Intuit Mailchimp

Through the roof ROI is always a good thing in our books. Mailchimp your marketing with our AI-powered platform for hyper-personalized, multichannel campaigns.

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A robust automation strategy can help turn your data into dollars. ?? But, beyond revenue, automation can also net you customer loyalty—which may be more valuable. ?? When you look beyond the standard Welcome Email series, you’ll see how automations can nurture relationships on your behalf. You can use them to: ? Ping customers who showed interest in a campaign, ? Gently nudge folks who left stuff in their cart, and ? Say 'hello again' to customers who haven't shopped in a while. And with AI, you can supercharge your automations, making them smarter and more personalized in real-time. Be smart with your customer journeys and data, and watch your automation strategy turn into a revenue-generating machine. In fact, 89% of Revenue Leaders use automation to manage email. So, do what they do, and use automation to generate leads, turn those leads into sales, and keep your customers happy. Use automation and the customer journey to drive revenue and give your customers more of what they want. Don’t know where to start? It’s all inside the Revenue Blueprint: https://bit.ly/3UM6Z1I #marketing #email #revenue #research #AI

Take your email campaign from good to great this holiday season. ?? How? It's all in the details. Use these 3 tips to level up your Black Friday and #CyberMonday email campaign. ?? 1. Focus on your subject lines. Here are 4 simple tactics you can implement today: ? Keep it short? ? Make it personal? ? Use urgency or scarcity? ? Test your subject lines 2. Strategize to be at the top of your audience’s inbox. Here’s how: ? Analyze website traffic. When your site receives the most visitors is a good indication of when your audience is online.? ? Review social media activity. Determine when your social media channels are most active. ? Use this data as a starting point. Keep A/B testing and optimizing send times with your data in mind. 3. Your content is the last opportunity you have to convince your audience to convert.?Here’s a quick checklist you can use to make sure your content is working for you: ? Skimmable content ? Visually interesting imagery that’s relevant and in alignment with your brand ? Consistent typography that draws the reader’s eye through ? Everything points toward your goal (cut out anything that doesn’t help lead your audience where you want them to go) What else do you do to make your emails a success? Tell us in the comments.?? #marketing #email #blackfriday

Gift-giving, mastered. ?? Our Senior Manager of Content Marketing Strategy, Jillian Ryan, unpacks the art of turning your products into irresistible gifts. #marketing #emailmarketing #email

With email, you’re not at the mercy of ever-changing social media algorithms. You own rather than rent your valuable first-party data. Email proves itself over and over and over again in areas like awareness and purchase conversion rates. It also has a significant impact on an organization's growth. ?? This—and more (read the full report, link below!)—is why Revenue Leaders report making email marketing a priority more often than your average Baseline Marketer. In fact: ??64% of Revenue Leaders report email marketing as a top channel for generating awareness (compared to 58% of Baseline Marketers). ? 40% of Revenue Leaders report automated customer journey emails as a top channel for driving purchases (compared to 31% of Baseline Marketers). ? 61% of Revenue Leaders attribute significant organizational growth to email marketing (compared to 40% of Baseline Marketers). So do as the super-successful do, and make email the backbone to your marketing strategy. ?? Find out more nitty-gritty details on how Revenue Leaders and Performance-Obsessed Marketers use email to drive revenue: https://bit.ly/3UM6Z1I #marketing #email #revenue #research

Looking to boost your reach, engagement, and ROI? Combine SMS with email and let our #AI-created journeys help grow your business. Our new SMS updates are now available in 7 new countries:? ???? Austria, ???? Germany, ???? France, ???? Ireland, ???? Netherlands, ???? Spain, ????Switzerland allowing you to meet even more customers right where they’re at. Explore how #SMS can help enhance your brand, connect you more deeply with your customers, and help make marketing simpler. ?? Get started today: https://bit.ly/4esuvrz

73% of consumers will have the majority of their shopping done before December. Yes! Not only is Black Friday right around the corner, many marketers are segmenting and scheduling campaigns earlier than ever this year. Here’s what you need to know: ?? Stay competitive with unique offers and pricing - Sales and discounts are a huge part of consumer spending during the flagship weekend - Lead with analytics and a solid strategy to maintain healthy margins - Delivering value is key to long-lasting customer relationships ?? Start early and stay consistent - Holiday season is both a sprint and a marathon - Remember, the majority of sales come from first-time customers - If you have time, A/B test and experiment before your campaigns ?? AI can help you get the most out of your audience and your data - Automate your email campaigns with customer journeys - Leverage customer behavior for targeted promotions - Use Intuit Assist to send personalized communication to your customers Learn more about how these tools and tips can keep you ahead of the curve and top-of-mind for your customer’s holiday wish lists. ?? Dive into the data here: https://bit.ly/3YWJDI8 #BlackFriday #CyberMonday #ecommerce #retail #marketing

Sometimes, big things come in small screens. Our new SMS updates make it easier to connect with audiences, and meet your customers where they’re at. Best of all? They’re now available in 7 new countries: ???? Austria, ???? Germany, ???? France, ???? Ireland, ???? Netherlands, ???? Spain, ????Switzerland - Unify email and SMS into one platform to help optimize engagement and ROI with coordinated, high-converting campaigns. - Design cohesive customer journeys using Intuit Assist, and engage audiences across #email and #SMS simultaneously. - Leverage our advanced segmentation tools to guide customers through relevant nurture pathways, enhancing loyalty and reducing churn. - Streamline customer data management (phone number, email address, etc.) to better coordinate messaging across channels. Keep an eye out for more updates as we continue to add features and updates! ?? Learn more: https://bit.ly/4esuvrz