Interact Communications

"Are You Sabotaging Your Enrollment?", an info-packed article by our CEO, Dr. Diane Walleser, was just published on the AACRAO website! She writes, "Too many colleges stumble over similar onboarding problems, losing as many as 40% to 70% of their prospects between application and the first day of classes. To make matters worse, the 2025 enrollment cliff is fast approaching, where traditional-aged student enrollment is projected to decrease by 15%. Now, more than ever, we need to make every prospect count." Read the full article at https://ow.ly/BAVO50QNXKB #bestpractice #bestpractices #communitycollege #communitycolleges #enrollment #2yearcollegeexperts?

Here at Interact, we're grateful for our incredible teammates and amazing community college partners. We wish you a safe holiday! Our offices will be closed on November 28 and 29.

Rita loves being our new Media Prefs point person, and her favorite part might be our wonderful participants. She says, “People appreciate when you help them, and I really enjoy helping others.” We’re thrilled to welcome Rita to our team and grateful for her expertise and enthusiasm. Rita says there is much to look forward to this year from Media Prefs, so keep an eye on our socials! Get the inside scoop on Rita and the latest Media Prefs news on our latest blog: https://hubs.la/Q02WnjT70 #studentdata #collegemarketing #communitycollege #communitycolleges #creativeminds #interactlife #2yearcollegeexperts?

Pssst! Have you checked out the new advertisement techniques on Snapchat? If you snap, new solutions can allow you to send videos directly to users using Sponsored Snaps. Meanwhile, you can become a star on the Snap Map via highlighted Promoted Places. Snapchat’s active advertisers have more than doubled year-over-year, with the platform’s revenue increasing by a whopping 16%, according to a recent Marketing Dive article. And it’s possible that with time, Sponsored Snaps could open up a two-way interaction between advertisers and users by utilizing artificial intelligence to facilitate customer support. From our aggregated national Media Prefs data, we know that +34% of community college students nationally use Snapchat frequently (at least once a week), making it even more popular than Facebook! So, catching students on Snap could be a snappy idea. Find out more in On the Cutting Edge, November Edition: The Latest Education and Martech News, https://hubs.la/Q02X9QSG0 #communitycollege #communitycolleges #education #educationforall #martech #2yearcollegeexperts

We really took our “Eye of the Tiger” theme and roared with it at the AACRAO SEM Conference! We can’t resist sharing our fun, themed SEM video that added a little color to the conference monitors all weekend. For more cool memories, check out our mini photo blog: https://hubs.la/Q02Z6CDg0 #communitycollege #communitycolleges #education #educationforall #2yearcollegeexperts

We had a blast at the AACRAO SEM Conference in #Boston! Check out our favorite memories and relive the excitement in our mini photo blog: https://hubs.la/Q02Z6hGT0 #communitycollege #communitycolleges #education #educationforall #2yearcollegeexperts

Rita confides that in Russia, there is a proverb: “One head is good, but two heads are better.” And that is very much how she feels about Media Prefs! In fact, Media Prefs has been gathering insightful community college data for 19+ years and counting, with 700+ national participants! This year’s fall survey is already underway, but Rita says institutions can sign up anytime to reap the benefits. “Colleges can join at any moment,” says Rita. “Some colleges participate in both the fall and spring survey periods, while others participate once a year. But any time colleges join, they have instant access to our national and regional data with a treasure trove of great insights.” Get the inside scoop on Rita and the latest Media Prefs news on our latest blog: https://hubs.la/Q02WngXv0 #studentdata #collegemarketing #communitycollege #communitycolleges #creativeminds #interactlife #2yearcollegeexperts?

While undergrad enrollment climbed this fall, first-year students declined, according to a recent Chronicle of Higher Education article. Here's the skinny on the first-year student declines: ?? Four-year public colleges: -8.5% ?? Private colleges: -6.5% ?? Community colleges: -0.4% However, despite the fall drop in first-year students, a National Student Clearinghouse Research Center report states that undergraduate enrollment is up 3% overall. Find out more in On the Cutting Edge, November Edition: The Latest Education and Martech News, https://hubs.la/Q02X9Q1Y0 #communitycollege #communitycolleges #education #educationforall #martech #2yearcollegeexperts

Rita says she’s enjoying working with Media Prefs, Interact’s smart, simple tool for colleges to survey students and compare their local data with hundreds of thousands of responses regionally and nationally. “The more I learn about and use Media Prefs, the more I can see that it was created with such care,” says Rita. Whether you are a research whiz or a newbie, she says Media Prefs has super user-friendly data visualizations that are easy to share for informed decision-making. “It’s so easy and fun for both colleges and students to use it.” Get the inside scoop on Rita and the latest Media Prefs news on our latest blog: https://hubs.la/Q02WnjpT0 #studentdata #collegemarketing #communitycollege #communitycolleges #creativeminds #interactlife #2yearcollegeexperts

Are Latino/a/x students facing mounting food insecurity and mental health issues? Yes, according to the civil rights and advocacy organization UnidosUS’s new national survey. The report reveals systemic and institutional challenges for this demographic in higher ed. “Too many [Latino students] find that college is no escape from the struggle against poverty and food insecurity,” says Eric Rodriguez, Senior Vice President of Policy and Advocacy at UnidosUS, in a recent Diverse Education article. “We must invest in supporting these students to ensure that higher education can deliver on its promise.” Latino/a/x students comprise one in five postsecondary students, so supporting this burgeoning demographic is crucial. Find out more in On the Cutting Edge, November Edition: The Latest Education and Martech News, https://hubs.la/Q02X9P5W0 #communitycollege #communitycolleges #education #educationforall #martech #2yearcollegeexperts