To all our friends, families and advertising partners across the globe who celebrate, Ramadan Kareem. May the month deliver joy through reflection, kindness, shared meals, and community.?
INVIDI Technologies Corporation
软件开发
Princeton，New Jersey 7,035 位关注者
Maximizing the value of premium video
关于我们
Founded in 2003, INVIDI sought to create a solution that would prove to revolutionize the television industry. INVIDI’s powerful suite of advanced tools enables operators to selectively target television viewers with the same pinpoint accuracy as online retailers and social media platforms — without compromising viewer privacy. Powered by household data matching, the INVIDI system maximizes advertising effectiveness and reduces the wasted reach of traditional TV advertising. INVIDI Conexus? offers programmers a way to seamlessly deliver addressable advertising across a broad range of premium video distributor footprints. INVIDI Edge? is a cross-platform solution that enables distributors and programmers to deliver addressable advertising consistently across their footprint, wherever the viewer is watching. INVIDI Pulse? is a sell-side solution that enables broadcasters and premium publishers to serve ads and programmatic capabilities across multiple media types. Combined, INVIDI’s patented advanced advertising technologies unlock the maximum value of premium video by uniting distributors, programmers, and data providers to ensure advertisers reach the right audiences whenever, wherever, and however they’re watching.
- 网站
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https://www.invidi.com
INVIDI Technologies Corporation的外部链接
- 所属行业
- 软件开发
- 规模
- 201-500 人
- 总部
- Princeton，New Jersey
- 类型
- 私人持股
- 创立
- 2003
- 领域
- Addressable Advertising、Ad Tech和SAAS
地点
INVIDI Technologies Corporation员工
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shahid butt
Chief Marketing Officer / Business Development / Broadband / TV / Consumer Marketing / Addressable Advertising / Ad Tech
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Marcelo Lechner
Senior VP, Business & Technical Solutions at INVIDI Technologies
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Bruce Anderson
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Brian Laffan
Product Manager | Occasional Podcast Host & Voice Artist
动态
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INVIDI Technologies Corporation and our employees across the globe celebrate Lunar New Year with our addressable advertising partners. May the Year of the Snake bring wisdom, intuition, and growth to all our families and friends.
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Happy 76th Republic Day! INVIDI Technologies Corporation, our employees, and our addressable advertising partners celebrate the adoption of India’s constitution, cementing the nation’s place as the largest democracy in the world. ????
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Michael Kubin, EVP at INVIDI Technologies Corporation eloquently lays out how, in a cord-cutting reality, local TV stations can attract new advertisers and revenue by adopting addressable advertising technology and by forging partnerships. It’s the next frontier in addressable. https://lnkd.in/g7Jqiusp
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It's always rewarding when one of your major clients places value and trust in your work, by deepening their partnership with you.?DIRECTV?has demonstrated this by acquiring the majority ownership of?INVIDI Technologies Corporation. We're tremendously excited about how this will deliver continued growth both in the US and internationally. https://lnkd.in/g6Wb4Zyu
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Last week, INVIDI Technologies Corporation's VP of Partner Solutions, Deepti Khutal, participated in a leadership panel hosted by SHELeads India. The organizations vision is to support 10,000 women on their entrepreneurial journey across India. Deepti is one our many exceptionally talented leaders and we are so fortunate to have her on our team.
Trailblazing Women in Tech Leadership ? Anibha Athalye – AI Manager, Google Cloud With over 20 years of tech expertise, Anibha is a driving force in AI and advanced analytics. She empowers clients to operationalize Generative AI for unparalleled innovation, transforming industries like finance, healthcare, and retail. ? Kanchan Sonik – Program Manager, Tech Mahindra Kanchan is a dynamic leader with 18 years of experience as a Program & Test Manager. An MBA graduate, PhD scholar, and award-winning Toastmaster, she inspires excellence as a passionate trainer, traveler, and connector. ? Deepti Khutal – VP, International Operations, INVIDI Deepti brings over two decades of expertise in digital transformation for telecom and media across global markets. Known for her leadership in data-driven advertising strategies, she continues to drive impactful innovations. We are thrilled to have these inspiring leaders join us at EmpowerHer 2024! ?? Let’s celebrate their incredible journeys and gain insights into their vision for the future of technology. ?? Save the Date – EmpowerHer 2024 ?? Where Leaders Connect, Innovate, and Empower Don’t miss this opportunity to connect with pioneers shaping the future!
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INVIDI Technologies Corporation’s Director of Audience Data & Demand Partnerships, Milind S., addressed the Asia Video Industry Association Summit in Singapore today. He shared how INVIDI has delivered dramatic increases in revenue for our clients globally, through addressable TV advertising on live broadcast TV. Buy audiences, not spots. #addressableadvertising
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INVIDI Technologies Corporation's Data Guru Milind S. will sharing ideas on how to increase advertising revenue through addressable advertising. If you're in Singapore this week, stop by and listen to his valuable perspective. #addressableadvertising Asia Video Industry Association
Is addressable TV the solution to TV’s revenue challenge? Join Milind S., INVIDI Technologies Corporation, as he discusses how shifting from spot buying to audience targeting could help TV compete with digital media and unlock new advertising opportunities. Secure your seats! https://lnkd.in/g7CQ7hV2?
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INVIDI Technologies Corporation's Vice President of Business and Technical Solution Erik Eriksson speaks to how INVIDI has helped clients in Europe introduce addressable advertising on IPTV, including at Movistar Plus+, pay tv of Telefonica in Spain, and how INVIDI has contributed to the addressable advertising ecosystem globally.