INSPRA (Illinois Chapter of the National School Public Relations Association)转发了
I didn't have a chance to snap a photo of our INSPRA (Illinois Chapter of the National School Public Relations Association) session and all the snow warriors who made it out despite the less-than-ideal road conditions last week. Even so, I wanted to take a moment to reflect on the topic and say THANK YOU to our wonderful panelists! Far too often, our professional development focuses on what to do during a crisis, but in my years of #SchoolPR, I have learned there is nothing worse than having to be reactive to a school safety emergency. This month, we focused on how to partner with local law enforcement and other impacted parties to proactively prepare for a crisis, from meeting regularly with a school safety task force, to identifying law enforcement PIOs and creating standard messaging. We also did a deep dive on how to educate staff and parents on your school safety protocols in order to avoid confusion when an emergency occurs. THANK YOU to Gina Steinbrecher (and safety duo Arley and Fred), Karla Jiménez (Guzmán), MPA, Anthony McGinn, MBA, and Ray Finnerty for your invaluable insight on preparing for a crisis, and to my partner in crime Dani Brink for bringing this panel to life!