customer segments, tap into committed cloud spend, and create valuable co-selling opportunities. Our new eBook, “Mastering a Multi-Cloud Marketplace Strategy,” guides you through identifying the right marketplace for your business, understanding key differences between major cloud marketplaces, and building a strategy that drives results. Download today: https://lnkd.in/gsSTFWzG

Are you already thinking about what’s #NEXT25 for your year of ramping with Google??Our webinar on 3/19 will feature a deeper dive into the personas at Google that matter to ISVs selling on GCM. You’ll hear from Google’s Pierre Z. Zibi and Invisory’s Melissa D. as they cover: - Who the key players are? - What their responsibilities are - How to engage with each role effectively - Best practices for building the relationship Register today: https://lnkd.in/gWftmRJS?

Adding in co-marketing activities to your partner program can really take your success to the next level. But how do you get started? Co-marketing experts Sienna Quirk (Invisory) and Kelsey Johnson (Partner Fleet) chat through the step by step playbook - Identify the right partners, create a strategy plan, and execute. Learn more about this checklist here: https://lnkd.in/g27EaxwU?

Are you considering expanding into a new cloud marketplace? Which one is the right fit for you? This blog post breaks down the main differences between Google Cloud, Azure, and AWS Marketplace. This information can help you decide which hyperscaler is the right choice for your multi-cloud strategy. Read more here: https://lnkd.in/gaSsgdNX

Cloud marketplaces should be in your 2025 plan, but do you have the right team to help build out this strategy? To drive revenue, efficiently co-sell, and maximize your marketplace potential, building out an alliance team that knows how to navigate the ecosystem will be very beneficial. Check out this eBook to learn how to make your case for building and growing an alliance & partnerships team: https://lnkd.in/gXqPeuUw

If you’re in the cloud marketplace space, you’ve probably heard both "Google Cloud Marketplace" and "GCP" used interchangeably. But which one is correct? What is the history here? Check out this blog post for a brief history on Google Cloud Marketplace and how the new name came to be: https://lnkd.in/gZQV4Bhz

Will we see you at #TDX25 next week? Invisory's Chief Growth Officer, Sam Yarborough, is heading to San Francisco and is ready to chat about all things Salesforce go-to-market. Want to chat? Reach out to Sam to set up time!

Are you heading to Salesforce's #TDX25 next week? Have Agentforce on your mind? Want to make the case internally to build an agent? Before heading into Salesforce's event season, here is a quick refresher on everything you need to know about jumping into Agentforce, from standing out in the crowd, to getting internal buy-in, and more benefits. Check out this blog post: https://lnkd.in/gZavVPPw

Who’s who in the Google zoo? ?? The Google Cloud ecosystem is an ever-evolving environment filled with key teams than can help drive ISV success. But without a clear roadmap, it’s easy to get lost. So who are the "big cats" at Google that ISVs should engage with to successfully co-sell? Check out this webinar on 3/19 with Google’s ISV Sales Specialist, Pierre Z. Zibi, and Invisory’s Melissa D. as they dive into the layout of the zoo and get a better understanding of the Google land. Register today: https://lnkd.in/gWftmRJS?