Ingeniux Corporation

As we head into the weekend, check out the February edition of the Content Matters newsletter. Your website is the MVP of your B2B marketing strategy, but are you treating it like it is? We provide some guidance in the newsletter. Plus, we invite you to listen to the February episode of the Content Matters Podcast. Noz Urbina shared some eye-opening insights on the impact of AI in our culture today and how to best deal with it. Have a great weekend! #contentmatters #webexperience

What's the true goal of your website? It could be one thing, like generating leads, or it you could have multiple goals, like lead generation and brand awareness. There are many options - but you have to understand what you are trying to achieve with your website experience and put in place content and functionality to achieve them. That's what we're tackling in our latest blog. Check it out! https://lnkd.in/gV3KkA7Q

Did you know a well-crafted glossary can be a powerful yet often overlooked SEO tactic for B2B brands? We wrote about how creating a glossary can boost your website's visibility by targeting industry-specific keywords and attracting the right audience. Check out the blog to learn the practical steps to building an SEO-friendly glossary and see how you can kick start your own Glossary. https://lnkd.in/gc4jYCKX #seo #glossary #websites

Delivering both global consistency and local relevance in digital experiences is crucial. That's why we've put a lot of work into offering a set of solutions to manage multilingual content effectively. Here's some of what the Ingeniux CMS does: ?? Prebuilt Translation Workflows: Streamline the translation process with automated steps, notifications, and task management, ensuring efficient content localization. ?? Side-by-Side Translation Editing: Facilitate in-house translations by viewing original content alongside its translation, with real-time previews to maintain design integrity. ?? Integration with External Translation Services: Connect seamlessly with leading translation providers, simplifying content export and import for localization. ??Site-wide Localization Reporting: Monitor the localization status of site templates and assets comprehensively, ensuring consistency across all elements. By leveraging these features, organizations can efficiently manage complex multilingual websites, delivering tailored content that resonates with diverse audiences worldwide. You can learn more by visiting us: https://lnkd.in/eeEXicf4

Join us for Season 7 of the Content Matters Podcast. This year the podcast is being sponsored by Discover CX, by Ingeniux, which means our focus this year is on content strategy, content operations, and technical content publishing topics. If that interests you, please subscribe to our DiscoverCX page to get more information. However, our first episode is one everyone should join - we're talking with Noz Urbina about a very important topic - Truth Collapse. Check out the event's About section to learn more and register for the event on February 19th at 10am ET. https://lnkd.in/eU46XgB8

If you're planning to implement a new web content management system this year, then migration is on your mind. Or it should be. There is plenty to think about with a content migration project: ? content strategy ?content audit ?Migrating digital assets ?Migration plan ?Test Plan and more. Sharing a great guide to help you get started. https://lnkd.in/e8myVRgm

Wishing our customers and wonderful Content Matters community a Happy Holiday!

Preparing Content Operations for 2025 Cathy McKnight, Chief Problem Solver at The Content Advisory, is joining us for a deep dive conversation on all things content operations in 2025 - strategy, tech, and even AI.

A new edition of the Content Matters newsletter is out. Sharing great insights from Dr. Lance Cummings and Michele Linn Plus, our podcast with the ever wonderful Cathy McKnight, PMP is only one day away. Hope you enjoy this edition. Let us know what you think. #contentmatters #contentstrategy #surveybasedresearch

Mark your calendar for this Thursday when Cathy McKnight, PMP joins Barb Mosher Zinck on the Content Matters Podcast for a discussion on Content Operations. #contentmatters