There’s a delicate balance between innovation and regulation - and this balance is one governments, policymakers, and businesses struggle to agree on. AI regulations have been a hot topic of conversion lately, and it can be difficult to fully grasp where AI regulation stands globally. In the latest edition of our #reThinkPR newsletter, our sister agency, Glen Echo Group, LLC, breaks down what you need to know ?? https://bit.ly/3F0wDuQ
关于我们
Inkhouse, an Orchestra Company, is a strategic communications agency that drives relevance and impact for innovative companies.
- 网站
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https://www.inkhouse.com
Inkhouse 的外部链接
- 所属行业
- 公共关系和沟通服务
- 规模
- 51-200 人
- 总部
- Waltham，MA
- 类型
- 私人持股
- 领域
- public relations、social media、content marketing、film making、graphic design、storytelling、media relations、crisis management、brand communications、marketing services、media training、speaking engagements + awards、corporate social responsibility和influencer marketing
地点
Inkhouse 员工
动态
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So many social platforms, so little time. With that in mind, how can you determine which social platforms are actually worth your time, and which ones are better left out of your strategy? Our Manager of Digital Content Strategy, Jayde Umemba, shares some thoughts ??
TL;DR - Not every platform is worth your time—just because it exists doesn’t mean you have to be on it. When it comes to establishing a presence on a ? new ? social media platform, being first isn't always necessarily the best approach. Before jumping on the next big thing, ask yourself: Are you maximizing your current platforms? ? Consistent posting cadence ? Steady flow of quality content ? Active community management ? Genuine engagement ? Deep understanding of your audience ? Content tailored to platform best practices Is this new platform the right move? ? Is your audience actually there? ? Do you (or your team) have the bandwidth to manage it effectively? It’s tempting to chase the next big thing out of fear of missing out. No one wants to feel like they’re swimming after a ship that’s already sailed. But here’s the truth:?quality content and strong community building will drive engagement—whether you're an early adopter or a laggard. Early adoption isn’t always a?no, but don’t feel pressured to be “everything everywhere all at once.” Instead, focus on where you can create real impact, not just where the hype is. How do you decide whether to jump on a new platform or wait it out? ????
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Our client,?ServiceTitan,?had previously preferred to keep a low profile with the media, focusing on the trades that meet the trades. But with their entry into the public markets, it was time to change the media strategy and tell their story to public market investors. See how we helped ServiceTitan prepare for its long-awaited IPO, and prioritize its company story among the stock buzz ?? https://lnkd.in/gAFHijpF
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From a LinkedIn DM to a full acquisition, read about how our client Amplitude seamlessly completed their third M&A–everything from bringing on Command AI to launching a new #product offering together. Plus, hear directly from CEO Spenser Skates on how he integrated the two teams from day one, establishing a fast change of mindset and speedy integration. Check out the full Forbes article here ?? https://bit.ly/4jQUFZ7
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As the #AI and emerging technology landscape continues to evolve, what are CIOs thinking about #DeepSeek? In Fortune, hear from our clients Carl Froggett, CIO at Deep Instinct, and Tiago Azevedo, CIO at OutSystems, on how to mitigate risk, prioritize data privacy and important considerations as new #AI models are introduced: https://bit.ly/3QmtsQt
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Next month, HumanX will bring together leaders across tech, business, and policy who are looking for actionable insights and practical, real-world applications of AI. Stefan Weitz and Jonathan Weiner, the event's co-founders, are looking to redefine the conference experience—but what does that mean? Senior Vice President Jessica Bettencourt sat down with Stefan to get the answer, as well as discuss some of the latest trends in AI ?? https://lnkd.in/gqf_NvKt
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Since the 2024 #Olympics, Gabby Thomas has prioritized balance while going from one adventure to another. In Cosmopolitan, read more about what this Olympian has been up to these past few months, including her partnership with our client CAVA (and current order – Falafel Crunch Bowl, anyone?)? https://bit.ly/40RL8Z2
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If you’re not one of the 126 million people who watched the big game this past Sunday, beware of spoilers ahead ?? Whether you’re a #B2B or #B2C brand, not everyone can cough up $7M for a thirty-second ad spot – but there are still ways to capitalize on the “big game” through earned, owned and social activations that resonate directly with your target audience. ?? In this week’s edition of our rethinkPR newsletter, read more about how our #clients activated for this year’s big game: https://bit.ly/4gTMA3f
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Pacers Sports & Entertainment knows how important data about fans is for improving overall experience, but the insights weren’t coming in fast enough. Our client Databricks became a game changer for them - not only increasing the speed at which they were able to gather insights, but also reducing overall ML costs 12,000X%. See how they did it in VentureBeat ?? https://lnkd.in/gFDqk_u6
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All eyes are on #DeepSeek – a new rival to OpenAI’s #ChatGPT that upended the market this week. In the latest edition of our #reThinkPR newsletter, read more about the industry implications of its explosive entry to the market – and how our clients showed up in the conversation. ?? https://bit.ly/42B6Kv6